Starting with our maxi dresses, we restocked our best-selling figure-flattering dresses in two prints: Blush Pink and Navy Hibiscus. It has a sexy slit that makes you want to strut and show off how beautiful you look.

Speaking of dresses with slits, our high slit maxi dress is also available in Berry Bow, and you’ll feel sensational in it.

Wearing our Vanilla and Ruby Pink petal maxi dresses will make you feel and look like a pretty flower.

When was the last time you twirled? Our Cream Petal sling-shoulder dress brings out the whimsy in you with its flowy and graceful look.

The Safari criss-cross-neckline maxi dress is supportive and sexy, with playful frills on the sides.

Moving to our midi dresses, which are back in two prints. Ruby and Ice Midi are flattering, comfy and perfect for any outing you have planned.

Our minis are also back. Blush Pop, Mulberry Spring, Emerald Glow, and Flora Panther mini dresses make you want to call your girls and go out dancing. If you missed out on Ebony, it will be back in October, and you can set a reminder with the notify me feature on our website.

The Birthday Girls

We are blown away by how beautiful everyone looks wearing the collection. Some of the pieces are still available, and you can shop here.

We hope you keep finding beauty in everything, and you stop to smell the roses.

We are working on something really amazing for October, and we can’t wait to share it with you. Till then, stay beautiful.

XOXO,
Mariam from Bawsty

We hope you’ve had a great July so far.

We’ve been counting down to the launch of our newest collection, Birthday Girls, and you can now shop all the pieces.

This collection is about celebrating the special moments, remembering how beautiful life is, taking up space and having fun.

For the girlies whose birthdays have already passed, this collection is for you, too. We want you to treat every day like it’s your birthday. A birthday is a special day to celebrate you. Why should it last just one day? 🥰

Now, let’s get into the fits.

🎂Gold, Galaxy, & Ruby Sparkle Mini Skirt Set

A gorgeous top and skirt set. The skirt makes you want to party, and the top is beautiful and can be styled in two ways.

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There’s so much to love about this romper. It’s playful, chic and elegant. Your friends already call you rich madam, and this romper proves they are right.

🎁Cherry, Toffee, Mint-Choc, & Matcha Confetti Mini Skirt Set

It’s going to be tough to pick which colour to buy from this set. When you wear it, you are the star of the show.

🥳 Disco, Retro & Rave Layered Mini Skirt Set

You’ll love how versatile this set is. It has a top, a skirt, and a corset! We saw all your comments asking for the layered mini dress as a skirt, and now you have it. It’s the perfect combo.

💃 Soirée & Merlot Maxi Dress

There are two dresses in the collection, both stunning, beautiful shades of red, and they have slits.

A birthday isn’t complete without a wish, and our wish for you is that you never lose your whimsy and that your days are bright and full of laughter.

We hope you enjoy this collection as much as we loved making it for you.

XOXO,
Mariam from Bawsty

If you’ve been with us as far back as 2022, wow! You’re an OG.

If you joined us along the line, there might be some styles that you liked but couldn’t get because they weren’t available.

June is special for many reasons, and one of them is that we are bringing back some of our best-selling styles. Do you remember when you first saw them?

Another reason we are loving June is our backless jumpsuits. You first saw them last month when we released them in ash and blue, and this month, they’ll be available in red and black because you asked for it. You only have to ask, and we will deliver.

You can already tell that we have a lot planned for you this month, and we still have something extra. Our Aso-Oke Set will also be available to shop in Candy Crush this month, and two more prints!

Bawsty Picks

Do you have an occasion and you don’t know what to wear? We got you!

If you’re attending a wedding reception, you will look really cute in our Willow Sling Shoulder Dress or Baggy Pants Set.

If you want an outfit that will make you the star of the room, our Barrel Mini-Dress or Baggy Pants Set is the one.

If you want something hot for girls’ night, look no further. Our plunge dress is perfect for a night out.

If you have a book club hangout, you definitely need to get our Pink Serenade or Dahlia Sling Shoulder Dress.

Baws Babe Spotlight

This month, we are sending virtual hugs to all the Baws Babes falling in love with fashion all over again and experimenting to figure out what works for them.

This tweet is one of our favourite reviews that we’ve received this year. We love hearing how our outfits make you feel comfortable in your skin, and we hope you never forget how sexy and beautiful you are!

You in Bawsty

We don’t have to say anything. See the beauty for yourself 🤗

Our June drop

ICYMI, our pixie dresses are back in stock and available to shop in four prints. More outfits will be available to shop from Monday, the 15th. We post one outfit at 2 p.m. WAT on weekdays only.

Do you have a favourite outfit you absolutely have to get? Let us know!

We still have some more surprises for you before the end of the year. Stick around to find out.

We hope you have a fabulous June!

XOXO,
Mariam from Bawsty

First: TOPS!

ICYMI, we now have tops in our collection! They are colourful, cute, stylish and allow you to layer and express your style.

Second: The Violet Baggy Pants Set 💜

When we posted the set on Instagram, someone from our audience said, “You’ll just know the designer loves women,” and they’re right, we do.

Everything about the set is intentional. You don’t need to wear a bra with it. It has adjustable waist details, the pants can be worn as baggy pants or converted into bubble pants, and it has pockets because we know how much the girlies love that.

Third: The Charcoal Barrel-Sleeve mini dress 🖤

This dress is HOT. It’s a gorgeous dress with details that make you stand out. If you walk into any room, you don’t have to say a thing. The dress will announce you.

You in Bawsty 🤗

It’s surreal to come online or be out and see you wearing our fits. It’s the best feeling ever!

What’s coming in May ✨

Next month, we’ve got some exciting styles you already know and new ones you will love. As usual, we post at 2 p.m. WAT on weekdays only.

If you want to get notifications before we post, you should join our Instagram channel. 😉

You can check out all available pieces on our website.

We would love to hear from you. If there’s a style you love or feedback you want to share, please leave a comment. We are listening!

See you in May with more gorgeous drops.

XOXO,
Mariam from Bawsty

We released a collection with six outfits for Valentine’s, and they almost sold out on the same day of the drop. You sure have fantastic taste, and that’s why we are in this together, forever. 🤗😉

Our Valentine’s Drop wasn’t the only special thing about February; we also released a new outfit called the Pixie Mini Dress. It’s stylish, hot, supportive and was the perfect way to close out February. We still have some pieces available from our Valentine’s and February drop, and you can get them here on our website.

Now, let’s talk about March!

🩷We’re releasing our aso-oke two-piece set. It was initially supposed to drop in February, but we realised it needed a bit more work to meet our quality standards. We’ve taken more time to ensure that it is absolutely perfect for you, and it is now.

🥳 And there’s a surprise addition coming, too. Over the last couple of years, we’ve received messages about it, and we listened to you, and it is finally happening. Can you guess what it is? Leave a comment, and we will be reading. We hope you enjoy wearing the designs as much as we enjoyed creating them for you.

You in Bawsty

Wow! Wow! Wow! This level of beauty is unreal. We love seeing you rock your outfits every day, and we especially love being part of your special days.

March is almost here, and we want to be the first to wish you a happy International Women’s Month. We hope the new month is soft, beautiful, and full of wins for you.

We’ll be back in April with more.❤️

XOXO,
Mariam from Bawsty

How was your holiday? We hope you rested and had a fun December.

2025 was a truly incredible year for us as a business, and it would not have been possible without you. Thank you!

Some amazing highlights from 2025:

Last year, we sold almost 9,000 pieces, rented an additional space to accommodate our team, and created a studio for shoots.

We also hosted our first-ever pop-up, launched Growing Up Bawsty, and our Substack page. We ended the year with our annual hangout and presented awards to our tailors for their incredible work.

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You in Bawsty

Every time you tag us, send a photo, or show up in our pieces, it reminds us why we do this. Here are a few of the beautiful ways you styled our pieces last month, and we love every single one of them.

Our January drop is available to shop

We’re doing things a little bit differently this month. We know how busy January gets, so we’re making shopping easier for you. You can shop the restocked outfits on our website all at once and pay for shipping immediately.

Our plans for 2026

One of our top priorities this year is to make it simpler for you to access the pieces you love when you need them. We are increasing production and adding a wider range of outfits for everyone. We are working very hard behind the scenes because the goal is for you to continuously slay and be happy.

We also have three major surprises in store for you. While we can’t share full details just yet, we want you to think about workouts, support and comfort. We’re very excited for you to see and shop when we launch them.

We’re stepping into 2026 feeling excited and grateful because we have you by our side.

Here’s to a year full of laughter, fun, good work and gorgeous outfits. 🥂

We’ll see you right here next month.

XOXO,

Mariam from Bawsty

We are also taking stock of what we’ve achieved this year and planning for 2026.

Did you make a resolution list at the beginning of the year? Have you taken a look at it?

Remember to be kind to yourself when evaluating your progress. You did an amazing job this year, and you still have many years ahead of you to achieve your goals.

What Did We Do Since The Last Time We Spoke?

🎊 We hosted our first-ever pop-up. It was a day of shopping, music and games. The best part was seeing our Baws Babes. Enjoy this little recap of the day.

❤️ We wrapped up the second season of Growing Up Bawsty. The last episode featured actress and producer Bolaji Ogunmola, who discussed how her style has evolved, the importance of self-love, and shared her tips for looking amazing on the red carpet. You can watch the full episode on Instagram, Twitter or TikTok.

You in Bawsty

We don't have enough words to describe how amazing everyone looks in their outfits. You all look absolutely gorgeous, and seeing your pictures brings immense joy to the entire team.

Bawsty Pick

If you’re looking for something hot and sexy to wear this Detty December, we’ve got the perfect dress for you. Currently available in two prints, the high slit maxi dress is stylish, elegant and a head-turner. It is available to shop on our website.

Baws Babe Spotlight 💡😍

Our Baws Babe of the month is the incredible Chioma Mmeje, a content creator and a social media manager. She loves creating beauty, fashion and lifestyle content. She discovered Bawsty through our CMO on Twitter, and since then, she has gotten 13 outfits!

For the holidays, she plans to spend time with her partner (real lovers are up), her friends, and her nephew.

If you love dressing up and stunning make-up, you should check her out on Instagram or Twitter.

Our Plans For The Rest Of The Year

We officially close for the year on December 18th. The team will take the much-needed break to rest and recharge. We resume operations on January 5th. If you have stockpiled items, please send us a DM on Instagram to request delivery. After tomorrow, the team won’t be able to attend to any requests till next year!

Any order placed after the 18th will be delivered when we resume operations.

A final note from us

2025 has been an incredible year for us. We released beautiful styles that became bestsellers, hired additional staff, and expanded into a larger space.

We are so thankful for every one of you. Thank you for supporting us. We see all your love.

We wish you a Merry Christmas and a prosperous New Year.

See you in 2026. ❤️

XOXO,
Mariam from Bawsty

A Look Back at 2025 So Far

🦋 2025 has been a milestone year for us, marked by exciting firsts. We introduced our first-ever special edition, the Aso-Oke Blazer Dress, in eight prints and received the most beautiful comments. You can still snag one on our website. We also dropped some new styles, including the Phoenix Criss-Cross Dress, the Layered Mini Dress, and the Mermaid Dress, which have all become bestsellers thanks to YOU. We have more in store for you this month, and we’re very excited for you to shop.

🤗 We launched Growing Up Bawsty, our series where we talk to women about their stories and experiences living as busty women. For season two, we spoke with seven women, and they were funny, open and honest. They shared career, fashion and lifestyle tips that we think you’ll find helpful. You can watch all episodes on Instagram, X and TikTok.

🩷 We teamed up with Clafiya for Breast Cancer Awareness Month, and you get a 20% discount on screening at Beacon Health Diagnostics when you pay with your Clafiya HSA. You can find more details here.

You in Bawsty

It has been heartwarming to see all the different ways our outfits have been styled, and it has made us happy to be part of your special moments. From graduations to maternity photoshoots to birthdays, seeing your pictures means the world to us. Please continue to tag us when you post. It motivates us to keep creating. 💜

Bawsty Picks
Can you believe it’s already more than two years since we dropped the first figure-flattering maxi dress?

For the second anniversary, our CEO and creative director shared what inspired the design, the process of creating the dresses and why it is a classic style. It is currently available in Winter Bloom and can be purchased on our website.

Baws Babe Spotlight 💡😍

Back in March, Francess tweeted that she had 30 outfits from us. Just three months later, she quoted that tweet to say she now had 40! That warmed our hearts.

When we started, we couldn’t have imagined this kind of support. We’re so grateful to Francess and to everyone who shops with us, follows, and shares our story. You make what we do possible, and we don’t take that for granted. 💜

Francess is a product manager and the podcast host of Collateral Growth, where she covers career, tech and product. You can find the podcast on Spotify, Apple Podcasts or wherever you listen to your podcasts.

The Bawsty Pop-Up
Now for the big surprise. 🎉

We turned three in October. Baby Bawsty is a toddler. 🥺

To celebrate this incredible milestone, we created a documentary to share our journey, and we’re hosting a physical pop-up on the 30th of November for you to shop (of course), take cute selfies and interact with us. There will be refreshments, music, and we’re going to have a great time. Our pop-up is sponsored by Bumpa and Paystack.

RSVP here, share with your friends, and let the countdown begin.

Until Next Time (In this case, next month 😂)

2026 is almost here. How weird is that? It’s surprising how quickly the months went by. We hope you’re having a lot of fun, staying committed to your goals, and doing the things that you love.

We’re so grateful to have you in our community. Stay fabulous, and we look forward to seeing you at our pop-up.

XOXO,
Mariam from Bawsty