<script data-pm-proxy="intercept"></script><?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Beverly Maier]]></title><description><![CDATA[Disclaimer: some content here is purely hypothetical and based on research, historical analysis, and alternative perspectives that challenge mainstream narratives. ]]></description><link>https://dontletthemfoolyou2.substack.com</link><image><url>https://substackcdn.com/image/fetch/$s_!4G1e!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F53f2be00-71f4-442c-b92b-034e1d067450_1176x1176.jpeg</url><title>Beverly Maier</title><link>https://dontletthemfoolyou2.substack.com</link></image><generator>Substack</generator><lastBuildDate>Fri, 04 Sep 2026 22:32:27 GMT</lastBuildDate><atom:link href="/__u/dontletthemfoolyou2.substack.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Beverly Maier]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[dontletthemfoolyou2@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[dontletthemfoolyou2@substack.com]]></itunes:email><itunes:name><![CDATA[Beverly Maier]]></itunes:name></itunes:owner><itunes:author><![CDATA[Beverly Maier]]></itunes:author><googleplay:owner><![CDATA[dontletthemfoolyou2@substack.com]]></googleplay:owner><googleplay:email><![CDATA[dontletthemfoolyou2@substack.com]]></googleplay:email><googleplay:author><![CDATA[Beverly Maier]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[My Reflections on The Betrayal of Liliʻuokalani, Book Review]]></title><description><![CDATA[Affiliate Disclosure]]></description><link>https://dontletthemfoolyou2.substack.com/p/my-reflections-on-the-betrayal-of</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/my-reflections-on-the-betrayal-of</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Fri, 31 Jul 2026 12:37:46 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/eb8cb5a2-881f-4f47-94cb-bba2a0ac4e30_4032x3024.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<blockquote><p><strong><span>Affiliate Disclosure</span></strong></p><p><span>This post contains affiliate links. If you choose to purchase a book through one of these links, I may earn a small commission at no additional cost to you. Every book I feature is one I&#8217;ve personally chosen to read and share because I believe it offers value, insight, or a perspective worth exploring. Thank you for supporting my work, it helps me continue reading, reviewing, and creating thoughtful content.</span></p></blockquote><p><span>I actually picked up </span><em><span>The Betrayal of Lili&#699;uokalani</span></em><span> at the airport in Honolulu before flying home from Hawaii, thinking it would be the perfect book to read after spending a week on the islands. Although I was already generally familiar with the history of the Hawaiian Kingdom and its overthrow, most of what I knew came from scattered documentaries, articles, and passing references over the years. I&#8217;d never sat down and read an entire book devoted to the subject. There&#8217;s a significant difference between knowing </span><em><span>about</span></em><span> an event and immersing yourself in the lives, decisions, and circumstances of the people who lived through it. Now, having finally finished it, I can honestly say this book gave me a much deeper appreciation not only for Hawaii&#8217;s history, but for the broader questions it raises about power, sovereignty, memory, and the stories we inherit.</span></p><p><strong><span>My review</span></strong></p><p><span>Some books simply teach you facts. Others quietly dismantle the version of history you thought you understood. </span><em><a href="https://www.linkdolly.com/dontletthemfoolyou2?activeFilter=Books&amp;selectedSubCat=Book+Recommendations"><span>The Betrayal of Lili&#699;uokalani</span></a></em><a href="https://www.linkdolly.com/dontletthemfoolyou2?activeFilter=Books&amp;selectedSubCat=Book+Recommendations"><span> </span></a><span>did the latter for me.</span></p><p><span>Going into this book, I expected to learn about the overthrow of the Hawaiian Kingdom. What I didn&#8217;t expect was to finish it questioning how history itself is constructed (who gets to tell it, who gets remembered, who gets forgotten, and how easily language can transform conquest into something that sounds almost noble).</span></p><p><span>The story of Queen Lili&#699;uokalani is often reduced to a paragraph in a textbook, if it is mentioned at all. Yet after reading this book, it became impossible for me to think of her as simply &#8220;the last queen of Hawaii.&#8221; She became a symbol of what happens when morality collides with power, when law collides with wealth, and when a nation&#8217;s future is decided by people whose interests lie far beyond its shores.</span></p><p><span>One of the greatest strengths of this book is that it refuses to let history remain distant. It constantly reminds the reader that these were not abstract political events. They were real people making impossible decisions. Families watched their nation change before their eyes. Citizens woke up to find that the government they had always known was disappearing. Traditions that had survived for generations suddenly faced forces far more powerful than themselves.</span></p><p><span>What struck me almost immediately was how quiet the betrayal appeared on the surface.</span></p><p><span>We often imagine the loss of a nation through images of massive armies, burning cities, or dramatic battles. Hollywood has conditioned us to believe that history&#8217;s greatest tragedies arrive loudly. But this story reveals something much more unsettling. Sometimes nations disappear through meetings held behind closed doors, through financial interests disguised as political necessity, through newspapers that shape public opinion, and through carefully crafted legal arguments that make extraordinary actions appear ordinary.</span></p><p><span>That realization stayed with me long after I finished reading.</span></p><p><span>It forced me to consider how many acts throughout history have been softened simply because of the words we choose to describe them.</span></p><p><span>There is tremendous power in language.</span></p><p><span>Language has an extraordinary ability to reshape the way we perceive history. Call something an </span><em><span>annexation</span></em><span>, and it feels administrative. Call it </span><em><span>expansion</span></em><span>, and it begins to sound like progress. Call it </span><em><span>protection</span></em><span>, and it carries the comfort of compassion. Yet beneath those carefully chosen words may lie the dismantling of a sovereign nation, reminding us that the language used to describe history can be just as powerful as the events themselves.</span></p><p><span>One of the themes I kept returning to while reading was that history is about who controlled the vocabulary afterward. Every generation inherits a version of the past shaped by those who documented it. History is rarely preserved in its raw form. It is filtered through official reports, government statements, newspaper headlines, and eventually condensed into a handful of carefully chosen paragraphs in schoolbooks. As each generation retells the story, uncomfortable truths can be softened, inconvenient details quietly omitted, and deliberate decisions reframed until they begin to feel less like choices made by people and more like the inevitable course of history.</span></p><p><span>This book challenged me to slow down and ask uncomfortable questions every time I encounter a historical narrative.</span></p><p><span>Who is telling this story?</span></p><p><span>Who benefits from this version?</span></p><p><span>Whose voice is missing?</span></p><p><span>What evidence survives because someone wanted it preserved?</span></p><p><span>And perhaps most importantly, what disappeared because no one thought it mattered enough to protect?</span></p><p><span>Lili&#699;uokalani herself became the emotional center of the book for me.</span></p><p><span>There is something profoundly tragic about reading the words and decisions of someone who genuinely believed justice would prevail. She understood that armed resistance would likely result in bloodshed among her own people. Faced with an impossible choice, she chose restraint, placing the lives of her people above her own political authority and accepting the immense personal cost that decision would carry.</span></p><p><span>That decision has often been misunderstood.</span></p><p><span>Some interpret surrender as weakness.</span></p><p><span>I saw extraordinary strength.</span></p><p><span>It takes remarkable courage to choose the path that protects others when you know history may misunderstand your motives forever.</span></p><p><span>She trusted that appeals to law, diplomacy, and justice would ultimately restore what had been taken.</span></p><p><span>Reading those moments knowing what history would eventually record created a kind of heartbreak that only hindsight can produce.</span></p><p><span>It reminded me that those living through history never know which chapter they&#8217;re inhabiting. They make decisions with incomplete information, uncertain futures, and the hope that their choices will lead to the best possible outcome. We, on the other hand, look back with the clarity of hindsight, knowing how the story ends before we ever begin to judge it. That realization made me far more cautious about how easily we criticize historical figures for choices they made without the privilege of seeing the future.</span></p><p><span>Another aspect I deeply appreciated was how the book exposed the relationship between economics and politics.</span></p><p><span>Rarely are political decisions purely political.</span></p><p><span>Money, commerce, trade, land ownership, foreign investment, and economic influence often operate beneath the surface of public debate.</span></p><p><span>Reading this book made me realize how frequently financial interests become invisible once enough time has passed.</span></p><p><span>As time passes, future generations tend to remember the speeches, the treaties, and the dates that define an era, while the economic interests quietly steering many of those decisions fade into the background. What often survives is the official narrative, not always the financial motivations that helped shape it.</span></p><p><span>History is filled with moments where wealth shaped morality rather than morality shaping wealth.</span></p><p><span>This story is one of them.</span></p><p><span>The book also prompted me to think about sovereignty in an entirely different way.</span></p><p><span>Most of us grow up believing nations are permanent - that borders are fixed, governments are stable, and cultures will endure indefinitely. Yet Hawaii&#8217;s history reminds us just how fragile sovereignty can be. Entire kingdoms can lose their recognized independence within a single lifetime, even as their people continue to live, their culture endures, and their traditions are carried forward. That distinction is one of the book&#8217;s most profound lessons. A nation is more than its people, and sovereignty is more than identity; it is the legal and political authority to govern oneself. While a people and their culture may survive for generations, that authority can disappear with startling speed.</span></p><p><span>That realization made me appreciate how precious self-government truly is, regardless of where one lives.</span></p><p><span>Perhaps the most haunting part of this book isn&#8217;t simply what happened to Hawaii, but the realization that history is filled with remarkably similar stories. The countries change, the centuries pass, and the names are different, yet the pattern often feels painfully familiar. Economic interests intertwine with political influence, strategic geography becomes increasingly valuable, promises of protection are offered, necessity is invoked, and moral justifications are carefully constructed. Then, as the years pass, the world adapts, history turns the page, and what was once an extraordinary injustice slowly becomes another chapter that many people never stop to question.</span></p><p>One of the ideas I found myself returning to throughout this book was the nature of memory itself. Nations remember differently than individuals, and official histories often preserve different things than families and communities do. While archives safeguard documents and governments record events, songs carry emotion, oral traditions preserve perspective, and family stories pass from one generation to the next, often holding truths that never find their way into textbooks. This book reminded me that history is not preserved in a single form, and each of these ways of remembering offers something valuable. To dismiss one simply because it doesn&#8217;t fit neatly within a conventional historical narrative is to risk overlooking an important piece of the past.</p><p><span>I also appreciated that the book never asked me to hate. Instead, it asked me to understand. There is an important difference.</span></p><p><span>Acknowledging historical injustice doesn&#8217;t require abandoning nuance, nor does seeking to understand the past demand that we flatten it into heroes and villains. History is at its most valuable when it teaches humility instead of certainty, reminding us that complex events deserve thoughtful examination rather than simple explanations.</span></p><p><span>Perhaps the deepest lesson I took away had very little to do with Hawaii specifically. It was about the nature of power itself. Power rarely presents itself as power alone. More often, it arrives wrapped in promises of stability, order, security, prosperity, or progress. Those promises may be sincere, self-serving, or some complicated mixture of both, but history teaches us to ask an important question - what, if anything, was exchanged in return? That question reaches far beyond nineteenth-century Hawaii. It is one every generation should be willing to ask of its own time.</span></p><p><span>Another realization that lingered with me long after I finished the book is that history is never truly finished. We often think of historical events as closed chapters, neatly confined to the past, yet their consequences continue unfolding long after the headlines fade. Political decisions echo across generations, languages evolve or decline, traditions adapt, patterns of land ownership shift, educational systems change, and even collective memory is reshaped over time. In that sense, the past is never entirely behind us; it quietly continues to influence the present in ways we often fail to recognize.</span></p><p><span>Perhaps what moved me most was realizing that Lili&#699;uokalani did not simply lose a throne. She witnessed the unraveling of the sovereign nation she had devoted her life to serving. There is a profound difference between losing political office and watching your homeland&#8217;s sovereignty slip away, knowing that the consequences would extend far beyond your own lifetime. That distinction carried an emotional weight that stayed with me throughout the book and transformed the story from one of personal loss into one of national loss.</span></p><p><span>Reading Lili&#699;uokalani&#8217;s story also changed the way I think about leadership. History often celebrates those who conquered, expanded their influence, or emerged victorious, but there is another kind of leadership that receives far less recognition. It is the leadership required to carry unbearable loss with dignity, to refuse unnecessary violence when the cost would be borne by innocent people, and to place the well-being of a nation above personal ambition or legacy. Those acts may not always reshape maps or dominate history books, but they reveal a different kind of courage, one that deserves to be remembered just as much as the victories history so often celebrates.</span></p><p><span>Ultimately, I don&#8217;t think </span><em><span>The Betrayal of Lili&#699;uokalani</span></em><span> is only a book about Hawaii. While it tells the story of a specific nation, a specific queen, and a specific moment in history, its questions reach far beyond the islands themselves. It is a book about memory and justice, about the stories nations choose to preserve and the ones they allow to fade. It is about colonialism, the fragility of sovereignty, the relationship between economic interests and political power, and the profound moral complexity of leadership when every available choice carries an unbearable cost.</span></p><p><span>More than anything, though, I believe this book is an invitation to read history differently. It reminds us that history should never be approached as a collection of settled facts or unquestionable narratives, but as an ongoing conversation that asks us to remain curious, thoughtful, and intellectually humble. Every page has the potential to raise another question, every source reflects a particular perspective, and every historical account deserves to be examined with both empathy and careful scrutiny. The goal is not to approach the past with suspicion alone, but with the willingness to ask whether there are voices we have yet to hear and experiences we have yet to understand.</span></p><p><span>When I closed this book, I didn&#8217;t simply feel as though I had learned more about the overthrow of the Hawaiian Kingdom. I felt a deeper sense of responsibility as a reader of history itself. A responsibility to ask better questions before accepting easy answers, to seek out multiple perspectives rather than settling for a single narrative, and to remember that behind every political decision, diplomatic negotiation, or constitutional crisis were ordinary people whose lives, families, and futures were forever changed. History can sometimes become so focused on governments, treaties, and institutions that we lose sight of the human beings living through those events in real time.</span></p><p><span>If there is one lesson I will continue carrying with me after finishing this book, it is that the greatest historical tragedies are not only those that occur, but also those that are gradually softened by time, simplified for convenience, or rewritten until they no longer resemble the lives that were actually lived. Memory is fragile, and every generation plays a role in deciding which stories endure, which voices are amplified, and which fade quietly into the background. Reading history, then, is more than an exercise in learning about the past, it is an act of stewardship for the future.</span></p><p><span>To me, </span><em><span>The Betrayal of Lili&#699;uokalani</span></em><span> is ultimately an invitation to resist that forgetting. It asks us to approach history with greater humility, to recognize the humanity behind every historical event, and to remember that the pursuit of truth is rarely about finding a single, uncomplicated answer. More often, it is about having the courage to keep asking better questions.</span></p>]]></content:encoded></item><item><title><![CDATA[Revisiting One of the First Coffee Companies I Ever Recommended]]></title><description><![CDATA[Affiliate Disclosure]]></description><link>https://dontletthemfoolyou2.substack.com/p/revisiting-one-of-the-first-coffee</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/revisiting-one-of-the-first-coffee</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Fri, 10 Jul 2026 01:49:19 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!Vwhv!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9d8cfbcd-ac93-4bb1-b041-08ca4054feec_1250x1250.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p><strong><span>Affiliate Disclosure</span></strong></p><blockquote><p><span>This article may contain affiliate links. If you choose to purchase through one of these links, I may earn a commission at no additional cost to you. My reviews are never influenced by affiliate relationships. Every company is evaluated using the same evidence-based framework regardless of whether I earn a commission.</span></p></blockquote><p>You can shop Organo King Coffee <strong><a href="https://dontletthemfoolyou2.myorganogold.com/en/premium-gourmet-king-of-coffee/">here</a></strong>. I personally only use King coffee but King, Black &amp; Royal are approved as far as their coffee beverages go. </p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="/__u/substackcdn.com/image/fetch/$s_!Vwhv!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9d8cfbcd-ac93-4bb1-b041-08ca4054feec_1250x1250.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="/__u/substackcdn.com/image/fetch/$s_!Vwhv!, /__u/dontletthemfoolyou2.substack.com/w_424, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_webp, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9d8cfbcd-ac93-4bb1-b041-08ca4054feec_1250x1250.jpeg 424w, 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/__u/dontletthemfoolyou2.substack.com/f_webp, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9d8cfbcd-ac93-4bb1-b041-08ca4054feec_1250x1250.jpeg 1456w" sizes="100vw"><img src="/__u/substackcdn.com/image/fetch/$s_!Vwhv!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9d8cfbcd-ac93-4bb1-b041-08ca4054feec_1250x1250.jpeg" width="1250" height="1250" 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/__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9d8cfbcd-ac93-4bb1-b041-08ca4054feec_1250x1250.jpeg 1272w, /__u/substackcdn.com/image/fetch/$s_!Vwhv!, /__u/dontletthemfoolyou2.substack.com/w_1456, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9d8cfbcd-ac93-4bb1-b041-08ca4054feec_1250x1250.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p></p><p><span>There are very few products that have been part of my life for years. Organo King of Coffee is one of them.</span></p><p><span>If you&#8217;ve followed me for a long time, you probably remember me talking about this coffee years before I ever started writing detailed product reviews. Back then, I recommended it because I believed it was one of the higher-quality options available. It was organic, it contained Ganoderma lucidum (Reishi), the company discussed certifications and manufacturing standards, and compared to many wellness products I was seeing at the time, they appeared to care about quality.</span></p><p><span>But if you&#8217;ve followed my work more recently, you also know something else. My standards have changed dramatically.</span></p><p><span>I spent years studying ingredient research, manufacturing practices, toxicology, certifications, contaminant testing, and how to critically evaluate wellness claims. Today, I don&#8217;t simply ask whether a coffee is organic. I don&#8217;t stop when I see the words &#8220;third-party tested.&#8221; And I certainly don&#8217;t assume a company is high quality because their marketing sounds convincing.</span></p><p><span>Instead, I ask questions like &#8220;How transparent is this company? What exactly are they testing? Are they testing raw ingredients or the finished product? What contaminants are they looking for? How frequently do they test? Can they support their claims with documentation? And perhaps most importantly&#8230;</span></p><p><strong><span>Does the evidence support the marketing?</span></strong></p><p><span>Those are the same questions I&#8217;ve asked Purity Coffee, Everyday Dose, and every other coffee company I&#8217;ve reviewed.</span></p><p><span>So it only seemed fair that I go back and evaluate one of the very first products I ever recommended using the exact same standards.</span></p><p><span>I expected to find some strengths.</span></p><p><span>I also expected to find areas where my old recommendation wouldn&#8217;t hold up under my current review process.</span></p><p><span>Instead, something surprising happened.</span></p><p><span>The more I researched, the more information I found.</span></p><p><strong><span>My Philosophy Has Changed</span></strong></p><p><span>One thing I want to make clear before diving into this review is that changing your mind isn&#8217;t a weakness. It&#8217;s part of learning.</span></p><p><span>If someone has exactly the same standards today that they had five years ago despite learning thousands of hours&#8217; worth of new information, I&#8217;d actually find that more concerning.</span></p><p><span>Years ago, I thought certifications told me almost everything I needed to know. Today I understand they&#8217;re only one piece of the puzzle.</span></p><p><span>Organic certification matters. Manufacturing standards matter. Ingredient sourcing matters.</span></p><p><span>But none of those automatically tell you whether the finished product contains heavy metals, mycotoxins, pesticide residues, or whether the ingredients are present in meaningful amounts.</span></p><p><span>Likewise, having an impressive Certificate of Analysis doesn&#8217;t automatically tell you the company has excellent farming practices or manufacturing controls.</span></p><p><span>Quality isn&#8217;t determined by a single factor. It&#8217;s built from layers. The companies I trust most don&#8217;t rely on just one quality measure.</span></p><p><span>They combine thoughtful sourcing, strong manufacturing practices, certifications, contaminant testing, transparency, and consistency.</span></p><p><span>That layered approach is exactly what I look for today.</span></p><p><strong><span>What Immediately Surprised Me</span></strong></p><p><span>When I decided to take a fresh look at Organo, I honestly expected to encounter many of those same limitations. Instead, I found a company that disclosed substantially more information than I anticipated. They discuss where both their coffee and Ganoderma are sourced, their cultivation methods, multiple third-party certifications, manufacturing standards, quality-control procedures, contaminant testing philosophy, finished-product testing, and even aspects of their proprietary processing methods in far greater detail than most coffee companies I&#8217;ve reviewed.</span></p><p><span>Now, does that automatically mean every claim they make is true? Of course not. Transparency is not the same thing as proof, and every company should still be evaluated critically. But transparency does provide something incredibly valuable: it gives consumers (and reviewers like me) real information to examine instead of asking us to simply trust the marketing.</span></p><p><span>That was the first thing that genuinely stood out to me. Before I even looked at the laboratory testing or certifications, I found myself reading through pages of manufacturing information, sourcing details, and quality-control practices that most companies never publicly discuss. Whether every consumer ultimately decides the product is worth purchasing is a separate question, but from a transparency standpoint, Organo immediately gave me far more to evaluate than I expected.</span></p><p><strong><span>The Coffee Itself</span></strong></p><p><span>The coffee itself is an organic medium-dark roast Arabica sourced from Brazil. Brazil has long been one of the world&#8217;s leading coffee-producing countries, and according to Organo, the beans used in King of Coffee are selected from lower-elevation growing regions that produce a smooth, balanced cup with relatively low acidity.</span></p><p><span>I always appreciate when companies disclose where their coffee comes from because origin tells us something meaningful about the product. Climate, soil composition, elevation, harvesting methods, processing techniques, and storage conditions can all influence the characteristics of the finished coffee. Simply reading &#8220;organic coffee&#8221; on an ingredient label doesn&#8217;t provide much context. Knowing it&#8217;s an organic Brazilian Arabica gives consumers a clearer understanding of what they&#8217;re actually drinking.</span></p><p><strong><span>Why Reishi Is Different</span></strong></p><p><span>The second ingredient is where Organo really begins to distinguish itself from many of the mushroom coffee products currently on the market.</span></p><p><span>Rather than using a generic mushroom powder, Organo incorporates </span><em><span>Ganoderma lucidum</span></em><span> spore powder. If you&#8217;ve spent any time researching medicinal mushrooms, you&#8217;ve probably noticed there are several different forms used in supplements and functional beverages. Some companies use mycelium, others use fruiting bodies, while others rely on extracts, whole mushroom powders, or spores. These aren&#8217;t interchangeable ingredients, and understanding those differences is an important part of evaluating a product.</span></p><p><span>Ganoderma spores are microscopic reproductive structures released by mature Reishi mushrooms. Unlike the mushroom itself, each spore is surrounded by an extremely tough outer shell that evolved to protect it in nature. While that protective shell is beneficial for the mushroom, it also makes the spores much more difficult for our digestive system to break down. Without additional processing, many of the compounds contained within the spore remain relatively inaccessible.</span></p><p><span>According to Organo, this is where its proprietary technology comes into play. The company has developed a patented spore-cracking process designed to open approximately 99.9% of the spores while preserving the compounds inside. The concept behind cracked-spore technology isn&#8217;t unique to Organo the idea that breaking the spore wall improves accessibility is well recognized within the medicinal mushroom field. What is unique is Organo&#8217;s proprietary manufacturing process and its claim regarding the percentage of spores successfully opened.</span></p><p><span>Whenever I evaluate a claim like this, I try to separate the underlying scientific concept from the company&#8217;s specific performance claims. Those are two different questions. The first asks whether cracked spores make scientific sense. Based on the available literature, I believe they do. The second asks whether a particular company&#8217;s proprietary process performs exactly as described. That&#8217;s a much more specific claim, and one that I generally prefer to see supported with additional documentation whenever possible.</span></p><p><span>That distinction is something you&#8217;ll see throughout this review. My goal isn&#8217;t simply to accept or reject claims at face value, but to separate what is well established from what still relies on company-provided evidence. I think that&#8217;s one of the most important parts of evaluating any wellness product fairly.</span></p><p><strong><span>Looking Beyond the Organic Label</span></strong></p><p><span>If you&#8217;ve followed my content for any length of time, you&#8217;ve probably heard me say that &#8220;organic&#8221; is a great place to start but it shouldn&#8217;t be where the conversation ends.</span></p><p><span>For years, I thought organic certification told me almost everything I needed to know about a product. If something carried the USDA Organic seal, I assumed that meant it was cleaner, safer, and ultimately the better choice. While I still believe organic certification is valuable, I&#8217;ve since learned that it&#8217;s only one piece of a much larger quality puzzle.</span></p><p><span>Organic certification tells us a great deal about how ingredients are grown and handled. It doesn&#8217;t necessarily tell us whether a finished product has been tested for heavy metals, mycotoxins, or other contaminants that can occur naturally in soil or develop during harvesting, storage, processing, or manufacturing. Those are entirely different questions requiring entirely different types of testing.</span></p><p><span>That&#8217;s why I don&#8217;t evaluate a coffee based on a single certification anymore. I want to understand the entire quality system surrounding the product.</span></p><p><span>One of the reasons Organo initially caught my attention years ago (and continues to today) is because the company doesn&#8217;t rely on a single certification. Instead, they&#8217;ve built multiple layers of oversight into their products, with each certification evaluating a different aspect of quality.</span></p><p><strong><span>Ecocert</span></strong></p><p><span>Long before I understood the nuances of laboratory testing, one certification stood out to me: </span><strong><span>Ecocert</span></strong><span>.</span></p><p><span>While many people recognize the USDA Organic seal, Ecocert isn&#8217;t nearly as familiar to consumers in the United States despite being one of the world&#8217;s most respected organic certification organizations. Founded in France, Ecocert has spent decades certifying organic agricultural products, food manufacturing, cosmetics, and sustainable production systems around the world.</span></p><p><span>According to Organo, both its Ganoderma and several of its finished products carry Ecocert certification alongside USDA Organic certification.</span></p><p><span>What I appreciate about Ecocert is that it looks beyond simply where an ingredient was grown. It evaluates production practices, traceability, handling, processing, and compliance with internationally recognized organic standards throughout the manufacturing chain. In other words, it&#8217;s examining how ingredients move from cultivation to the finished product rather than focusing solely on the farm.</span></p><p><span>Of course, even a certification as respected as Ecocert has limitations. It doesn&#8217;t guarantee a product is free from naturally occurring contaminants like heavy metals, nor does it replace the need for contaminant testing. But when I see multiple respected certification bodies independently evaluating different parts of a company&#8217;s manufacturing process, it increases my confidence that quality isn&#8217;t being left to chance.</span></p><p><strong><span>USDA Organic Is Important But It Doesn&#8217;t Answer Every Question</span></strong></p><p><span>The USDA Organic certification remains one of the most recognized food certifications in the United States, and for good reason.</span></p><p><span>To earn that certification, companies must meet strict standards related to agricultural practices, prohibited substances, and how products are grown, handled, and processed. Synthetic pesticides and fertilizers are heavily restricted, genetically modified organisms are prohibited, and certified operations undergo regular inspections to maintain compliance.</span></p><p><span>Those standards absolutely matter.</span></p><p><span>However, one of the biggest misconceptions I see online is the belief that &#8220;organic&#8221; automatically means contaminant-free.</span></p><p><span>It doesn&#8217;t.</span></p><p><span>Coffee is a plant. Mushrooms are living organisms. Both grow in environments where naturally occurring heavy metals can exist in the soil. Mycotoxins can develop during storage and processing if conditions aren&#8217;t properly controlled. None of those issues are addressed simply because a product is organic.</span></p><p><span>That isn&#8217;t a criticism of organic certification. It&#8217;s simply recognizing that certifications and laboratory testing answer different questions.</span></p><p><span>The strongest quality systems don&#8217;t choose one over the other.</span></p><p><span>They use both.</span></p><p><strong><span>Additional Certifications</span></strong></p><p><span>Beyond USDA Organic and Ecocert, Organo also maintains several additional certifications that speak to different aspects of manufacturing and ingredient integrity.</span></p><p><span>The company&#8217;s products are manufactured in facilities that follow </span><strong><span>Current Good Manufacturing Practices (cGMP)</span></strong><span>. While cGMP certification doesn&#8217;t tell us whether a specific product is free of contaminants, it does establish standards for manufacturing processes, documentation, sanitation, quality-control procedures, and consistency. In simple terms, it&#8217;s designed to help ensure products are manufactured in a controlled and repeatable way rather than varying from batch to batch.</span></p><p><span>Organo also carries </span><strong><span>Halal certification</span></strong><span> for applicable products. Although many people associate Halal certification solely with religious dietary requirements, the certification also requires careful oversight of ingredient sourcing, production practices, and contamination prevention. While I wouldn&#8217;t choose a product solely because it&#8217;s Halal certified, I do view it as another independent layer of manufacturing oversight.</span></p><p><span>The company also lists things such as </span><strong><span>Non-GMO</span></strong><span>, </span><strong><span>Gluten-Free</span></strong><span>, and certifications for specific international markets. Again, none of these independently prove that a product is superior. What they do demonstrate is that multiple outside organizations have evaluated different aspects of the company&#8217;s ingredients and manufacturing systems.</span></p><p><span>When I step back and look at the overall picture, I see a quality system built from multiple independent pieces, each addressing a different aspect of production.</span></p><p><span>That&#8217;s a much stronger approach than relying on a single logo on the front of the box.</span></p><p><strong><span>One Thing That Really Stood Out to Me</span></strong></p><p><span>As I continued reviewing Organo&#8217;s documentation, one thing became increasingly clear. The company doesn&#8217;t just talk about testing. It explains </span><strong><span>why</span></strong><span> it tests. That may sound like a small distinction, but I actually think it&#8217;s incredibly important.</span></p><p><span>Many coffee companies proudly advertise that they&#8217;re &#8220;third-party tested,&#8221; but when you dig deeper, you often discover they&#8217;re referring to testing performed only on the raw coffee beans or only on the mushroom ingredient before manufacturing begins.</span></p><p><span>There&#8217;s certainly value in testing raw ingredients. It helps identify potential issues before production starts. But that&#8217;s only part of the story.</span></p><p><span>Once ingredients leave the farm, they&#8217;re transported, stored, processed, blended, packaged, and manufactured. Every step introduces additional opportunities for contamination or quality issues.</span></p><p><span>That&#8217;s why I found Organo&#8217;s approach so interesting.</span></p><p><span>According to the company, they don&#8217;t stop at testing the individual ingredients. They also perform testing on the </span><strong><span>finished product</span></strong><span> after the coffee and Ganoderma spore powder have been combined and manufacturing is complete.</span></p><p><span>From my perspective, that&#8217;s a meaningful distinction. After all, consumers aren&#8217;t buying raw coffee beans or isolated mushroom ingredients. They&#8217;re buying the finished coffee.</span></p><p><span>Personally, I would love to see this become the industry standard.</span></p><p><strong><span>Heavy Metals and Mycotoxins</span></strong></p><p><span>Another area where Organo provides considerably more information than many companies is contaminant testing.</span></p><p><span>According to the documentation I reviewed, the company screens its finished products for heavy metals including arsenic, cadmium, lead, and mercury. It also evaluates a broad panel of mycotoxins, including aflatoxins, ochratoxin A, fumonisins, deoxynivalenol (DON), T-2 toxin, and zearalenone. All of their testing showed some of the lowest levels I&#8217;ve seen in the coffee and mushroom industry and the tests they do are on the mushroom AND coffee and they are still lower than brands that sell just coffee or just a mushroom powder.</span></p><p><span>I appreciate that the company discusses these contaminants specifically rather than simply saying the product is &#8220;tested.&#8221;</span></p><p><span>That level of detail allows consumers to understand what is actually being evaluated.</span></p><p><span>It&#8217;s also worth noting that Organo publicly explains why this testing matters. Contamination isn&#8217;t limited to cultivation. It can occur throughout harvesting, storage, drying, transportation, and manufacturing. Recognizing that reality (and testing accordingly) is something I appreciate seeing.</span></p><p><strong><span>A Conversation About Certificates of Analysis</span></strong></p><p><span>One question I ask nearly every company is whether they&#8217;re willing to provide Certificates of Analysis.</span></p><p><span>In Organo&#8217;s case, I was provided access to documentation that was intended to remain confidential and not be publicly distributed. Out of respect for that agreement, I won&#8217;t be publishing or sharing those documents.</span></p><p><span>I also understand the company&#8217;s reasoning.</span></p><p><span>Organo has invested heavily in proprietary cultivation methods, patented spore-processing technology, and manufacturing processes that it considers valuable intellectual property. Protecting those innovations is a reasonable business decision.</span></p><p><span>At the same time, I also believe transparency is incredibly important.</span></p><p><span>Personally, I would love to see more companies (including Organo) continue exploring ways to provide updated, batch-specific contaminant testing or appropriately redacted laboratory reports that verify heavy metals, mycotoxins, and other quality metrics without disclosing proprietary manufacturing information. Those two goals don&#8217;t have to conflict with one another.</span></p><p><span>Companies deserve to protect legitimate trade secrets. Consumers deserve access to meaningful information about the products they&#8217;re purchasing. In my opinion, the best companies find ways to do both. That said, they do have a section on their website that discusses their levels and it was accurate with what I viewed, it&#8217;s just not a full document.</span></p><p><strong><span>Is It Worth the Price?</span></strong></p><p><span>Let&#8217;s address what is probably the biggest criticism of Organo. It&#8217;s expensive. There&#8217;s really no way around that.</span></p><p><span>At the time of writing this review, a box of King of Coffee costs approximately </span><strong><span>$69</span></strong><span> at retail and contains </span><strong><span>25 individual sachets</span></strong><span>, bringing the cost to about </span><strong><span>$2.76 per cup</span></strong><span>. Customers who purchase through the preferred customer program pay approximately </span><strong><span>$46 per box</span></strong><span>, or about </span><strong><span>$1.84 per cup</span></strong><span>.</span></p><p><span>When people first hear those numbers, the immediate reaction is often:</span></p><p><em><span>&#8220;I can buy coffee much cheaper than that.&#8221;</span></em></p><p><span>And that&#8217;s absolutely true.</span></p><p><span>If your only goal is caffeine, there are countless less expensive ways to get it.</span></p><p><span>But I don&#8217;t think that&#8217;s the right comparison.</span></p><p><span>The better comparison is asking:</span></p><p><strong><span>What are you actually paying for?</span></strong></p><p><span>In Organo&#8217;s case, you&#8217;re not simply purchasing instant coffee.</span></p><p><span>According to the company, you&#8217;re also paying for:</span></p><ul><li><p><span>Organic Arabica coffee</span></p></li><li><p><span>Organic Ganoderma lucidum spore powder</span></p></li><li><p><span>A patented spore-cracking process designed to improve digestibility</span></p></li><li><p><span>Multiple third-party certifications, including USDA Organic, Ecocert, cGMP, and Halal</span></p></li><li><p><span>Finished-product testing rather than testing only raw ingredients</span></p></li><li><p><span>Heavy metal screening</span></p></li><li><p><span>Mycotoxin screening</span></p></li><li><p><span>Manufacturing practices intended to minimize contamination throughout production</span></p></li></ul><p><span>Whether those features justify the higher price is ultimately a personal decision.</span></p><p><span>Some consumers won&#8217;t find those additional quality measures valuable enough to spend more.</span></p><p><span>Others will.</span></p><p><span>I also think it&#8217;s helpful to put the price into context. Many people don&#8217;t think twice about stopping at a coffee shop on their way to work. Depending on where you go, a single specialty coffee can easily cost </span><strong><span>$5&#8211;8</span></strong><span>, and in some cities even more.</span></p><p><span>Compared to that, even the full retail price of King of Coffee (about </span><strong><span>$2.76 per serving</span></strong><span>) is considerably less expensive than many caf&#233; drinks.</span></p><p><span>Of course, that&#8217;s not the only comparison that matters. Someone brewing conventional coffee at home can certainly make a cup for much less.</span></p><p><span>But if you&#8217;re specifically comparing it to grabbing coffee on the way to work each morning, the difference isn&#8217;t nearly as dramatic as it first appears.</span></p><p><span>One thing I&#8217;ve learned while reviewing products is that </span><strong><span>price alone doesn&#8217;t determine value. </span></strong><span>I&#8217;ve reviewed inexpensive products that offered exceptional transparency. I&#8217;ve also reviewed expensive products that provided very little evidence to justify their price.</span></p><div class="pullquote"><p><strong><span>I don&#8217;t believe consumers should pay premium prices for premium marketing. I believe premium pricing should come with premium transparency, premium manufacturing practices, and premium documentation.</span></strong></p></div><p><span>The question is whether the company provides enough quality, transparency, and documentation to help explain </span><strong><span>why</span></strong><span> it costs more.</span></p><p><span>That&#8217;s the conversation I find much more interesting.</span></p><p><strong><span>What I Hope You Take Away From This Review</span></strong></p><p><span>If you&#8217;ve read this far, I hope this review has done more than simply help you decide whether Organo is the right coffee for you.</span></p><p><span>I hope it&#8217;s also shown you </span><em><span>how</span></em><span> I evaluate companies.</span></p><p><span>One of the biggest changes in my own journey has been realizing that there isn&#8217;t a single test, certification, or marketing claim that can tell us everything we need to know about a product.</span></p><p><span>Informed consumers help create a more transparent industry and I think that&#8217;s something we all benefit from.</span></p><p><strong><span>My Final Scorecard</span></strong></p><p><strong><span>Ingredient Quality: &#11088;&#11088;&#11088;&#11088;&#11088;</span></strong></p><p><span>King of Coffee keeps its formula refreshingly simple with just two ingredients: organic Brazilian Arabica coffee and organic </span><em><span>Ganoderma lucidum</span></em><span> spore powder. I appreciate the absence of fillers, gums, sweeteners, flavors, and proprietary blends, making it much easier to evaluate the product and understand exactly what you&#8217;re consuming.</span></p><p><strong><span>Sourcing &amp; Cultivation: &#11088;&#11088;&#11088;&#11088;&#11088;</span></strong></p><p><span>Organo provides detailed information about the origin of both its coffee and Ganoderma, including its use of organic Brazilian Arabica and proprietary Ganoderma cultivation and spore-processing methods. The company appears to place significant emphasis on ingredient sourcing and consistency.</span></p><p><strong><span>Manufacturing &amp; Quality Control: &#11088;&#11088;&#11088;&#11088;&#11088;</span></strong></p><p><span>This is one of Organo&#8217;s strongest areas. The company describes a quality-control system that includes testing before manufacturing, monitoring throughout production, and testing again after the finished product is complete. Their focus on finished-product testing, rather than only testing raw ingredients, sets them apart from many brands I&#8217;ve reviewed.</span></p><p><strong><span>Contaminant Testing: &#11088;&#11088;&#11088;&#11088;&#11088;</span></strong></p><p><span>Organo publicly discusses testing for heavy metals and a broad panel of mycotoxins, and provides substantially more information than many companies in this category. I especially appreciate the emphasis on testing the finished product rather than only the individual ingredients.</span></p><p><strong><span>Certifications: &#11088;&#11088;&#11088;&#11088;&#11088;</span></strong></p><p><span>The company maintains an impressive portfolio of certifications, including USDA Organic, Ecocert, cGMP manufacturing, Halal, Non-GMO, and Gluten-Free certifications. I appreciate seeing multiple independent organizations evaluating different aspects of the company&#8217;s sourcing and manufacturing practices rather than relying on a single certification.</span></p><p><strong><span>Transparency: &#11088;&#11088;&#11088;&#11088;&#9734;</span></strong></p><p><span>This category was one of the hardest to score.</span></p><p><span>Compared to many coffee companies, Organo provides a remarkable amount of information about its sourcing, manufacturing, certifications, and quality-control practices. However, I would still love to see more publicly available, batch-specific laboratory reports or redacted Certificates of Analysis that verify contaminant testing without disclosing proprietary manufacturing information. I recognize the company&#8217;s desire to protect its intellectual property, but I also believe additional transparency would further strengthen consumer confidence.</span></p><p>Value: &#11088;&#11088;&#11088;&#11088;&#9734;</p><p>King of Coffee is undeniably one of the more expensive mushroom coffees on the market. At retail pricing, each serving costs approximately $2.76, while preferred customers pay closer to $1.84 per serving. If you&#8217;re simply looking for caffeine, there are certainly less expensive options. However, when considering the proprietary spore-cracking process, extensive certifications, finished-product testing, contaminant screening, and overall quality system, the price begins to make more sense. Whether that premium is worthwhile ultimately depends on how much value you place on those additional quality measures.</p><p><strong>Overall Rating</strong>: &#11088;&#11088;&#11088;&#11088;&#11088; (4.8/5)</p><p>After revisiting Organo using the same framework I&#8217;ve applied to every coffee company in this series, I came away impressed.</p><p>No company is perfect, and there are still questions I&#8217;d like answered and additional documentation I&#8217;d enjoy seeing published. But based on the information available to me (including the certifications, sourcing practices, manufacturing standards, finished-product testing philosophy, contaminant screening, and overall transparency) Organo has built one of the most comprehensive quality systems I&#8217;ve evaluated in the mushroom coffee space. </p><blockquote><p><span>This review reflects the information available at the time of publication. As with all of my reviews, this article is considered a living document. If Organo releases additional testing, updates its manufacturing practices, changes its formulations, or provides new documentation, I&#8217;ll update this review accordingly. My goal is to provide the most accurate, evidence-based information available so consumers can make informed decisions.</span></p></blockquote>]]></content:encoded></item><item><title><![CDATA[Everyday Dose Review: Looking Beyond the Marketing]]></title><description><![CDATA[Mushroom coffee has exploded in popularity over the last few years, but not all brands are equally transparent.]]></description><link>https://dontletthemfoolyou2.substack.com/p/everyday-dose-review-looking-beyond</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/everyday-dose-review-looking-beyond</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Fri, 10 Jul 2026 00:00:31 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/9a70c217-a81e-473f-9947-cb9e59819302_1206x422.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Everyday Dose is part of my &#8220;Better&#8221; category. You can read why below.</p><p>Shop Everyday Dose <a href="https://www.everydaydose.com/DLTFY">here</a> for an automatic $10 off at checkout.</p><blockquote><p><strong><span>Affiliate Disclosure:</span></strong><span> This article contains affiliate links. If you choose to purchase through one of these links, I may earn a small commission at no additional cost to you. I created this review independently and was not paid by Everyday Dose to write it. As always, my reviews are based on the evidence available to me (including ingredient disclosures, published testing, scientific literature, and any documentation a company is willing to provide). Using an affiliate link does not influence my conclusions, and I update my reviews whenever new information becomes available.</span></p></blockquote><p><span>Mushroom coffee has become one of the most popular categories in wellness. Depending on who you ask, it promises calmer energy, improved focus, better gut health, enhanced immunity, healthier skin, and even better brain function all while replacing your morning coffee.</span></p><p><span>As someone who reviews wellness products, I approach those claims with curiosity rather than assumption.</span></p><p><span>My goal isn&#8217;t to prove a company right or wrong. It&#8217;s to evaluate the evidence they provide, understand the quality of the ingredients they&#8217;re using, and determine how transparent they are with consumers.</span></p><p><span>For this review, I examined Everyday Dose&#8217;s ingredient list, publicly available Certificate of Analysis (COA), frequently asked questions, and quality claims. I also reached out to the company with several technical questions to better understand its testing program and mushroom extracts. At the time of writing, I&#8217;m still waiting for responses from their technical team, and I&#8217;ll update this review as I receive additional information.</span></p><p><strong><span>First Impressions</span></strong></p><p><span>Compared to many companies in the mushroom coffee space, Everyday Dose immediately stands out for one reason: they publish laboratory testing. This is a step up from 2023 when they did not publish this information.</span></p><p><span>That may seem like a small thing, but unfortunately it&#8217;s still relatively uncommon. Many supplement companies simply state that they perform third-party testing without ever making those results available to consumers.</span></p><p><span>Everyday Dose publishes a Certificate of Analysis that includes microbiological testing, heavy metal analysis, and residual solvent screening. They also have a fairly detailed Help Center explaining aspects of their quality program.</span></p><p><span>Transparency doesn&#8217;t automatically mean a product is better, but it does allow consumers to evaluate claims for themselves. That&#8217;s something I value.</span></p><p><strong><span>Looking at the Formula</span></strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="/__u/substackcdn.com/image/fetch/$s_!4whS!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="/__u/substackcdn.com/image/fetch/$s_!4whS!, /__u/dontletthemfoolyou2.substack.com/w_424, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_webp, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg 424w, /__u/substackcdn.com/image/fetch/$s_!4whS!, /__u/dontletthemfoolyou2.substack.com/w_848, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_webp, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg 848w, /__u/substackcdn.com/image/fetch/$s_!4whS!, /__u/dontletthemfoolyou2.substack.com/w_1272, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_webp, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg 1272w, /__u/substackcdn.com/image/fetch/$s_!4whS!, /__u/dontletthemfoolyou2.substack.com/w_1456, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_webp, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg 1456w" sizes="100vw"><img src="/__u/substackcdn.com/image/fetch/$s_!4whS!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg" width="625" height="603" 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/__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg 424w, /__u/substackcdn.com/image/fetch/$s_!4whS!, /__u/dontletthemfoolyou2.substack.com/w_848, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg 848w, /__u/substackcdn.com/image/fetch/$s_!4whS!, /__u/dontletthemfoolyou2.substack.com/w_1272, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg 1272w, /__u/substackcdn.com/image/fetch/$s_!4whS!, /__u/dontletthemfoolyou2.substack.com/w_1456, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff244daad-e03e-42c5-bc99-4e50ed9124c7_625x603.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>One of the first things I look for when evaluating any supplement is whether the company discloses the amount of each active ingredient.</span></p><p><span>Knowing an ingredient is present is only part of the story. The amount matters because many of the benefits discussed in scientific studies are observed using specific doses. If a product contains substantially less than what has been studied, it&#8217;s difficult to know whether the same effects would be expected.</span></p><p><span>Unfortunately, Everyday Dose uses a </span><strong><span>9,000 mg proprietary blend</span></strong><span>, meaning the individual amounts of each ingredient are not disclosed.</span></p><p><span>The blend contains:</span></p><ul><li><p><span>Hydrolyzed bovine collagen peptides</span></p></li><li><p><span>Coffee</span></p></li><li><p><span>L-theanine</span></p></li><li><p><span>Organic Chaga fruiting body extract (</span><em><span>Inonotus obliquus</span></em><span>)</span></p></li><li><p><span>Organic Lion&#8217;s Mane fruiting body extract (</span><em><span>Hericium erinaceus</span></em><span>)</span></p></li></ul><p><span>Because FDA labeling regulations require ingredients within a proprietary blend to be listed in descending order by weight, we know collagen makes up the largest portion of the blend and Lion&#8217;s Mane the smallest. However, we do not know the exact amount of coffee, L-theanine, Chaga, or Lion&#8217;s Mane included in each serving.</span></p><p><span>That makes it difficult to compare the formula directly to the doses used in clinical research.</span></p><p><strong><span>What this means</span></strong></p><p><span>This doesn&#8217;t necessarily mean the product is underdosed.</span></p><p><span>It simply means I can&#8217;t independently evaluate whether the amounts align with the available research.</span></p><p><span>For example, L-theanine has been studied extensively, with many trials using approximately </span><strong><span>100&#8211;200 mg</span></strong><span> alongside caffeine. Lion&#8217;s Mane studies have used a wide range of doses depending on the type of extract and how it was standardized, while collagen research often uses </span><strong><span>2.5&#8211;15 grams per day</span></strong><span> depending on the intended benefit.</span></p><p><span>Without knowing the individual ingredient amounts, it&#8217;s impossible to determine how closely Everyday Dose&#8217;s formulation matches those studied doses.</span></p><p><strong><span>What I like</span></strong></p><p><span>After reaching out to the company, they provided additional information that isn&#8217;t currently available on the product label.</span></p><p><span>They confirmed that both the Lion&#8217;s Mane and Chaga are </span><strong><span>true fruiting body extracts</span></strong><span>, rather than mycelium grown on grain. They also stated that both mushrooms are </span><strong><span>dually extracted using both hot water and alcohol</span></strong><span>, which is generally considered the preferred extraction method because it helps capture both water-soluble compounds, such as beta-glucans, and alcohol-soluble compounds found in medicinal mushrooms.</span></p><p><span>The company also shared that their Lion&#8217;s Mane is </span><strong><span>organically cultivated on sawdust rather than grain</span></strong><span>, while their Chaga is </span><strong><span>wild harvested</span></strong><span>. These are all encouraging quality indicators and provide more confidence in the mushroom ingredients than was initially apparent from the website alone.</span></p><p><strong><span>What I&#8217;d still like to see</span></strong></p><p><span>Although the additional information answered several important questions, there are still areas where I believe greater transparency would benefit consumers.</span></p><p><span>I would still like to see the company publicly disclose:</span></p><ul><li><p><span>The extraction ratios for both mushroom extracts (such as 8:1 or 10:1)</span></p></li><li><p><span>Standardized beta-glucan percentages</span></p></li><li><p><span>Alpha-glucan testing, which can help evaluate potential grain content</span></p></li><li><p><span>Species verification methods (such as DNA testing)</span></p></li><li><p><span>Testing for key Lion&#8217;s Mane bioactive compounds, including hericenones and erinacines</span></p></li><li><p><span>The individual amounts of each ingredient within the proprietary blend</span></p></li></ul><p><span>The company has indicated that these questions have been forwarded to its technical team, and I will update this review if additional documentation or testing information becomes available.</span></p><div class="callout-block" data-callout="true"><p><em><span>Personally, I prefer when companies disclose the amount of each active ingredient rather than grouping them into a proprietary blend. It allows consumers to compare formulas with the existing research and make more informed decisions.</span></em></p></div><p><strong><span>Looking at Their Testing</span></strong></p><p><span>This is where I spent most of my time.</span></p><p><span>Everyday Dose publishes a Certificate of Analysis, which I reviewed in full.</span></p><p><strong><span>Heavy Metals</span></strong></p><p><span>The published COA includes results for:</span></p><ul><li><p><span>Lead</span></p></li><li><p><span>Arsenic</span></p></li><li><p><span>Cadmium</span></p></li><li><p><span>Mercury</span></p></li></ul><p><span>The reported values were:</span></p><ul><li><p><span>Lead: 0.016 ppm</span></p></li><li><p><span>Arsenic: 0.008 ppm</span></p></li><li><p><span>Cadmium: 0.003 ppm</span></p></li><li><p><span>Mercury: &lt;0.001 ppm</span></p></li></ul><p><span>Those are reassuringly low concentrations.</span></p><p><span>Considering both coffee and mushrooms can naturally accumulate metals from soil depending on where they&#8217;re grown, I appreciate that Everyday Dose publishes the actual numbers rather than simply stating that testing is performed.</span></p><p><strong><span>Microbiological Testing</span></strong></p><p><span>The COA also includes screening for microbiological contaminants, including:</span></p><ul><li><p><span>Salmonella</span></p></li><li><p><span>E. coli</span></p></li><li><p><span>Staphylococcus aureus</span></p></li><li><p><span>Pseudomonas aeruginosa</span></p></li><li><p><span>Candida</span></p></li><li><p><span>Clostridium species</span></p></li></ul><p><span>Yeast and mold counts were also reported as not detected.</span></p><p><span>This type of testing is especially important for agricultural ingredients such as mushrooms.</span></p><blockquote><p><span>One thing I noticed on the COA is that some results are reported as </span><strong><span>&#8220;Absent&#8221;</span></strong><span> while others are reported as </span><strong><span>&#8220;Not Detected.&#8221;</span></strong><span> Although they sound similar, they&#8217;re used for different types of laboratory tests. &#8220;Absent&#8221; is typically used for presence/absence testing, where the lab is simply determining whether a specific organism&#8212;such as </span><em><span>Salmonella</span></em><span> or </span><em><span>E. coli</span></em><span>&#8212;is present. &#8220;Not Detected&#8221; is usually used for quantitative testing, where the lab attempts to measure an amount. If the level is below the method&#8217;s detection limit, it&#8217;s reported as &#8220;Not Detected.&#8221; In both cases, neither term necessarily means absolute zero; rather, it means the organism or contaminant was not found above the sensitivity of the test used.</span></p></blockquote><p><strong><span>Residual Solvent Testing</span></strong></p><p><span>One thing that genuinely impressed me was the breadth of the residual solvent panel.</span></p><p><span>The report includes dozens of Class 1, Class 2, and Class 3 solvents under USP &lt;467&gt;, including benzene, methylene chloride, toluene, trichloroethylene, xylenes, methanol, acetone, and many others.</span></p><p><span>The reported values were below the laboratory&#8217;s reporting limits.</span></p><p><span>Many companies never publish this level of detail.</span></p><p><strong>Where I Still Have Questions</strong></p><p>While reviewing Everyday Dose&#8217;s Help Center, I noticed the company states that it screens for:</p><p>* Heavy metals</p><p>* Mycotoxins</p><p>* Mold</p><p>* Beta-glucan content</p><p>It also states that suppliers perform batch-by-batch testing on raw ingredients and that finished products undergo third-party testing multiple times each year.</p><p>However, after reviewing the publicly available Certificate of Analysis, I noticed that the report itself only includes documentation for:</p><p>* Heavy metals</p><p>* Microbiology</p><p>* Residual solvents</p><p>Initially, I wondered whether the additional testing had been performed.</p><p>After reaching out to the company, they clarified that those additional tests are performed internally or through supplier testing but are not currently included in the publicly available Certificate of Analysis. They also confirmed that they do not currently have public-facing reports they can share for:</p><p>* Mycotoxin panels</p><p>* Beta-glucan verification</p><p>* Pesticide residue testing</p><p>* Additional identity or potency testing</p><p>I appreciate the honesty of that response.</p><p>Rather than suggesting those reports were publicly available, the company acknowledged the limitation and forwarded my questions to its technical team for additional information.</p><p>From a transparency standpoint, I think that&#8217;s an important distinction.</p><p>There&#8217;s a meaningful difference between a company refusing to answer technical questions and a company acknowledging that certain reports simply aren&#8217;t public.</p><p><strong><span>Glyphosate</span></strong></p><p><span>Another question I asked involved glyphosate testing.</span></p><p><span>Everyday Dose confirmed that it does </span><strong><span>not currently perform a specific glyphosate assay</span></strong><span>.</span></p><p><span>The company explained that it prioritizes testing resources toward contaminants it considers to represent the greatest theoretical risk within its formulation, such as heavy metals and mycotoxins.</span></p><p><span>While some consumers may prefer finished-product glyphosate testing, I appreciate that the company answered the question directly rather than avoiding it.</span></p><p><strong><span>The Mushroom Questions I&#8217;m Still Waiting On</span></strong></p><p><span>One area I&#8217;m particularly interested in learning more about is the mushroom extracts themselves.</span></p><p><span>I&#8217;ve asked the company for additional information regarding:</span></p><ul><li><p><span>Extraction methods</span></p></li><li><p><span>Extraction ratios</span></p></li><li><p><span>Beta-glucan standardization</span></p></li><li><p><span>Country of origin</span></p></li><li><p><span>Whether the mushrooms are cultivated or wild harvested</span></p></li><li><p><span>Identity verification methods</span></p></li><li><p><span>Alpha-glucan testing</span></p></li><li><p><span>Additional testing for Lion&#8217;s Mane bioactive compounds</span></p></li></ul><p><span>These details can significantly influence the quality of a mushroom extract, and I&#8217;ll update this review once I receive additional information from the technical team.</span></p><p><strong><span>Final Thoughts</span></strong></p><p><span>Overall, I think Everyday Dose deserves credit for being more transparent than many companies in the mushroom coffee space. Publishing a Certificate of Analysis that includes heavy metals, microbiological testing, and extensive residual solvent screening is a meaningful step that many brands still don&#8217;t take.</span></p><p><span>At the same time, I believe there&#8217;s an opportunity to further strengthen consumer confidence by making additional laboratory reports (particularly for mycotoxins, beta-glucans, and pesticide testing) publicly available.</span></p><p><span>I also look forward to learning more about the sourcing, extraction, and standardization of the mushroom extracts themselves.</span></p><p><span>If the company provides additional documentation or technical details, I&#8217;ll happily update this review to reflect that information.</span></p><p><strong><span>Current Transparency Rating</span></strong></p><p><strong><span>Ingredient Quality</span></strong></p><p><span>&#11088;&#11088;&#11088;&#11088;&#9734;</span></p><p><strong><span>Published Testing</span></strong></p><p><span>&#11088;&#11088;&#11088;&#11088;&#9734;</span></p><p><strong><span>Scientific Transparency</span></strong></p><p><span>&#11088;&#11088;&#11088;&#11088;&#9734;</span></p><p><strong><span>Overall</span></strong></p><p><strong><span>4.3/5</span></strong></p><p><strong><span>This review is based on the information publicly available at the time of writing, along with correspondence from Everyday Dose. I&#8217;ll continue updating this article as additional technical information becomes available.</span></strong></p>]]></content:encoded></item><item><title><![CDATA[Purity Coffee: One of the Most Transparent Coffee Companies I’ve Reviewed (So Far)]]></title><description><![CDATA[Affiliate Disclosure: This post may contain affiliate links.]]></description><link>https://dontletthemfoolyou2.substack.com/p/purity-coffee-one-of-the-most-transparent</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/purity-coffee-one-of-the-most-transparent</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Thu, 09 Jul 2026 22:45:39 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/ba5e8866-586e-47b4-a1f2-c3772a435a9f_604x328.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<blockquote><p><strong><span>Affiliate Disclosure:</span></strong><span> This post may contain affiliate links. If you choose to purchase through one of these links, I may earn a small commission at no additional cost to you. My reviews are conducted independently and are based on the evidence, documentation, and testing available, not on affiliate relationships. I don&#8217;t allow affiliate partnerships to influence my conclusions, and I recommend products regardless of whether I earn a commission. As always, I encourage you to review the available information and decide what aligns best with your own priorities.</span></p></blockquote><p>You can shop Purity Coffee <strong><a href="https://puritycoffee.com/TRUTH">Here</a></strong> and receive 20% off your first purchase with my code TRUTH</p><p><span>When I review a coffee brand, I don&#8217;t start with marketing claims.</span></p><p><span>I start with the evidence.</span></p><p><span>That means looking at laboratory testing, sourcing practices, farming methods, certifications, processing, roasting philosophy, packaging, and, perhaps most importantly, how transparent a company is willing to be when you start asking questions.</span></p><p><span>After spending hours reviewing Purity Coffee&#8217;s website, published research, laboratory reports, and testing standards, I can confidently say </span><strong><span>Purity Coffee is one of the most transparent coffee companies I&#8217;ve reviewed to date.</span></strong></p><p><span>This is no surprise as they&#8217;ve been on my list and approved for over 6 years, but it&#8217;s nice to see consistency. That doesn&#8217;t necessarily mean it&#8217;s perfect, and I still have a few remaining questions (which I&#8217;ve emailed the company about), but they&#8217;ve already answered far more questions publicly than most coffee brands ever do.</span></p><p><strong><span>What Purity Coffee Does Well</span></strong></p><p><strong><span>1. They publish actual laboratory reports not just marketing claims.</span></strong></p><p><span>Many coffee companies simply state that they are:</span></p><ul><li><p><span>Mold free</span></p></li><li><p><span>Mycotoxin free</span></p></li><li><p><span>Third-party tested</span></p></li><li><p><span>Lab tested</span></p></li></ul><p><span>without ever publishing evidence.</span></p><p><span>Purity goes much further.</span></p><p><span>They publish Certificates of Analysis from Trilogy Analytical Laboratory, an ISO/IEC 17025-accredited laboratory, showing testing for an extensive panel of mycotoxins.</span></p><p><span>The reports include results for compounds such as:</span></p><ul><li><p><span>Ochratoxin A</span></p></li><li><p><span>Aflatoxins (B1, B2, G1, G2)</span></p></li><li><p><span>Fumonisins</span></p></li><li><p><span>Deoxynivalenol (DON)</span></p></li><li><p><span>Zearalenone</span></p></li><li><p><span>HT-2</span></p></li><li><p><span>T-2</span></p></li><li><p><span>Citrinin</span></p></li><li><p><span>Additional Fusarium toxins</span></p></li></ul><p><span>Rather than simply stating &#8220;toxin free,&#8221; the reports indicate the analytes were below the laboratory&#8217;s reporting limits, which is a more scientifically accurate way to communicate analytical results.</span></p><p><span>I appreciate this distinction because no analytical method can prove that a substance is absolutely absent it can only demonstrate that it was not detected above the method&#8217;s reporting limit.</span></p><p><strong><span>2. Their testing program appears to begin before roasting.</span></strong></p><p><span>One detail I found particularly interesting is that Purity discusses testing green coffee before purchase and import rather than relying solely on testing the finished roasted product.</span></p><p><span>This suggests quality control begins early in the supply chain.</span></p><p><span>Based on the information currently available, Purity states it screens incoming green coffee for contaminants before purchase while also performing annual verification testing on finished roasted coffees.</span></p><p><span>That layered approach is stronger than relying on a single testing point.</span></p><p><strong><span>3. They explain why they test.</span></strong></p><p><span>One thing that separates Purity from many brands is that they don&#8217;t simply list laboratory tests.</span></p><p><span>They explain their reasoning.</span></p><p><span>Throughout their published material they discuss:</span></p><ul><li><p><span>reviewing scientific literature</span></p></li><li><p><span>evaluating commercially available coffees</span></p></li><li><p><span>using multiple independent laboratories</span></p></li><li><p><span>comparing coffees of similar roast levels</span></p></li><li><p><span>considering roast chemistry when evaluating contaminants</span></p></li></ul><p><span>Whether you ultimately agree with every conclusion or not, I appreciate that they explain their methodology rather than expecting consumers to simply trust them.</span></p><p><strong><span>4. They acknowledge limitations.</span></strong></p><p><span>This may actually be my favorite part.</span></p><p><span>Many companies present their testing as though it answers every possible question.</span></p><p><span>Purity doesn&#8217;t.</span></p><p><span>They openly explain that:</span></p><ul><li><p><span>some testing was part of their original research program</span></p></li><li><p><span>certain analyses were not repeated on every competitor</span></p></li><li><p><span>roast level affects compounds such as acrylamide and chlorogenic acids</span></p></li><li><p><span>laboratory testing has practical and financial limitations</span></p></li></ul><p><span>To me, acknowledging limitations generally increases credibility rather than diminishing it.</span></p><p><strong><span>Farming &amp; Sourcing</span></strong></p><p><span>Purity discusses sourcing in considerably more detail than most coffee companies.</span></p><p><span>Highlights include:</span></p><ul><li><p><span>USDA Organic certification</span></p></li><li><p><span>Specialty-grade Arabica coffee</span></p></li><li><p><span>Smithsonian Bird Friendly certification</span></p></li><li><p><span>Partnerships with producers focused on regenerative farming practices</span></p></li><li><p><span>A rotating blend sourced from Central and South America</span></p></li><li><p><span>Ownership of a coffee farm in Colombia used to help develop and evaluate farming practices</span></p></li></ul><p><span>I also appreciate that they don&#8217;t imply regenerative agriculture has conclusively been proven to improve every nutritional aspect of coffee. Instead, they present it as an area they continue to invest in while supporting biodiversity, soil health, and long-term sustainability.</span></p><p><strong>Roasting Philosophy</strong></p><p>Rather than simply promoting &#8220;dark roast&#8221; or &#8220;light roast,&#8221; Purity focuses on optimizing roasting conditions to balance flavor while preserving beneficial compounds such as chlorogenic acids.</p><p>They also discuss minimizing undesirable compounds that can increase with certain roasting conditions.</p><p>This is a more nuanced approach than the typical &#8220;lighter is healthier&#8221; or &#8220;darker is smoother&#8221; marketing language seen throughout the industry.</p><p><strong><span>Packaging</span></strong></p><p><span>Purity also provides more packaging information than many brands.</span></p><p><span>They discuss:</span></p><ul><li><p><span>nitrogen flushing</span></p></li><li><p><span>minimizing oxygen exposure</span></p></li><li><p><span>freshness targets</span></p></li><li><p><span>reducing oxidation after roasting</span></p></li></ul><p><span>Those details are encouraging because oxygen exposure significantly affects coffee freshness.</span></p><p><span>However, this is one area where I&#8217;d still like additional information before giving my highest rating.</span></p><p><strong><span>What I&#8217;m Still Waiting to Learn</span></strong></p><p><span>Although Purity has answered many of my questions publicly, I emailed the company to clarify a few remaining items:</span></p><ul><li><p><span>When the next annual finished-coffee testing will be completed and whether updated Certificates of Analysis will be published.</span></p></li><li><p><span>Whether glyphosate is included in every routine pesticide screening or analyzed separately.</span></p></li><li><p><span>Additional information about coffee bag materials, the inner liner, and the one-way valve.</span></p></li><li><p><span>Whether the packaging has been evaluated for intentionally added PFAS.</span></p></li><li><p><span>Whether chlorogenic acid (CGA) testing remains part of their routine quality assurance program or was primarily conducted during their original research initiative.</span></p></li></ul><p><span>If I receive additional information, I&#8217;ll update this review.</span></p><p><strong><span>My Current Thoughts</span></strong></p><p><span>Purity Coffee has established one of the strongest transparency standards I&#8217;ve seen in the coffee industry.</span></p><p><span>Instead of relying solely on broad claims, they&#8217;ve invested in:</span></p><ul><li><p><span>independent laboratory testing</span></p></li><li><p><span>detailed sourcing information</span></p></li><li><p><span>certifications</span></p></li><li><p><span>published methodology</span></p></li><li><p><span>explanations of their quality standards</span></p></li><li><p><span>openly discussing the strengths and limitations of their testing</span></p></li></ul><p><span>Could they become even more transparent?</span></p><p><span>Absolutely.</span></p><p><span>I&#8217;d still love to see additional documentation regarding packaging materials, PFAS, and more routine publication of testing beyond the mycotoxin reports.</span></p><p><span>But based on everything I&#8217;ve reviewed so far, Purity has set a very high bar.</span></p><p><strong><span>Preliminary Scorecard</span></strong></p><p><strong><span>Ingredient Quality &amp; Sourcing:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Exceptional transparency around sourcing, certifications, specialty-grade coffee, and farming philosophy.</span></p><p><strong><span>Contaminant Testing:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Among the most comprehensive publicly disclosed testing programs I&#8217;ve reviewed, including published mycotoxin Certificates of Analysis from an ISO/IEC 17025-accredited laboratory.</span></p><p><strong><span>Roasting Philosophy:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Evidence-based approach focused on balancing flavor while preserving beneficial compounds and minimizing undesirable ones.</span></p><p><strong><span>Packaging &amp; Freshness:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>Strong discussion of oxygen management and freshness. Additional information on packaging materials, PFAS, and food-contact components would strengthen this category.</span></p><p><strong><span>Scientific Transparency:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>One of Purity&#8217;s greatest strengths. The company explains its methodology, publishes laboratory reports, and acknowledges testing limitations instead of overstating conclusions.</span></p><p><strong><span>Overall Transparency:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Purity has provided substantially more public information than most coffee brands I&#8217;ve reviewed, making it easier for consumers to evaluate their claims independently.</span></p><p><strong><span>Overall (Current)</span></strong></p><p><strong><span>&#11088;&#11088;&#11088;&#11088;&#11088; Best </span></strong></p><p><span>Based on the evidence currently available, Purity Coffee is one of the strongest coffee brands I&#8217;ve evaluated for transparency and quality assurance. I&#8217;m waiting on a few final answers regarding packaging and ongoing testing practices, but if those responses align with the rest of their documentation, I anticipate Purity remaining in my </span><strong><span>Best</span></strong><span> category.</span></p><p><em><span>As always, this review reflects the information available at the time of writing. If Purity provides additional documentation or updates its testing program, I&#8217;ll revise this review accordingly.</span></em></p><p><strong><span>Update: Purity Coffee Responded</span></strong></p><p><span>After sending Purity Coffee my questions, they provided additional information that wasn&#8217;t publicly available on their website at the time I conducted this review. I appreciate that they took the time to answer each question in detail and were willing to provide supporting documentation.</span></p><p><span>Here are the biggest updates:</span></p><p><strong><span>Finished Coffee Testing</span></strong></p><p><span>One question I had was whether they test only green coffee or if they also test the finished roasted product.</span></p><p><span>They clarified that:</span></p><ul><li><p><span>Every lot of incoming green coffee is tested before it is approved for use.</span></p></li><li><p><span>Their flagship roasted coffees are tested annually.</span></p></li><li><p><span>Limited-release coffees are tested before release.</span></p></li><li><p><span>Their next round of roasted coffee testing begins this month, with updated results expected in August.</span></p></li></ul><p><span>This adds helpful context to the Certificates of Analysis currently available on their website.</span></p><p><strong><span>Glyphosate</span></strong></p><p><span>Purity confirmed they test separately for both glyphosate and its primary metabolite, AMPA.</span></p><p><span>Importantly, they stated this testing is performed on both the green coffee and the finished roasted coffee.</span></p><p><strong><span>PFAS &amp; Packaging</span></strong></p><p><span>One of my larger questions surrounded the packaging.</span></p><p><span>Purity provided documentation from their packaging supplier stating that intentionally added PFAS are not used in their coffee bags. They also shared independent SGS testing of the finished bags for 545 PFAS compounds, with no PFAS detected above the laboratory&#8217;s reporting limits.</span></p><p><span>They also shared additional details about their packaging:</span></p><ul><li><p><span>Mono-material recyclable packaging</span></p></li><li><p><span>78&#8211;83% post-consumer recycled content</span></p></li><li><p><span>FDA food-contact compliant</span></p></li><li><p><span>Water- or bio-based inks</span></p></li><li><p><span>Nitrogen-flushed, high-barrier packaging to help preserve freshness</span></p></li></ul><p><span>I also appreciated that they acknowledged packaging science continues to evolve and stated they are open to adopting better materials as new technology becomes available.</span></p><p><strong><span>Chlorogenic Acid (CGA) Testing</span></strong></p><p><span>Their older website made it somewhat unclear whether CGA testing was still part of their current program.</span></p><p><span>They confirmed that chlorogenic acid testing remains an ongoing part of their quality assurance program. Green coffee is tested during sourcing, and roasted coffee is also tested to verify these beneficial compounds are maintained through roasting.</span></p><p></p>]]></content:encoded></item><item><title><![CDATA[North Arrow Coffee My Initial Transparency Review]]></title><description><![CDATA[This review is based on information publicly available on North Arrow Coffee&#8217;s website as well as responses from their AI chat assistant.]]></description><link>https://dontletthemfoolyou2.substack.com/p/north-arrow-coffee-my-initial-transparency</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/north-arrow-coffee-my-initial-transparency</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Thu, 09 Jul 2026 12:27:42 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/f8638e0b-00bc-403f-ae72-31bc30584e88_882x626.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p><em><span>This review is based on information publicly available on North Arrow Coffee&#8217;s website as well as responses from their AI chat assistant. I have also reached out to the company directly with additional questions and will update this review if I receive further clarification.</span></em></p><p>You can shop them on my website <a href="https://www.linkdolly.com/dontletthemfoolyou2?activeFilter=Beverages&amp;selectedSubCat=Coffee%3A+Better+%28Close+to+Best%29&amp;selectedBrand=North+Arrow+Coffee+Company">here</a>. At this time I am not affiliated with this brand. I added them for you to have options &#10084;&#65039;</p><p><strong><span>First Impressions</span></strong></p><p><span>One thing that immediately stood out to me about North Arrow Coffee is the amount of information they provide for each individual coffee. Compared to many coffee companies, they offer significantly more transparency regarding sourcing and production.</span></p><p><span>For each coffee, they disclose information such as:</span></p><ul><li><p><span>Country and specific origin</span></p></li><li><p><span>Farm or cooperative story</span></p></li><li><p><span>Roast level</span></p></li><li><p><span>Elevation</span></p></li><li><p><span>Processing method</span></p></li><li><p><span>Coffee varietals</span></p></li><li><p><span>Cupping notes</span></p></li><li><p><span>SHG and EP grading</span></p></li><li><p><span>Whether the coffee is single origin</span></p></li><li><p><span>Roast-to-order production</span></p></li></ul><p><span>As someone who values transparency, this is a great starting point.</span></p><p><strong><span>Single-Origin Focus</span></strong></p><p><span>Many of North Arrow&#8217;s coffees are single origin, meaning the beans come from one specific geographic region (and in many cases, a single cooperative or harvest).</span></p><p><span>Single-origin coffees allow consumers to experience the characteristics of a particular region rather than a blend designed for consistency. They also generally provide better traceability than anonymous blends, making it easier to understand where your coffee originated.</span></p><p><strong><span>Roast-to-Order</span></strong></p><p><span>North Arrow states that every coffee is roasted to order.</span></p><p><span>This is a meaningful quality practice because coffee begins losing volatile aromatic compounds shortly after roasting. Shipping freshly roasted coffee helps preserve flavor and aroma compared with coffee that may have been sitting on a warehouse shelf for months.</span></p><p><span>I would still like clarification on approximately how many days after roasting orders are typically shipped.</span></p><p><strong><span>Coffee Grading</span></strong></p><p><span>North Arrow lists both </span><strong><span>SHG</span></strong><span> and </span><strong><span>EP</span></strong><span> on many of their coffees.</span></p><p><strong><span>SHG (Strictly High Grown)</span></strong><span> indicates the coffee was grown at higher elevations, which generally results in slower bean maturation and greater flavor complexity.</span></p><p><strong><span>EP (European Preparation)</span></strong><span> refers to a higher sorting standard, meaning defective beans have been removed more carefully than standard export grades.</span></p><p><span>While these grades don&#8217;t guarantee exceptional coffee, they are generally considered positive indicators of quality.</span></p><p><strong><span>Transparency Around Origin</span></strong></p><p><span>One thing I appreciate is that North Arrow doesn&#8217;t simply say &#8220;Honduras&#8221; or &#8220;Colombia.&#8221;</span></p><p><span>Many of their coffees include:</span></p><ul><li><p><span>The cooperative or farm</span></p></li><li><p><span>The region</span></p></li><li><p><span>Elevation</span></p></li><li><p><span>Processing method</span></p></li><li><p><span>Farm history</span></p></li></ul><p><span>Providing this level of detail demonstrates considerably more transparency than many coffee brands.</span></p><p><strong><span>Organic</span></strong></p><p><span>Not every coffee they sell is certified organic.</span></p><p><span>According to the company, coffees specifically labeled as organic are certified organic at the farm level, while others are not.</span></p><p><span>I have reached out for additional information regarding farming practices for their non-organic coffees, including whether they use integrated pest management or conventional agriculture.</span></p><p><strong><span>Mold &amp; Mycotoxins</span></strong></p><p><span>This is an area where I still have questions.</span></p><p><span>North Arrow states that their FDA-registered roasting partner monitors coffee from farm to finish to ensure mold-free green coffee.</span></p><p><span>They also state that they </span><strong><span>do not perform post-roast mold or mycotoxin testing</span></strong><span>, explaining that roasting kills mold.</span></p><p><span>This is where some nuance is important.</span></p><p><span>Roasting does destroy living mold organisms. However, certain mycotoxins (particularly ochratoxin A) are considerably more heat stable and are not necessarily eliminated during roasting. While roasting may reduce some mycotoxin levels, it should not be assumed to completely remove them.</span></p><p><span>That doesn&#8217;t automatically mean there is a safety concern. Preventing mold growth before roasting is arguably the most important step. However, I&#8217;d like more information about what &#8220;monitoring&#8221; means.</span></p><p><span>Specifically, I&#8217;ve asked whether they perform:</span></p><ul><li><p><span>Laboratory testing</span></p></li><li><p><span>Moisture testing</span></p></li><li><p><span>Water activity measurements</span></p></li><li><p><span>Microbial testing</span></p></li><li><p><span>Mycotoxin testing on incoming green coffee</span></p></li></ul><p><span>Their answers will provide a much clearer picture of their quality control process.</span></p><p><strong><span>Food Safety</span></strong></p><p><span>North Arrow states that their roasting partner is FDA registered.</span></p><p><span>FDA registration is an important baseline requirement for food facilities in the United States. However, I have also asked whether their facility follows additional food safety standards such as HACCP, SQF, or BRCGS.</span></p><p><span>Those certifications aren&#8217;t required, but they can provide additional confidence in manufacturing practices.</span></p><p><strong><span>What I&#8217;m Still Waiting to Learn</span></strong></p><p><span>Before assigning a final rating, I&#8217;ve asked North Arrow for additional information regarding:</span></p><ul><li><p><span>Minimum cupping score requirements</span></p></li><li><p><span>Roast quality control procedures</span></p></li><li><p><span>Heavy metal testing</span></p></li><li><p><span>Pesticide residue testing</span></p></li><li><p><span>Mycotoxin testing</span></p></li><li><p><span>Moisture and water activity monitoring</span></p></li><li><p><span>Packaging materials (including BPA-free status)</span></p></li><li><p><span>Harvest dates</span></p></li><li><p><span>Typical shipping timeline after roasting</span></p></li><li><p><span>Food safety certifications</span></p></li><li><p><span>Sustainability practices</span></p></li><li><p><span>Farm purchasing relationships</span></p></li></ul><p><strong><span>My Initial Thoughts</span></strong></p><p><span>So far, North Arrow Coffee has impressed me with the amount of sourcing information they provide. Their emphasis on traceability, single-origin coffees, roast-to-order production, and detailed product pages places them ahead of many coffee companies I&#8217;ve reviewed from a transparency standpoint.</span></p><p><span>At the same time, I&#8217;d like to see greater transparency regarding contaminant testing and food safety protocols before drawing final conclusions.</span></p><p><span>As always, transparency matters just as much as the claims themselves. I&#8217;m looking forward to seeing how they respond to my additional questions and will update this review accordingly.</span></p><p><strong><span>Initial Transparency Score </span></strong></p><p><strong><span>Sourcing &amp; Traceability:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Excellent disclosure of origin, elevation, processing methods, farm stories, and grading.</span></p><p><strong><span>Coffee Quality Information:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Detailed information on roast level, varietals, processing, grading, and cupping notes.</span></p><p><strong><span>Freshness:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>Roasted to order is a major positive. I&#8217;d still like clarification on the typical timeline from roasting to shipment.</span></p><p><strong><span>Food Safety &amp; Testing:</span></strong><span> &#11088;&#11088;&#11088;&#9734;&#9734; <br>FDA registration is a good baseline, but I&#8217;d like more information about contaminant testing, quality assurance protocols, and third-party verification.</span></p><p><strong><span>Transparency:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>Better than average overall, with meaningful information already available. Additional details about testing, quality control, and packaging could elevate this further.</span></p><p><strong><span>Current Overall Assessment:</span></strong><span> </span><strong><span>Better (Close to Best) (Pending Additional Responses)</span></strong></p><p><span>Based on the information currently available, North Arrow demonstrates a strong commitment to sourcing transparency and specialty coffee quality. If they provide robust answers regarding contaminant testing, quality control, and food safety, they have the potential to move into my </span><strong><span>Best</span></strong><span> category. Until then, I feel comfortable placing them in my </span><strong><span>Better: Close to Best</span></strong><span> category while I await additional information.</span></p>]]></content:encoded></item><item><title><![CDATA[Medify Air Review]]></title><description><![CDATA[Final Scorecard]]></description><link>https://dontletthemfoolyou2.substack.com/p/medify-air-review</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/medify-air-review</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Sun, 05 Jul 2026 14:44:20 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/3333aa63-3114-4ec5-b2ac-c144af6e9cc8_760x159.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" 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/__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3574e736-dfaa-4184-8d31-50832c01806f_760x159.jpeg 1272w, /__u/substackcdn.com/image/fetch/$s_!z8lO!, /__u/dontletthemfoolyou2.substack.com/w_1456, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3574e736-dfaa-4184-8d31-50832c01806f_760x159.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><p><strong><span>Final Scorecard</span></strong></p><p><strong><span>Particle Filtration:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Excellent. Medify publicly provides third-party testing demonstrating H13 and H14 HEPA filter media performance using internationally recognized standards. Many models are also AHAM Verified, giving additional confidence that published CADR values reflect real-world particle removal performance.</span></p><p><strong><span>Gas &amp; VOC Filtration:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>Medify incorporates activated carbon into its filters to help reduce odors and certain gaseous pollutants. However, the company does not currently disclose the amount of activated carbon used in each filter or publish VOC-specific performance data. Additional transparency here would strengthen this category considerably.</span></p><p><strong><span>Materials &amp; Safety:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>Medify uses sealed HEPA filtration, activated carbon, CARB-certified designs, and ozone-free operation. I would still like confirmation regarding intentionally added PFAS, antimicrobial treatments, flame retardants, and additional details about filter materials and adhesives.</span></p><p><strong><span>Independent Certifications:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>AHAM Verified, CARB Certified, UL Listed, Intertek-tested HEPA filter media, EN 1822 testing, ISO 29463 testing, and multiple publicly available laboratory reports evaluating both filter media and whole-unit performance.</span></p><p><strong><span>Transparency:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>One of the most transparent air purifier companies I&#8217;ve reviewed. Medify publicly shares laboratory reports, technical specifications, CADR data, certification information, and testing documentation that many manufacturers never make available.</span></p><p><strong><span>Noise &amp; Energy Efficiency:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Published sound levels, low energy consumption, integrated energy efficiency ratings, and detailed operating specifications allow consumers to understand exactly what to expect before purchasing.</span></p><p><strong><span>Ease of Maintenance:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>Straightforward filter replacement with published filter life and replacement indicators. I would still like additional information regarding washable pre-filters and long-term maintenance costs across the product lineup.</span></p><p><strong><span>Value:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Strong value considering the amount of independent testing, certifications, warranty coverage, and published technical documentation included with the brand.</span></p><p><strong><span>What Would Keep It Solidly in My &#8220;Best&#8221; Category</span></strong></p><p><span>I&#8217;d love to see Medify publicly disclose:</span></p><p><span>&#8226; Activated carbon quantity for each filter</span></p><p><span>&#8226; Whether the carbon is loose pellet, granular, or bonded composite media</span></p><p><span>&#8226; Independent VOC and gas removal testing</span></p><p><span>&#8226; Independent formaldehyde testing (if applicable)</span></p><p><span>&#8226; Confirmation regarding intentionally added PFAS, antimicrobial treatments, and flame retardants</span></p><p><span>&#8226; Additional information about filter materials, adhesives, and manufacturing</span></p><p><span>None of these concerns take away from the excellent documentation Medify already provides they&#8217;re simply the remaining pieces that would make their transparency among the very best I&#8217;ve seen.</span></p><p><strong><span>Affiliate Disclosure</span></strong></p><p><span>You can shop Medify Air </span><a href="https://medifyair.com/?rfsn=7765729.93f77a&amp;utm_source=refersion&amp;utm_medium=affiliate&amp;utm_campaign=7765729.93f77a"><span>here.</span></a><span> Use code ETRUTH15 (works only when there isn&#8217;t an active sale)</span></p><div class="callout-block" data-callout="true"><p><em><span>This is an affiliate link  I may earn a commission if you make a purchase through this link at no additional cost to you.</span></em></p></div><p><span>One of the biggest goals of this Air Series is to look beyond marketing claims and evaluate what companies are actually willing to share with consumers. Anyone can advertise &#8220;medical-grade filtration,&#8221; &#8220;hospital quality,&#8221; or &#8220;captures 99.9% of particles.&#8221; Those phrases sound impressive, but I want to know what supports them.</span></p><p><span>Is the filter independently tested?</span></p><p><span>Does the company publish laboratory reports?</span></p><p><span>Are CADR ratings independently verified?</span></p><p><span>Do they disclose certifications?</span></p><p><span>Will they answer difficult technical questions?</span></p><p><span>Are they transparent about what they know and what they don&#8217;t?</span></p><p><span>Those are the questions I ask every company.</span></p><p><span>After reviewing Medify Air&#8217;s website, product documentation, published laboratory reports, certifications, and technical specifications, I came away genuinely impressed.</span></p><p><span>Unlike many manufacturers that rely primarily on marketing language, Medify provides an unusually large amount of supporting documentation for consumers to review themselves. They publish independent laboratory reports, certification information, CADR ratings, technical specifications, operating manuals, and testing data that many companies either don&#8217;t perform or choose not to make public.</span></p><p><span>That doesn&#8217;t mean every question has been answered. There are still several details I&#8217;d like to know (particularly regarding the activated carbon filters) but overall, Medify demonstrates a level of transparency that immediately placed them among the strongest brands I&#8217;ve evaluated so far.</span></p><p><strong><span>What I Like</span></strong></p><p><span>One of the things that immediately stood out to me during my research was just how much information Medify makes publicly available.</span></p><p><span>Instead of asking consumers to simply trust their marketing claims, they publish independent laboratory reports evaluating their HEPA filter media, along with additional reports examining complete purifier performance under controlled laboratory conditions. They also provide detailed CADR ratings, room coverage based on air changes per hour (ACH), sound levels, energy consumption, certifications, and product manuals.</span></p><p><span>That level of transparency is surprisingly uncommon in the residential air purifier industry.</span></p><p><span>I also appreciate that Medify participates in recognized third-party certification programs rather than relying solely on internal testing. Many of their models are AHAM Verified, meaning their published CADR ratings and recommended room sizes have been independently evaluated rather than self-reported. Their purifiers are also CARB Certified to meet California&#8217;s strict ozone emission standards and UL Listed for electrical safety.</span></p><p><span>Another positive is that Medify makes its HEPA testing available using internationally recognized standards such as EN 1822 and ISO 29463. These reports help verify that the filter media performs at the efficiency expected of H13 or H14 HEPA filters, depending on the model.</span></p><p><span>Perhaps most impressive is that Medify goes beyond testing the filter material alone. The company has also published independent laboratory reports evaluating complete air purifiers against aerosolized microorganisms under controlled laboratory conditions. While laboratory studies should never be interpreted as guarantees of disease prevention in real-world settings, I appreciate seeing evidence that evaluates the entire purifier rather than only the filter media itself.</span></p><p><span>As someone who spends a great deal of time reviewing these products, I find this refreshing. It demonstrates a willingness to provide evidence that consumers and independent reviewers can evaluate for themselves instead of simply asking people to trust broad marketing claims.</span></p><p><strong><span>Independent Testing &amp; Certifications</span></strong></p><p><span>One of Medify&#8217;s biggest strengths is the amount of independent testing it makes publicly available.</span></p><p><span>The company publishes laboratory reports demonstrating HEPA filter media performance according to internationally recognized standards, including EN 1822 and ISO 29463. These reports support the filtration efficiency expected of H13 and H14 HEPA filters.</span></p><p><span>This is an area where Medify performs exceptionally well.</span></p><p><span>The company publicly shares laboratory reports demonstrating HEPA filter media performance according to internationally recognized testing standards, including EN 1822 and ISO 29463. These reports support the filtration efficiency expected of H13 and H14 HEPA filters and provide consumers with access to documentation that many companies never publish.</span></p><p><span>In addition to filter media testing, Medify has also released independent laboratory evaluations examining the performance of complete air purifiers under controlled conditions against aerosolized microorganisms. I appreciate this distinction because testing the entire purifier provides a more complete picture than evaluating filter material alone.</span></p><p><span>Beyond laboratory reports, many Medify purifiers are independently AHAM Verified. This certification confirms that the published Clean Air Delivery Rate (CADR) and recommended room sizes have been independently verified using standardized testing methods. That&#8217;s particularly important because room coverage claims can vary dramatically between manufacturers depending on how they choose to calculate them.</span></p><p><span>Many models are also CARB Certified, meaning they comply with California&#8217;s strict ozone emission limits for indoor air cleaners. This provides additional reassurance for consumers who specifically want to avoid ozone-producing devices.</span></p><p><span>Finally, Medify products are UL Listed, demonstrating compliance with recognized electrical safety standards.</span></p><p><span>Taken together, Medify has assembled one of the strongest collections of publicly available testing and certifications that I&#8217;ve seen in the residential air purifier market. While there are still a few areas where I&#8217;d like additional transparency, particularly regarding activated carbon performance, I believe the company deserves significant credit for making so much of its supporting documentation available for consumers to review.</span></p><p><strong><span>Materials &amp; Safety Explained</span></strong></p><p><span>Medify states that its replacement filters are made from carbon, plastic, and paper. While that provides a basic overview of the filter construction, I&#8217;d like to see a more detailed breakdown of the materials used. For example, is the HEPA media polypropylene? What type of activated carbon is used? What materials are used for the adhesives and sealants?</span></p><p><span>Many HEPA filters use synthetic polymer fibers because they provide excellent filtration while maintaining airflow. Based on the information currently available, Medify appears to follow a similar approach.</span></p><p><span>I also appreciate that many Medify models are CARB Certified and marketed as ozone-free. However, I would still like confirmation regarding intentionally added PFAS, antimicrobial treatments, flame retardants, and other filter materials.</span></p><p><span>That said, there are still a few questions I&#8217;d love to see Medify answer publicly. I haven&#8217;t found information confirming whether the filters contain intentionally added PFAS, flame retardants, antimicrobial treatments, or biocidal additives. Likewise, I&#8217;d be interested in learning more about the adhesives and sealants used throughout the filter construction.</span></p><p><span>These aren&#8217;t criticisms so much as opportunities for even greater transparency. Considering how much laboratory testing Medify already publishes, I think adding a more detailed materials disclosure would further strengthen consumer confidence.</span></p><p><strong><span>Activated Carbon Explained</span></strong></p><p><span>Activated carbon serves a very different purpose than HEPA filtration. While HEPA captures particles, activated carbon helps adsorb odors and certain gaseous pollutants, including some VOCs.</span></p><p><span>Medify includes activated carbon in its filters, but the company does not currently disclose how much carbon each filter contains. That&#8217;s important because the amount of carbon has a major impact on gas filtration performance. Two purifiers can both advertise activated carbon while performing very differently if one contains significantly more carbon than the other.</span></p><p><span>I&#8217;d also love to see Medify publish independent VOC and long-term gas filtration testing to complement the company&#8217;s already impressive particle filtration documentation.</span></p><p><strong><span>Independent Laboratory Reports Explained</span></strong></p><p><span>This is probably the area where Medify impressed me the most.</span></p><p><span>Many companies advertise impressive filtration claims, but relatively few publish the underlying laboratory reports that support those claims. Consumers are often asked to trust phrases like &#8220;medical-grade filtration&#8221; or &#8220;captures 99.97% of particles&#8221; without ever seeing how those numbers were determined.</span></p><p><span>The company publicly provides multiple independent laboratory reports covering different aspects of purifier performance.</span></p><p><span>These include reports evaluating H13 and H14 HEPA filter media according to internationally recognized testing standards such as EN 1822 and ISO 29463. These standards are widely used to classify high-efficiency particulate air filters and help verify that the filter media performs at the expected efficiency.</span></p><p><span>In addition to filter media testing, Medify has also published laboratory reports evaluating complete air purifiers under controlled conditions against aerosolized microorganisms. This distinction is important because testing an entire purifier provides information beyond the filter material alone. It evaluates how the complete system (including airflow, housing design, and filtration) performs as a whole.</span></p><p><span>It&#8217;s important to understand what these studies do (and do not) show.</span></p><p><span>Laboratory testing is performed under carefully controlled conditions. It cannot perfectly replicate every home, classroom, office, or healthcare environment. Factors such as room size, air exchange, purifier placement, occupancy, and operating speed all influence real-world performance.</span></p><p><span>That said, I believe publishing these reports demonstrates a meaningful commitment to transparency. Rather than simply asking consumers to trust marketing claims, Medify allows people to review much of the supporting evidence themselves. I wish more manufacturers in the residential air purifier industry would take this approach.</span></p><p><strong><span>Why AHAM Matters More Than Marketing Claims</span></strong></p><p><span>One of the most confusing aspects of shopping for an air purifier is comparing room size claims.</span></p><p><span>You&#8217;ve probably seen advertisements claiming that a purifier can clean 2,000, 3,000, or even 4,000 square feet. While those numbers may not be technically incorrect, they often don&#8217;t tell the whole story.</span></p><p><span>What really matters is </span><strong><span>how many times the purifier can clean the air in a room each hour</span></strong><span>, a measurement known as Air Changes per Hour (ACH).</span></p><p><span>A purifier might technically circulate the air in a very large room once per hour, but someone dealing with allergies, asthma, wildfire smoke, or poor indoor air quality will generally benefit from much higher air exchange rates.</span></p><p><span>This is why I place so much value on AHAM Verification.</span></p><p><span>The Association of Home Appliance Manufacturers (AHAM) independently verifies a purifier&#8217;s Clean Air Delivery Rate (CADR), which measures how quickly it removes smoke, dust, and pollen from the air. These verified CADR values provide a much more meaningful way to compare products than marketing room sizes alone.</span></p><p><span>Rather than relying only on maximum square footage claims, I encourage consumers to look at CADR, air changes per hour, and independent AHAM Verification whenever possible.</span></p><p><span>It&#8217;s one of the most useful certifications available when evaluating residential air purifiers.</span></p><p><span>One of the goals of this Air Series has always been to help consumers look beyond marketing and understand what actually matters when choosing an air purifier.</span></p><p><span>After reviewing Medify&#8217;s documentation, I believe the company has set a high standard for transparency. The combination of independent laboratory reports, AHAM verification, CARB certification, UL listing, detailed technical specifications, and publicly available testing places Medify among the strongest brands I&#8217;ve evaluated so far.</span></p><p><span>While I&#8217;d still like additional information regarding activated carbon, filter materials, and long-term gas filtration performance, these are relatively small gaps compared to the amount of evidence the company already provides. Medify has earned a place in my </span><strong><span>Best</span></strong><span> category, and I hope other manufacturers begin publishing this level of technical documentation as well.</span></p><p></p>]]></content:encoded></item><item><title><![CDATA[Blueair Air Purifier Review]]></title><description><![CDATA[Final Scorecard]]></description><link>https://dontletthemfoolyou2.substack.com/p/blueair-air-purifier-review</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/blueair-air-purifier-review</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Fri, 03 Jul 2026 18:59:04 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/b8260e6f-486d-4fb6-86f7-bab7cc279b2a_1206x304.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" 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/__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F967def1a-10e0-4919-bffc-00cd777e3081_621x194.jpeg 424w, /__u/substackcdn.com/image/fetch/$s_!b2Dx!, /__u/dontletthemfoolyou2.substack.com/w_848, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F967def1a-10e0-4919-bffc-00cd777e3081_621x194.jpeg 848w, /__u/substackcdn.com/image/fetch/$s_!b2Dx!, /__u/dontletthemfoolyou2.substack.com/w_1272, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F967def1a-10e0-4919-bffc-00cd777e3081_621x194.jpeg 1272w, /__u/substackcdn.com/image/fetch/$s_!b2Dx!, /__u/dontletthemfoolyou2.substack.com/w_1456, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F967def1a-10e0-4919-bffc-00cd777e3081_621x194.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><p><strong><span>Update 7/5:</span></strong><span> After this review was drafted, I followed up with Blueair to ask whether they could provide additional publicly available third-party laboratory reports beyond their existing certifications (such as particle removal, VOC removal, filter longevity, and EcoStatic&#8482; performance testing).</span></p><p><span>Blueair confirmed that, at this time, they </span><strong><span>do not have additional third-party laboratory reports available for public release</span></strong><span>, nor do they currently offer an NDA process for reviewers to access this documentation. They did state that they would notify me if additional reports become available in the future.</span></p><p><span>I appreciate that Blueair provided a clear and direct answer rather than overstating what data they have available. Their willingness to answer detailed questions and be transparent about the limits of their documentation reflects positively on the company. However, because I reserve my </span><strong><span>&#8220;Best&#8221;</span></strong><span> category for brands that pair strong certifications with publicly available independent laboratory testing, Blueair remains in my </span><strong><span>&#8220;Better (Close to Best)&#8221;</span></strong><span> category for now.</span></p><p><span>If Blueair releases additional publicly available testing in the future, I&#8217;ll gladly revisit this review and update their ranking accordingly. Transparency is an ongoing process, and I believe brands should be recognized when they continue to improve.</span></p><p><strong><span>Final Scorecard.</span></strong></p><p><strong><span>Particle Filtration:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Excellent particle removal with high CADR ratings and HEPA-level performance.</span></p><p><strong><span>Gas &amp; VOC Filtration:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>Uses coconut shell activated carbon, with specialty media available for enhanced gas removal. I&#8217;d still like to see the amount of activated carbon disclosed.</span></p><p><strong><span>Materials &amp; Safety:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>No intentionally added PFAS, flame retardants, or antimicrobial treatments. Thoughtful material choices, including the EcoLast&#8482; biobased filter.</span></p><p><strong><span>Independent Certifications:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>AHAM Verifide&#174;, AHAM Verifide&#174; Replacement Filter Program, CARB, Intertek Zero Ozone Verification, Energy Star, USDA Certified Biobased, and ISO 9001 manufacturing standards for EcoLast&#8482; technology.</span></p><p><strong><span>Transparency:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>One of the most transparent brands I&#8217;ve reviewed. They answered nearly every technical question directly. I&#8217;d still love to see additional publicly available laboratory reports.</span></p><p><strong><span>Noise &amp; Energy Efficiency:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Quiet operation with low energy consumption thanks to HEPASilent&#8482; technology and Energy Star certification.</span></p><p><strong><span>Ease of Maintenance:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>Simple filter replacement, RealTrack&#8482; filter monitoring, and up to one-year filter life (depending on use).</span></p><p><strong><span>Sustainability:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#11088;<br>EcoLast&#8482; uses USDA Certified 100% biobased wool, plant-derived PLA, a paper-based carbon carrier, biodegradable adhesive, and sustainable packaging.</span></p><p><strong><span>Value:</span></strong><span> &#11088;&#11088;&#11088;&#11088;&#9734;<br>A premium-priced purifier backed by strong engineering, certifications, and transparency.</span></p><p><strong><span>Overall Rating</span></strong></p><p><strong><span>&#127942; Rating:</span></strong><span> Better (Very Close to Best)</span></p><p><strong><span>What Would Move It Into My &#8220;Best&#8221; Category</span></strong></p><p><span>&#8226; Publicly available third-party laboratory reports<br>&#8226; Activated carbon quantity disclosed<br>&#8226; Published long-term VOC performance data<br>&#8226; Published long-term filter durability testing<br>&#8226; Published particle or microplastic shedding data</span></p><p><strong>You can shop Blueair <a href="https://go.shopmy.us/p-69078181">here</a>.</strong></p><blockquote><p>This is a third party affiliate link to their website via ShopMy. I am not directly affiliated with the brand but I do earn from this link. </p></blockquote><p><span>When I evaluate an air purifier, I don&#8217;t just look at the marketing claims. I look for the details that actually matter. What materials are used? Is the carbon amount disclosed? Are there flame retardants, PFAS, or antimicrobial treatments? Is the filter independently tested? How transparent is the company when asked difficult questions?</span></p><p><span>After reviewing Blueair&#8217;s website and corresponding directly with their support team, I came away genuinely impressed.</span></p><p><span>Unlike many brands that rely on vague claims or avoid technical questions altogether, Blueair provided clear, detailed answers about their filter materials, safety, manufacturing, sensors, certifications, and testing. Even more importantly, when they didn&#8217;t know the exact amount of activated carbon in their filters, they simply said so instead of guessing. In my opinion, that&#8217;s exactly what transparency should look like.</span></p><p><strong><span>What I Like</span></strong></p><p><span>Blueair confirmed that their standard filters use polypropylene fibers paired with coconut shell activated carbon. They also disclosed that their standard carbon filters are </span><strong><span>not impregnated</span></strong><span>, while specialty filters like SmokeStop and DualProtection contain additional media such as potassium iodide, magnesium dioxide, copper oxide, or hydroxides to broaden gas removal. This level of detail is something very few companies voluntarily provide.</span></p><p><span>They also confirmed:</span></p><ul><li><p><span>No PFAS are intentionally added.</span></p></li><li><p><span>No flame retardants are used in the filter media.</span></p></li><li><p><span>No antimicrobial or antimicrobial-treated materials are incorporated into the filters.</span></p></li><li><p><span>Their purifiers use laser particle sensors, with models measuring PM1, PM2.5, and PM10 depending on the unit.</span></p></li><li><p><span>VOC monitoring is handled through dedicated tVOC sensors.</span></p></li><li><p><span>Major plastic components are primarily polypropylene and ABS and are BPA-free and phthalate-free where applicable.</span></p></li></ul><p><span>They were also transparent about manufacturing, explaining that the products are manufactured in China while design and research are based in Sweden.</span></p><p><strong><span>AHAM Verifide&#174; Certified Replacement Filters:</span></strong><span> One thing that really stood out to me is that Blueair participates in the AHAM Verifide&#174; Replacement Filter Program. This independent certification verifies that genuine replacement filters perform as advertised, giving consumers confidence that the filters they&#8217;re purchasing have been tested by an accredited third party rather than relying solely on manufacturer claims. It&#8217;s an extra layer of accountability that isn&#8217;t yet common across the industry.</span></p><p><strong><span>EcoLast&#8482;: One of the More Interesting Filter Designs</span></strong></p><p><span>Blueair&#8217;s newer EcoLast&#8482; filter is particularly interesting.</span></p><p><span>Instead of relying entirely on conventional synthetic filter media, EcoLast uses USDA Certified 100% biobased wool combined with PLA (a plant-derived plastic), a paper-based activated carbon carrier, and biodegradable adhesive. According to Blueair, the electrostatic charge is created mechanically rather than chemically, allowing the filter to maintain its performance without shedding synthetic microplastics from the filter media itself.</span></p><p><span>This doesn&#8217;t make the filter completely plastic-free (PLA is still a polymer) but it is a meaningful departure from traditional polypropylene electret filters and represents one of the more innovative designs I&#8217;ve seen in the industry.</span></p><p><strong><span>Independent Certifications</span></strong></p><p><span>Blueair also participates in several independent certification programs, including:</span></p><ul><li><p><span>AHAM Verifide&#174;</span></p></li><li><p><span>CARB</span></p></li><li><p><span>Intertek Ozone Verification</span></p></li><li><p><span>Energy Star</span></p></li><li><p><span>USDA Certified Biobased (EcoLast)</span></p></li><li><p><span>ISO 9001 manufacturing certification for Lanaco&#8217;s wool technology</span></p></li></ul><p><span>These certifications don&#8217;t answer every question, but they do provide additional confidence that key performance and safety claims are being independently verified.</span></p><p><strong><span>Where I&#8217;d Like to See More Information</span></strong></p><p><span>Blueair answered nearly every technical question I asked, but there are still a few areas where I&#8217;d love to see even greater transparency.</span></p><p><span>The biggest one is the amount of activated carbon used in each filter. Carbon quantity is one of the most important factors for VOC and gas adsorption, and while Blueair acknowledged they don&#8217;t currently disclose this information, I hope they eventually make it publicly available.</span></p><p><span>I&#8217;d also love to see more detailed third-party laboratory reports published for consumers. Their certifications (including AHAM Verifide&#174;, CARB, Energy Star, Intertek Ozone Verification, USDA Biobased certification, and ISO 9001 manufacturing standards) provide valuable independent oversight, but they are different from releasing the underlying laboratory performance data. Publishing those reports would allow reviewers and consumers to independently evaluate filtration efficiency, VOC performance, and long-term durability beyond the certification itself.</span></p><p><span>Finally, as EcoLast&#8482; and EcoStatic&#174; technology continue to evolve, I&#8217;d be interested in seeing additional independent long-term performance data on how the electrostatic charge is maintained over the filter&#8217;s lifespan.</span></p><p><strong><span>Materials &amp; Safety Explained</span></strong></p><p><strong><span>Polypropylene Filter Media</span></strong></p><p><span>Blueair&#8217;s standard filters are primarily made from polypropylene fibers. While polypropylene is a petroleum-derived plastic, it is generally considered one of the more chemically stable plastics and is widely used in medical devices, food packaging, and N95 respirators.</span></p><p><span>The primary concern with polypropylene in air filters isn&#8217;t toxicity, it&#8217;s whether fibers or microplastics are released into the air during normal use.</span></p><p><span>Blueair states that their filter media is designed not to shed fibers under normal operating conditions. They also note that no antimicrobial treatments, flame retardants, or PFAS are intentionally added to the filter media.</span></p><p><span>Polypropylene itself isn&#8217;t something I&#8217;d consider a major health concern in an air purifier. The more important question is whether the media remains stable during years of airflow and filter changes. I appreciate that Blueair specifically addresses this and states that the material is not designed to shed.</span></p><p><strong><span>Activated Carbon</span></strong></p><p><span>Blueair uses activated carbon made from coconut shells.</span></p><p><span>Activated carbon has decades of research supporting its ability to adsorb odors and many volatile organic compounds (VOCs). However, performance depends heavily on one factor:</span></p><p><strong><span>How much carbon is actually in the filter.</span></strong></p><p><span>Blueair wasn&#8217;t able to provide the exact amount of activated carbon used in its filters, so it&#8217;s difficult to compare their gas filtration performance with brands that disclose carbon weight.</span></p><p><span>Coconut shell carbon is a high-quality material, but I&#8217;d like to see Blueair disclose the amount of carbon used so consumers can better understand expected VOC performance.</span></p><p><strong><span>EcoLast&#8482; Wool Filter</span></strong></p><p><span>One of Blueair&#8217;s newest innovations is the EcoLast&#8482; filter, which replaces conventional synthetic filter media with USDA Certified 100% biobased wool.</span></p><p><span>The filter also uses:</span></p><ul><li><p><span>PLA (a plant-derived plastic)</span></p></li><li><p><span>Paper-based carbon carrier</span></p></li><li><p><span>Biobased biodegradable adhesive</span></p></li></ul><p><span>According to Blueair, the wool fibers are mechanically charged using Lanaco&#8217;s EcoStatic&#174; technology rather than chemical treatments. They also state that the filter does not shed microplastics because it replaces conventional synthetic fibers with natural wool.</span></p><p><span>This is one of the more innovative filter designs I&#8217;ve seen. Reducing reliance on petroleum-based plastics while maintaining electrostatic filtration is a meaningful step forward. I&#8217;d still like to see additional independent long-term performance data comparing EcoLast to traditional HEPA-style synthetic media.</span></p><p><strong><span>Specialty Gas Filtration Media</span></strong></p><p><span>For consumers looking to reduce odors, smoke, and certain gases, Blueair also offers specialty filters such as </span><strong><span>SmokeStop&#174;</span></strong><span> and </span><strong><span>DualProtection&#174;</span></strong><span>. Unlike their standard filters, these contain additional filtration media designed to target pollutants that activated carbon alone doesn&#8217;t remove as effectively.</span></p><p><span>Blueair states these filters may contain compounds such as:</span></p><ul><li><p><strong><span>Potassium iodide</span></strong></p></li><li><p><strong><span>Magnesium dioxide</span></strong></p></li><li><p><strong><span>Copper oxide</span></strong></p></li><li><p><strong><span>Hydroxides</span></strong></p></li></ul><p><span>These materials are commonly used in industrial and commercial air filtration because they can chemically react with or adsorb certain gases, including some volatile organic compounds (VOCs), sulfur compounds, nitrogen oxides, and other odorous pollutants that activated carbon may struggle to capture on its own.</span></p><p><strong><span>Are These Materials Safe?</span></strong></p><p><span>Based on the available scientific literature, these compounds are generally considered safe when they are </span><strong><span>embedded within a properly manufactured filter</span></strong><span> and used as intended inside an air purifier. They are not designed to become airborne or be inhaled directly. Instead, they remain bound to the filter media while interacting with gases that pass through the purifier.</span></p><p><span>Like any filtration media, their effectiveness gradually declines as the filter becomes saturated, which is why timely filter replacement remains important.</span></p><p><span>I don&#8217;t consider the presence of these specialized filtration media to be a safety concern. In fact, they can improve gas and odor removal compared to activated carbon alone. However, I do appreciate companies that disclose exactly which media they&#8217;re using, as Blueair has done, because many manufacturers simply advertise &#8220;advanced carbon filtration&#8221; without explaining what that actually means.</span></p><div class="callout-block" data-callout="true"><p><span>While these materials have well-established uses in air filtration, their effectiveness depends on factors such as the amount of media used, airflow, contact time, and the specific pollutants present. Blueair does not currently disclose the quantity of these specialty media in each filter, so it&#8217;s difficult to compare their real-world gas removal capacity with other brands that publish more detailed filtration specifications.</span></p></div><p><strong><span>PFAS, Flame Retardants &amp; Antimicrobials</span></strong></p><p><span>Blueair states:</span></p><ul><li><p><span>No intentionally added PFAS</span></p></li><li><p><span>No flame retardants</span></p></li><li><p><span>No antimicrobial treatments</span></p></li></ul><p><span>Those are all positives from my perspective.</span></p><p><span>Some antimicrobial treatments use silver or other biocidal additives that I generally prefer manufacturers avoid unless they demonstrate a clear benefit. Blueair instead relies on the physical properties of the filter media.</span></p><p><strong><span>Overall Safety Assessment</span></strong></p><p><span>Overall, I think Blueair has made thoughtful material choices. Their standard filters still rely on polypropylene, but they avoid several additives that many consumers are concerned about, including PFAS, flame retardants, and antimicrobial treatments.</span></p><p><span>The EcoLast&#8482; filter is especially interesting because it shifts much of the filter media toward renewable, biobased materials while aiming to reduce synthetic plastic use and microplastic shedding.</span></p><p><span>Where I&#8217;d still like to see more transparency is independent laboratory testing demonstrating long-term filtration performance, durability, and particle shedding over the life of the filter.</span></p><p><strong><span>My Transparency Assessment</span></strong></p><p><span>Based on everything I&#8217;ve reviewed so far, Blueair is one of the most transparent air purifier companies I&#8217;ve evaluated.</span></p><p><span>They disclosed far more technical information than most brands (including filter materials, carbon type, safety information, manufacturing locations, sensor technology, certifications, and the differences between their standard and specialty filters). Just as importantly, when they didn&#8217;t have an answer (such as the exact amount of activated carbon) they said so instead of making unsupported claims.</span></p><p><span>At this point, I would comfortably place Blueair in my </span><strong><span>Better</span></strong><span> category, sitting very close to </span><strong><span>Best</span></strong><span>.</span></p><p><span>The primary reason it doesn&#8217;t quite reach my highest category is that I&#8217;d like to see the company publish more detailed third-party laboratory reports and disclose additional performance metrics, such as activated carbon quantity. Those are the types of data that allow consumers and independent reviewers to fully verify performance rather than relying primarily on certifications.</span></p><p><span>That said, Blueair has earned a high level of confidence from me. Their willingness to answer difficult questions, acknowledge limitations, and provide meaningful technical detail places them well above average in an industry where many companies disclose very little.</span></p><p><strong>Nerdy Details for the Nerds like me</strong></p><p><strong><span>How This Purifier Works</span></strong></p><p><span>Most air purifiers don&#8217;t rely on a single technology (they use several different filtration methods to target different types of pollutants).</span></p><p><span>For Blueair:</span></p><p><strong><span>Mechanical Filtration</span></strong></p><ul><li><p><span>The primary filter physically captures particles such as dust, pollen, mold spores, pet dander, and many bacteria as air passes through the filter media.</span></p></li></ul><p><strong><span>HEPASilent&#8482; Technology</span></strong></p><ul><li><p><span>Blueair combines mechanical filtration with an electrostatic charging process inside the purifier. This helps particles adhere to the filter fibers while allowing for lower airflow resistance, contributing to quieter operation and lower energy consumption. Unlike standalone ionizers, Blueair states the charged particles are intended to be captured by the filter rather than released into the room.</span></p></li></ul><p><strong><span>Activated Carbon</span></strong></p><ul><li><p><span>Standard filters use coconut shell activated carbon to help adsorb household odors and many volatile organic compounds (VOCs).</span></p></li></ul><p><strong><span>Specialty Gas Filtration</span></strong></p><ul><li><p><span>SmokeStop&#174; and DualProtection&#174; filters add media such as potassium iodide, magnesium dioxide, copper oxide, and hydroxides to target additional gases and odors that activated carbon alone may not remove as effectively.</span></p></li></ul><p><strong>What does each certification mean?</strong></p><p><strong><span>AHAM Verifide&#174;</span></strong></p><p><span>Confirms independently tested CADR ratings and recommended room sizes.</span></p><p><strong><span>AHAM Verifide&#174; Replacement Filter Program</span></strong></p><p><span>Verifies that genuine replacement filters continue to meet performance standards.</span></p><p><strong><span>CARB</span></strong></p><p><span>Confirms ozone emissions remain below California&#8217;s strict safety requirements.</span></p><p><strong><span>Intertek Zero Ozone Verification</span></strong></p><p><span>Provides additional third-party verification that qualifying models produce extremely low ozone emissions.</span></p><p><strong><span>Energy Star</span></strong></p><p><span>Demonstrates energy-efficient operation.</span></p><p><strong><span>USDA Certified Biobased</span></strong></p><p><span>Verifies the renewable biobased content of the EcoLast&#8482; filter.</span></p><p><span>One of the goals of this Air Series is to help consumers look beyond marketing and understand what actually matters when choosing an air purifier.</span></p><p><span>Blueair did many things well. They answered difficult questions directly, disclosed materials that many companies don&#8217;t discuss, and supported many of their claims with respected third-party certifications.</span></p><p><span>No air purifier is perfect, and there are still areas where I&#8217;d like to see more publicly available testing. But overall, Blueair demonstrates a level of transparency that I hope becomes the standard across the industry.</span></p>]]></content:encoded></item><item><title><![CDATA[Ciele Cosmetics: A Deep Dive]]></title><description><![CDATA[There&#8217;s a reason most SPF makeup products don&#8217;t actually feel good on the skin.]]></description><link>https://dontletthemfoolyou2.substack.com/p/ciele-cosmetics-a-deep-dive</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/ciele-cosmetics-a-deep-dive</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Tue, 26 May 2026 14:41:56 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!VgEo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f25aef3-5415-4790-a1bd-c6fa7bde7a7d_1094x390.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" 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stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>There&#8217;s a reason most SPF makeup products don&#8217;t actually feel good on the skin. And honestly, once you start understanding cosmetic formulation science, it becomes very obvious why.</p><p>People love the idea of SPF makeup. A skin tint with SPF 50 sounds incredible in theory. A concealer with serious sun protection sounds even better. But in practice, mineral SPF is one of the hardest things to formulate elegantly, especially in complexion products.</p><p>The higher you push zinc oxide, the more difficult the formula becomes to stabilize cosmetically. Texture changes. Spreadability changes. Pigment dispersion changes. The product can become dry, thick, patchy, chalky, heavy, greasy, or all of those things at once. Even worse, mineral filters can destabilize makeup itself. You get pilling. Oxidation. Separation. Uneven wear. Makeup that looks beautiful for twenty minutes and then collapses halfway through the day.</p><p>So when I first started looking through Ciele Cosmetics&#8217; formulas, I immediately understood what they were trying to do. This brand is not formulating like a traditional &#8220;natural beauty&#8221; company. These formulas read like they were built by people who genuinely understand modern complexion chemistry.</p><p>And honestly, that&#8217;s what makes them interesting.</p><p>One of the biggest misconceptions in beauty right now is the idea that formulation quality can be judged entirely by an ingredient list. Consumers have been taught to scan for individual &#8220;bad&#8221; ingredients while ignoring the much bigger picture, which is formulation architecture, contaminant testing, concentration thresholds, ingredient sourcing, particle dispersion, stability systems, and manufacturing quality control.</p><p>That distinction matters a lot here. Because technically, Ciele sits inside modern clean beauty retail standards while still using a lot of ingredients that fear-based clean beauty spaces tend to demonize. And that tension is exactly why their formulas are fascinating from a cosmetic science perspective.</p><p>For example, several of their formulas contain PEGs, ethoxylated ingredients, and silicone-based emulsifiers like Lauryl PEG-8 Dimethicone, PEG-10, and Trilaureth-4 Phosphate. In online ingredient discourse, those names alone are enough to make people panic. But the reality is more nuanced than &#8220;PEG equals toxic.&#8221;</p><p>The concern surrounding PEGs and ethoxylated ingredients is usually tied to contamination risk during manufacturing, specifically residual ethylene oxide or 1,4-dioxane contamination that can occur during the ethoxylation process if purification standards are poor. That is very different from saying the ingredients themselves are inherently dangerous in cosmetic use.</p><p>This is where manufacturing standards become more important than internet fear lists. What stood out to me while analyzing Ciele&#8217;s formulas is that the brand appears to be balancing modern performance formulation with fairly rigorous contaminant and ingredient quality expectations. That matters because many of the ingredients consumers tend to fear most online, including PEGs, ethoxylated ingredients, mineral pigments, and synthetic colorants, are not necessarily the issue in and of themselves. The bigger concern is often contamination, purification, and supplier quality.</p><p>Based on the standards Ciele aligns itself with, the formulas are expected to meet strict limits surrounding contaminants like heavy metals, residual solvents, and residual compounds associated with ethoxylation processes, including 1,4-dioxane and ethylene oxide traces. For example, residual 1,4-dioxane levels are expected to remain below 10 ppm, or parts per million. To put that into perspective, 10 ppm essentially means no more than about 10 tiny units out of one million total units. A simple way to think about it is like 10 drops of something dispersed into an entire bathtub-sized amount of water. Heavy metals like lead, arsenic, cadmium, and mercury are also restricted to extremely low trace thresholds, typically measured in similarly microscopic amounts.</p><p>That&#8217;s especially relevant in formulas containing iron oxides, lake dyes, zinc oxide, titanium dioxide, and PEG-modified ingredients, because all of those categories require strong sourcing and purification controls to maintain quality standards. Ironically, even naturally derived minerals can contain heavy metal impurities if sourcing and refinement processes are poor. So the conversation is often much bigger than simply whether an ingredient is synthetic or natural.</p><p>Honestly, I think this highlights something the beauty industry rarely explains well. Safety is not determined solely by whether an ingredient sounds synthetic or natural. It&#8217;s also determined by how raw materials are sourced, purified, stabilized, tested, and manufactured at scale. And looking through Ciele&#8217;s ingredient decks, these formulas feel much more rooted in modern formulation standards and performance chemistry than performative &#8220;free-from&#8221; marketing. They use these ingredients becauae they work. I mean, these ingredients are doing serious formulation work.</p><p>The PEG-modified silicones and phosphate dispersants in these formulas are helping evenly distribute zinc oxide particles, stabilize pigment suspensions, improve spreadability, reduce patchiness, and prevent the heavy, suffocating texture mineral SPF products are infamous for.</p><p>You can actually see this throughout the entire line. The formulas are full of volatile carriers, silicone elastomer systems, film-formers, and texture modifiers like Isododecane, Isohexadecane, Polymethylsilsesquioxane, Dimethicone Crosspolymers, and Trimethylsiloxysilicate.</p><p>These are not ingredients chosen for marketing aesthetics. They&#8217;re chosen because mineral SPF makeup is incredibly difficult to make elegant.</p><p>And honestly, I think that&#8217;s part of why Ciele products perform better than a lot of traditional &#8220;clean beauty&#8221; complexion products. </p><p>A lot of brands remove too many stabilizers, silicones, emulsifiers, or texture agents in an attempt to appear cleaner to consumers. The result is often unstable formulas that separate, oxidize, pill, wear unevenly, or simply feel terrible on the skin.</p><p>Ciele doesn&#8217;t seem interested in playing that game. The brand feels much more focused on performance realism.</p><p>One of the most interesting formulation discussions surrounding Ciele&#8217;s products is the repeated use of salicylate-based &#8220;boosters&#8221; like Butyloctyl Salicylate and Tridecyl Salicylate. These ingredients have become increasingly controversial in clean beauty spaces because they exist in a kind of gray area between texture chemistry and sunscreen chemistry, and honestly, I think most consumers have no idea how complex that conversation actually is.</p><p>Online, you&#8217;ll often see people describe Butyloctyl Salicylate as a &#8220;hidden chemical sunscreen&#8221; or accuse brands of using it to secretly increase SPF performance in mineral formulas. And technically, there is a reason that conversation exists. Butyloctyl Salicylate is structurally related to salicylate UV filters and can absolutely influence how a sunscreen formula performs overall, even though it is not classified as an FDA-approved active sunscreen ingredient in the United States.</p><p>But the reality is that its role inside a formula is much broader than just &#8220;boosting SPF.&#8221;</p><p>In modern complexion chemistry, Butyloctyl Salicylate is often used as a multifunctional solvent, emollient, dispersion aid, and texture enhancer. It can help disperse zinc oxide more evenly across the skin, reduce whitening and chalkiness, improve spreadability, soften the heavy drag mineral formulas often have, and help create a more flexible film on the skin. In simpler terms, it helps make very high zinc formulas actually wearable.</p><p>And that matters more than people realize.</p><p>Because one of the biggest problems in mineral SPF formulation is not necessarily creating protection. It&#8217;s creating a product people will actually apply correctly and consistently. You can formulate an extremely &#8220;clean&#8221; mineral sunscreen, but if it pills, cakes, leaves severe cast, separates under makeup, or feels suffocating on the skin, consumers usually will not use enough product to achieve the tested SPF anyway.</p><p>That&#8217;s the formulation tradeoff nobody talks about.</p><p>The controversy surrounding these booster ingredients really exploded because some chemists and clean beauty advocates began arguing that brands marketing themselves as &#8220;100% mineral&#8221; were still relying on salicylate-based solvents to improve SPF performance indirectly. Critics questioned whether these ingredients blur the line between truly mineral-only systems and technologically assisted hybrid systems.</p><p>And honestly, I think both sides of the conversation are oversimplified.</p><p>On one hand, yes, ingredients like Butyloctyl Salicylate absolutely help optimize SPF systems. They can improve particle distribution, film formation, formula uniformity, and wear performance, all of which influence real-world sunscreen behavior on the skin. Cosmetic chemistry is deeply interconnected. An ingredient does not need to be an FDA-designated active filter to still impact overall SPF performance.</p><p>But at the same time, these ingredients are not functioning identically to traditional UV filters like Avobenzone or Octinoxate. They are not absorbing UV radiation in the same primary way active sunscreen filters do. Their role is more supportive and structural within the formulation system itself.</p><p>And honestly, without ingredients like these, many mineral SPF complexion products would probably feel awful.</p><p>That&#8217;s what makes Ciele interesting from a formulation science perspective. The brand does not seem interested in creating &#8220;minimalist&#8221; formulas purely for marketing optics. The formulas read more like they were engineered around solving the very real cosmetic problems mineral SPF creates.</p><p>You can actually see that balancing act happening throughout the ingredient decks. Extremely high zinc oxide percentages are paired with volatile carriers, silicone elastomers, film-formers, dispersants, salicylate solvents, and texture modifiers to offset the heaviness, drag, and instability mineral filters naturally create.</p><p>That is modern cosmetic engineering.</p><p>And personally, I think this entire conversation says something bigger about the current beauty industry. Consumers have become so focused on whether a formula can claim &#8220;mineral only&#8221; or &#8220;chemical free&#8221; that many people have lost sight of how technologically advanced modern sunscreen formulation actually is. Especially when it comes to complexion products.</p><p>Because creating SPF makeup that looks elegant in natural light, layers well with skincare, resists separation, minimizes white cast, maintains pigment accuracy, and still delivers meaningful protection is genuinely one of the hardest formulation challenges in cosmetics right now.</p><p>People imagine &#8220;mineral sunscreen&#8221; as just zinc oxide mixed into a cream base, but modern high-performance mineral systems often rely on sophisticated dispersants, coating technologies, silicones, volatile carriers, elastomers, and booster systems to make the formulas cosmetically elegant enough for daily wear.</p><p>And honestly, without some of those technologies, many of these products would probably feel awful.</p><p>You can especially see this in products like their Conceal &amp; Protect SPF 50+, which contains over 21% zinc oxide alongside titanium dioxide. That is an enormous mineral load for a complexion product. Formulating something with that much zinc oxide while still trying to maintain blendability, wear time, and cosmetic elegance is not easy.</p><p>And honestly, this is where a lot of consumers misunderstand mineral sunscreen formulas.</p><p>People see high zinc percentages and automatically assume &#8220;better&#8221; or &#8220;safer,&#8221; but higher mineral loads come with serious formulation challenges. Zinc oxide can be drying. It can emphasize texture. It can create drag on the skin. It can make products difficult to spread evenly. It can leave obvious cast issues if pigment balancing is poor.</p><p>That&#8217;s likely one reason iron oxides appear throughout so many of Ciele&#8217;s formulas. Iron oxides are obviously being used for shade adjustment, but they also help offset white cast and can contribute additional visible light protection, which matters especially for concerns like hyperpigmentation and melasma.</p><p>And again, you can see the formulation balancing act happening in real time.</p><p>The brand is clearly trying to create products that function as legitimate complexion makeup while still delivering meaningful SPF protection.</p><p>That is much harder than consumers realize.</p><p>Another thing I found interesting is that the brand does not seem ideologically rigid about UV filters. Some formulas lean fully mineral, while one they sell incorporates a hybrid system that include filters like Homosalate and Ethylhexyl Salicylate. (I personally keep Homosalate off of my website due to the insane fear mongering and because there are just formulas out there that work well without it)</p><p>This is another ingredient category that deserves a more nuanced conversation is Homosalate, especially because it has become one of the most debated UV filters in modern clean beauty discourse. Homosalate is an organic UVB filter commonly used in sunscreen formulas to help absorb UV radiation and improve overall SPF performance. Formulators often use it because it is lightweight, cosmetically elegant, and helps create thinner, more wearable sunscreen films compared to relying solely on heavy mineral filters like zinc oxide.</p><p>The concern surrounding Homosalate largely comes from studies exploring potential endocrine-disrupting activity and systemic absorption. In recent years, researchers found that certain sunscreen filters, including Homosalate, could be detected in the bloodstream after repeated sunscreen application. That immediately sparked concern online, but detection alone does not automatically equal harm. Modern analytical testing equipment is incredibly sensitive and capable of detecting extremely tiny trace amounts of substances, often at levels where no biological effect has actually been demonstrated in humans.</p><p>The endocrine discussion is where things become especially complicated. Some laboratory and in vitro studies have suggested that Homosalate may show weak hormonal activity under certain experimental conditions, which led regulatory agencies to reevaluate concentration limits. The European Union eventually lowered the maximum allowed concentration of Homosalate in facial products from 10% down to lower limits depending on product type, largely out of precaution and ongoing uncertainty surrounding long-term exposure data.</p><p>At the same time, regulatory agencies around the world do not fully agree with each other on the level of concern. In the United States, Homosalate is still permitted within existing sunscreen regulations, and many toxicologists argue that the doses used in laboratory studies are often significantly higher than realistic real-world cosmetic exposure. That does not mean concerns should automatically be dismissed, but it also means the science is not as settled or black-and-white as social media often presents it.</p><p>Personally, I think this is a good example of the difference between hazard and risk. Hazard asks whether a substance is capable of causing an effect under some circumstance. Risk asks whether that effect is actually likely to happen at the level, frequency, and route humans are exposed to in everyday life. Those are not the same thing.</p><p>And honestly, sunscreen formulation itself is always a tradeoff conversation. A brand might avoid ingredients like Homosalate entirely, but that can sometimes lead to thicker textures, more white cast, heavier mineral loads, or less cosmetically elegant formulas that consumers are less likely to wear consistently. Another brand may choose to incorporate certain organic filters in smaller amounts to improve wearability and SPF performance. Neither decision exists in a vacuum.</p><p>Looking at Ciele specifically, the formulas do not strike me as recklessly ignoring these concerns, nor do they appear driven purely by fear-based &#8220;chemical free&#8221; marketing. Instead, the formulations feel very performance-oriented and modern, using a combination of mineral filters, texture technologies, and selective UV-supporting ingredients to try to create SPF makeup products that people will realistically enjoy wearing daily. And honestly, daily consistent sunscreen use matters far more for real-world skin health than consumers often realize when focusing solely on whether one individual ingredient sounds scary online.</p><p>The formulas in Ciele feel less driven by ideology and more driven by the reality of trying to formulate high-performance SPF complexion products that people will actually want to wear.</p><p>Even the pigment systems tell that story.</p><p>Some of the formulas contain lake dyes, which are another ingredient category constantly demonized in online beauty spaces. But again, the real conversation is usually more about impurity control, sourcing quality, and contaminant testing than the mere existence of synthetic pigments themselves.</p><p>Ironically, even naturally derived pigments and mineral pigments can contain heavy metal impurities if sourcing and purification standards are poor.</p><p>Everything comes back to manufacturing quality.</p><p>And honestly, that may be one of the biggest things the beauty industry gets wrong right now. Consumers have been conditioned to obsess over whether an ingredient sounds synthetic instead of asking much more important questions about purification, contamination testing, stability, particle size distribution, preservation systems, and formulation integrity.</p><p>Ciele feels like a brand operating in the middle of all of that tension.</p><p>Not fully rejecting clean beauty standards, but also not abandoning modern cosmetic chemistry in order to satisfy internet fear culture.</p><p>And personally, I think that middle ground is where some of the most interesting formulation work is happening right now.</p><p>Because at the end of the day, creating SPF makeup that actually performs like makeup is an incredibly difficult thing to do.</p>]]></content:encoded></item><item><title><![CDATA[Completed Brands on my website]]></title><description><![CDATA[Here is my new website link]]></description><link>https://dontletthemfoolyou2.substack.com/p/completed-brands-on-my-website</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/completed-brands-on-my-website</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Fri, 22 May 2026 01:30:52 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!4G1e!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F53f2be00-71f4-442c-b92b-034e1d067450_1176x1176.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Here is my new website <a href="https://www.linkdolly.com/dontletthemfoolyou2">link</a></p><p>These brands have been completed. That means I&#8217;ve gone through every product they sell.</p><p>If a product isn&#8217;t listed on my website above, it isn&#8217;t approved. If it&#8217;s a new release (released after the date of completion, dm me and I can look into it for you).</p><p>JUST BECAUSE A BRAND IS LISTED HERE DOES NOT MEAN EVERYTHING IS APPROVED, CHECK MY WEBSITE &#8252;&#65039;</p><p>Why is there an * behind a product title? </p><p>It can be two reasons:</p><ol><li><p>It&#8217;s a product with an ingredient that clean beauty avoids but I personally feel is safe based on my research.</p></li><li><p>It is a lab tested supplement but it contains fillers that I personally prefer to avoid if I can find a product similar that doesn&#8217;t contain them. I added them to my site for those who are okay with fillers on occasion because they can&#8217;t find anything else that works for them or that has similar ingredients/targets that specific thing</p></li></ol><p>Completed 5/21/26</p><ul><li><p>100% PURE</p></li><li><p>54 Thrones</p></li><li><p>AAVRANI</p></li><li><p>Abi Ame</p></li><li><p>Act+Acre</p></li><li><p>Activation Products </p></li><li><p>Activist Skincare</p></li><li><p>adwoa beauty</p></li><li><p>Aera for Home </p></li><li><p>Aerie</p></li><li><p>AO2 Clear </p></li><li><p>BetterDays Co</p></li><li><p>Bloomeffects</p></li><li><p>Clementine Sleepwear</p></li><li><p>Clearly Filtered</p></li><li><p>Cymbiotika</p></li><li><p>Dash Into Learning</p></li><li><p>Dropps</p></li><li><p>DryWater</p></li><li><p>Educated Mess</p></li><li><p>Equip</p></li><li><p>Flavcity</p></li><li><p>Force of Nature</p></li><li><p>Javvy Coffee</p></li><li><p>Just Ingredients</p></li><li><p>Learning with Kelsey</p></li><li><p>Manukora</p></li><li><p>MATE the Label</p></li><li><p>OneSkin</p></li><li><p>organifi</p></li><li><p>Osmosis</p></li><li><p>Promeed</p></li><li><p>SALTT</p></li><li><p>Seed</p></li><li><p>Skratch Labs</p></li><li><p>SONNI</p></li><li><p>Tailwind Nutrition</p></li><li><p>Taylor Dukes Wellness</p></li><li><p>Whiskey Darling Boutique</p></li><li><p>Zevo</p></li></ul><p>Finished as of 5/22/26</p><ul><li><p>Rorra Water Filters </p></li><li><p>Dime Beauty</p></li><li><p>Shakti Accupressure Mats</p></li><li><p>Milamend</p></li><li><p>Bestmade Natural Products (Cells Salts &amp; Homeopathy)</p></li><li><p>Clean Monday Meals</p></li><li><p>Wild Capri </p></li><li><p>Larklean</p></li><li><p>Glamade Press on Nails</p></li></ul><p>Finished as of 5/23/26</p><ul><li><p>Manicurist </p></li><li><p>Alive Water</p></li><li><p>Clearstem</p></li></ul><p>Finished on 5/24/26</p><ul><li><p>Ora Society</p></li><li><p>Truly Free </p></li><li><p>Realm (Air Fresheners)</p></li><li><p>Rowe Casa Organics</p></li></ul><p>Finished on 5/25/26</p><ul><li><p>Dr. Green Life</p></li></ul><p>Finished 5/26/26</p><ul><li><p>Organised </p></li><li><p>Ritual (Note: I added all supplements because they are lab tested and CLP verified and some people prioritize that over &#8220;fillers&#8221; but they do contain fillers I try to avoid and that is noted with an aesterick). </p></li><li><p>Paleovalley</p></li><li><p>Olivea</p></li><li><p>Ciele Cosmetics</p></li><li><p>Danessa Myricks</p></li><li><p>Be Well by Kelly</p></li></ul><p>Finished on 5/27/26</p><ul><li><p>Salt of the Earth</p></li><li><p>Fringe</p></li><li><p>Untammed</p></li><li><p>Roe Wellness</p></li><li><p>Brush on Block</p></li><li><p>Sunbuff</p></li><li><p>Supergoop</p></li><li><p>Seeking Health note: I decided to simplify things and only add the Seeking Health products that don&#8217;t contain fillers or excipients I personally try to avoid in everyday supplements. I realized adding asterisks and exceptions was probably going to make the website more confusing than helpful. So if a product is listed, it&#8217;s one I personally feel comfortable recommending based on both the formula itself and the inactive ingredients. If it&#8217;s not listed, it just means it didn&#8217;t meet my personal preferences for what I wanted to include on my site. There are still some products from the brand that I think can absolutely have a place for certain people, especially when it comes to more niche or targeted support, so as always, use your own discernment and comfort level.</p></li></ul><p>Finished on 5/28/26</p><ul><li><p>Updated Just Ingredients New Releases</p></li><li><p>Osea Malibu</p></li><li><p>Sarah Creal Beauty</p></li><li><p>SubLuna </p></li></ul><p>Finished on 5/31/26</p><ul><li><p>Lineage Provisions</p></li><li><p>Zebra</p></li></ul><p>Finished on 6/1/26</p><ul><li><p>Mika&#8217;s Keeper</p></li><li><p>Piggy Paint</p></li><li><p>The Pink Stuff (Not Approved)</p></li><li><p>Scrubbing Bubbles</p></li><li><p>303 Products (Not Approved)</p></li><li><p>Afresh (Not Approved)</p></li><li><p>Ajax (Not Approved)</p></li><li><p>Branch Basics</p></li><li><p>Windex</p></li><li><p>Raid</p></li><li><p>Arm &amp; Hammer</p></li></ul><p>Finished on 6/3/26</p><ul><li><p>Drano </p></li><li><p>CLR</p></li><li><p>Aunt Fannies</p></li><li><p>Blueland</p></li><li><p>Biom</p></li><li><p>Bona</p></li><li><p>Carbona (Not Approved)</p></li><li><p>Cascade (Not Approved)</p></li><li><p>Citra Solv</p></li><li><p>Citrusafe</p></li></ul><p>Finished on 6/4/2)</p><ul><li><p>Clorox</p></li><li><p>Easy Off (Not Approved)</p></li><li><p>Oxiclean (Not Approved)</p></li><li><p>All (Not Approved, they no longer sell the one approved item I had)</p></li><li><p>Dapple</p></li><li><p>Dealworthy</p></li><li><p>Dreft (Not Approved)</p></li><li><p>Ecos (Some products are not approved and some products are approved but I couldn&#8217;t find a retailer to link it so dm me and ask if you&#8217;re curious about it)</p></li><li><p>Easyoff</p></li></ul><p>Finished on 6/5</p><ul><li><p>Seventh Generation </p></li><li><p>Self Tanners (<em>If a brand sells products beyond self-tanners, this list reflects only my review of that brand&#8217;s self-tanning products. I have not necessarily reviewed or evaluated the brand&#8217;s full product line unless otherwise noted here. I did review all self tanners sold at Ulta &amp; Sephora, so if a brand is sold there but not on my website then it&#8217;s not approved)</em></p></li><li><p>Tampon Tribe</p></li></ul><p>Finished on 6/6/26</p><ul><li><p>Aleavia</p></li><li><p>Fontana Candle Co</p></li><li><p>Cell Fusion C (Korean Brand)</p></li><li><p>Zinzino</p></li><li><p>Mixsoon (Korean Brand)</p></li></ul><p>Finished on 6/7/26</p><ul><li><p>Cocokind</p></li><li><p>Nixit (Code DLTFY15)</p></li><li><p>Tiny Health</p></li></ul><p>Finished on 6/8/26</p><ul><li><p>Bethany&#8217;s Pantry</p></li></ul><p>Finished on 6/9</p><ul><li><p>Personal Day</p></li><li><p>Evereden</p></li></ul><p>Finished on 6/10</p><p><strong>Note on clothing brands:</strong> Always check the fabric content of each item. These are brands that generally use better materials, certifications, or manufacturing practices than the industry standard, but not every product within a brand will necessarily meet the same standards. I recommend reviewing the fiber content and certifications of individual pieces before purchasing if you are super strict</p><ul><li><p>Wilding Beauty</p></li><li><p>Lunar Beauty</p></li><li><p>Zubek Clothing</p></li><li><p>Might Good Basics Clothing</p></li><li><p>Proclaim Clothing</p></li><li><p>Cou Cou Intimates Clothing</p></li><li><p>Discreture Clothing</p></li><li><p>Le Buns Clothing</p></li></ul><p>Finished on 6/22</p><ul><li><p>Sky &amp; Sol</p></li><li><p>Gray matter </p></li></ul><p>Finished in 6/24</p><ul><li><p>NADS</p></li><li><p>Made by Daily</p></li></ul><p>Finished on 6/25</p><ul><li><p>Stila Cosmetics</p></li></ul><p>Finished on 6/27</p><ul><li><p>Meaningful Mantras Candles</p></li></ul><p>Finished on 6/29</p><ul><li><p>Wishing Well Laundry Detergent </p></li><li><p>Triarchy Organic &amp; Regenerative Cotton Denim</p></li><li><p>Sun &amp; Moo</p></li><li><p>Wellkids </p></li><li><p>Alppi Baby </p></li><li><p>Lillydoo</p></li><li><p>RAAN</p></li><li><p>Happy Hues</p></li><li><p>Rascals baby</p></li></ul><p>Finished on 6/30</p><ul><li><p>Ultra Violette</p></li><li><p>Noodle &amp; Boo</p></li></ul><p>Finished on 7/1 </p><ul><li><p>Isole &amp; Vulcani Swimwear</p></li><li><p>Indie Attire Swimwear</p></li><li><p>Solara </p></li><li><p>Net Positive</p></li><li><p>Pure Earth Collection</p></li><li><p>Hanne Bloch Clothing &amp; Swimwear</p></li><li><p>Natasha Tonic Clothing</p></li><li><p>Hemp huggers swimwear</p></li><li><p>Swimm Merino Wool Swimwear</p></li><li><p>BeachCandy Organic Cotton / Hemp Swimwear</p></li><li><p>Masa Swimwear</p></li><li><p>Ondo</p></li><li><p>Crunchi</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Book Review: A People’s History of the United States by Howard Zinn]]></title><description><![CDATA[Reading A People&#8217;s History of the United States feels less like reading a history book and more like realizing (slowly, uncomfortably) that the room you thought you were standing in has another floor beneath it.]]></description><link>https://dontletthemfoolyou2.substack.com/p/book-review-a-peoples-history-of</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/book-review-a-peoples-history-of</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Tue, 27 Jan 2026 16:40:39 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!pQem!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9b12526f-11b4-4dd7-a0a3-d396ccb954d7_913x891.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Reading <a href="https://amzn.to/3NH8RZ0">A People&#8217;s History of the United States</a> feels less like reading a history book and more like realizing (slowly, uncomfortably) that the room you thought you were standing in has another floor beneath it. One you were never shown. One you were never invited to explore. Howard Zinn does not write history to reassure the reader. He writes to unsettle them. And whether you agree with every conclusion he draws or not, the unsettling is the point.</p><p>This is not a book that asks politely to be considered alongside traditional U.S. history texts. It actively pushes against them. It questions their assumptions, exposes their silences, and challenges the idea that history is (or ever was) neutral. Zinn makes it clear from the beginning that what we call &#8220;objective history&#8221; is often just the perspective of those who had the power to record events, preserve documents, and define what mattered. A People&#8217;s History is his attempt to tilt the lens back toward the ground, toward ordinary people whose lives were shaped by decisions made far above them.</p><p>The opening chapter on Christopher Columbus sets the tone for everything that follows. Zinn doesn&#8217;t treat this as a symbolic correction or a modern overreaction. He treats it as a necessary truth-telling. The violence inflicted on Indigenous peoples is not framed as a tragic misunderstanding or an unfortunate footnote, it is central. Foundational. The myth of discovery collapses under the weight of forced labor, enslavement, and mass death. This is where the reader begins to understand that the book is not interested in preserving national comfort. It is interested in historical honesty.</p><p>What stands out immediately is Zinn&#8217;s insistence on voice. He does not simply summarize oppression he lets people describe it themselves. Enslaved individuals recount their conditions. Workers explain what it meant to choose between starvation and exploitation. Soldiers write about the moral conflict of fighting wars they didn&#8217;t believe in. These moments matter because they restore humanity to people who are often reduced to statistics or abstractions. History here is not just policy and outcome; it is fear, resistance, exhaustion, courage.</p><p>One of the most powerful throughlines in the book is Zinn&#8217;s treatment of power not as something abstract, but as something operational. Power is shown repeatedly organizing itself to protect wealth, property, and hierarchy. Whether through slavery, wage suppression, racial division, or war, the same patterns reappear. Zinn argues that many of the divisions Americans take for granted (racial, economic, ideological) were not accidental. They were cultivated. Encouraged. Useful. Poor white laborers were given proximity to whiteness so they would not align with enslaved or formerly enslaved people. Immigrants were pitted against one another. Nationalism was deployed to redirect anger away from economic exploitation and toward external enemies.</p><p>This framing can be deeply uncomfortable, especially for readers raised on narratives of steady progress and moral exceptionalism. Zinn does not deny moments of progress, but he refuses to present them as inevitable. Civil rights were not granted because the nation &#8220;grew wiser.&#8221; Labor protections did not appear because corporations suddenly developed consciences. These gains came through organizing, disruption, sacrifice, and often bloodshed. And even then, they were frequently limited, diluted, or rolled back once they threatened entrenched interests.</p><p>Zinn&#8217;s chapters on labor history are some of the most illuminating and least taught portions of American history. Strikes, union-busting, and state-sanctioned violence against workers are not side stories here, they are the center. The United States is revealed not just as a land of opportunity, but as a place where opportunity was routinely extracted from the bodies of workers while being rhetorically promised to them. Reading these sections makes it difficult to maintain the belief that economic systems are morally neutral or that inequality is simply the result of individual failure.</p><p>The book&#8217;s examination of war follows a similar pattern. Zinn is deeply skeptical of patriotic framing and heroic myth-making. He asks who benefits from war, who pays for it, and who is remembered afterward. His treatment of Vietnam is especially detailed and devastating, highlighting government deception, civilian casualties, and the moral clarity of resistance movements that were dismissed or demonized at the time. War, in Zinn&#8217;s telling, is rarely about freedom in the abstract and often about power in the concrete.</p><p>That said, this is also where some readers begin to struggle with the book, and fairly so. Zinn&#8217;s moral lens is strong, sometimes overwhelmingly so. Elites are often portrayed as uniformly self-interested, while resistance movements are frequently framed as morally coherent and righteous. Real history, of course, is messier. Movements fracture. People contradict themselves. Good intentions coexist with harmful outcomes. Zinn is less interested in that messiness than in drawing a clear ethical line, and that choice has consequences.</p><p>This is not a book that trades in nuance for its own sake. Zinn believes that moral clarity matters, especially when discussing systems that caused immense suffering. Still, readers should be aware that this is a corrective history, not a comprehensive one. It does not aim to tell every side equally; it aims to rebalance a narrative that has long privileged those at the top.</p><p>What makes A People&#8217;s History enduring is that it changes the questions. After reading it, it becomes harder to accept surface-level explanations. Harder to believe that things simply &#8220;worked out.&#8221; Harder to hear phrases like &#8220;that&#8217;s just how it was back then&#8221; without interrogating who benefited from that reality and who paid the price.</p><p>In today&#8217;s cultural climate, where history itself has become a battleground, this book feels especially relevant. Debates over what should be taught, which books should be removed, and whose stories are &#8220;divisive&#8221; echo many of the same anxieties Zinn was addressing decades ago. The discomfort his work provokes is often framed as evidence of bias, when in reality it may be evidence of confrontation, confrontation with truths that disrupt comforting national myths.</p><p>Importantly, Zinn does not write from a place of despair. Despite the catalog of injustice, the book consistently returns to resistance. People organizing. People refusing. People imagining alternatives. This is a history of agency, even under extreme constraint. The people in this book  are participants in history.</p><p>Ultimately, A People&#8217;s History of the United States is not a book you finish and feel &#8220;done&#8221; with. It lingers. It complicates. It unsettles previously neat narratives. It asks the reader to consider whether patriotism means defending a story or telling the truth about it. Whether loving a country requires ignoring its harms or being honest about them.</p><p>This book should not be the only history someone reads. But it is a necessary one. It does not replace traditional histories; it interrogates them. And once you&#8217;ve read it, it becomes very difficult to unsee what was missing before.</p><p>If history is the story we tell ourselves about who we are, then A People&#8217;s History of the United States insists on expanding that story  to reveal and to reckon. And reckoning, uncomfortable as it is, may be the most honest form of patriotism there is.</p><p></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="/__u/substackcdn.com/image/fetch/$s_!pQem!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9b12526f-11b4-4dd7-a0a3-d396ccb954d7_913x891.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="/__u/substackcdn.com/image/fetch/$s_!pQem!, /__u/dontletthemfoolyou2.substack.com/w_424, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_webp, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9b12526f-11b4-4dd7-a0a3-d396ccb954d7_913x891.jpeg 424w, /__u/substackcdn.com/image/fetch/$s_!pQem!, 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/__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9b12526f-11b4-4dd7-a0a3-d396ccb954d7_913x891.jpeg 1272w, /__u/substackcdn.com/image/fetch/$s_!pQem!, /__u/dontletthemfoolyou2.substack.com/w_1456, /__u/dontletthemfoolyou2.substack.com/c_limit, /__u/dontletthemfoolyou2.substack.com/f_auto, /__u/dontletthemfoolyou2.substack.com/q_auto:good, /__u/dontletthemfoolyou2.substack.com/fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9b12526f-11b4-4dd7-a0a3-d396ccb954d7_913x891.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" 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y2="14"></line></svg></button></div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[3rd Trimester Review (Perelel)]]></title><description><![CDATA[Weeks 28&#8211;40+]]></description><link>https://dontletthemfoolyou2.substack.com/p/3rd-trimester-review-perelel</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/3rd-trimester-review-perelel</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Fri, 28 Nov 2025 18:34:41 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/83a784c0-4148-42d8-8dc3-023d960e59fc_1000x1000.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<blockquote><p><strong>Affiliate Disclosure</strong></p><p>Some of the links in this post are affiliate links, which means I may earn a small commission if you choose to purchase through them, at no extra cost to you. I only partner with brands I would personally use and have vetted thoroughly. Your support helps me continue creating in-depth reviews, education, and free resources for this community. Thank you for being here. &#128155; use code DLTFY15 for 15% off</p></blockquote><p><a href="https://go.shopmy.us/p-32704225">The third trimester</a> is the most nutritionally demanding phase of pregnancy rapid fetal growth, peak calcium demand, increased blood volume, sleep issues, ligament softening, pelvic pressure, and the immune shifts that occur before birth. Perelel builds this pack around those realities, and the additions they include here (especially magnesium and probiotics) actually make a lot of sense for this phase.</p><p>Below is the full ingredient breakdown.</p><p><strong>&#128230; What&#8217;s in the Pack?</strong></p><ul><li><p>2&#215; Core Prenatal capsules</p></li><li><p>1&#215; Calcium + Magnesium capsule</p></li><li><p>1&#215; DHA + EPA softgel</p></li><li><p>1&#215; Probiotic capsule</p></li></ul><p>This is the only trimester that includes a probiotic which is strategically placed here for reasons I&#8217;ll explain below.</p><p><strong>NUTRIENT BREAKDOWN</strong></p><p><strong>Folate: 700 mcg DFE as Methylfolate</strong></p><p>Same strong dose as the 1st and 2nd trimester packs.</p><p><strong>Why it&#8217;s still needed now:</strong></p><p>Folate doesn&#8217;t stop mattering after neural tube closure it remains essential for red blood cell production, placental maintenance, methylation, and fetal growth.</p><p><strong>What I still note:</strong></p><p>It&#8217;s fully active methylfolate.</p><p>The dose is still high for someone who is methyl-sensitive, but normal for pregnancy guidelines.</p><p><strong>Iron: 16 mg Ferrochel&#174;</strong></p><p>One of the biggest needs in the 3rd trimester is preventing late-term anemia.</p><p>Ferrochel&#174; is the most gentle, highly absorbed form of iron, and 16 mg is a smart middle-ground dose.</p><p><strong>Why not higher?</strong></p><p>Because constipation peaks in the 3rd trimester and high iron often makes it worse.</p><p><strong>Iodine:150 mcg</strong></p><p>Consistent, appropriate, and needed for fetal brain + thyroid development up until birth.</p><p><strong>Choline: 120 mg as VitaCholine&#174;</strong></p><p>Same dose across all trimesters.</p><p><strong>-Should this be higher in the third trimester?</strong></p><p>Choline needs actually <em>increase</em> during late pregnancy, especially because fetal brain development accelerates.</p><p>But again, almost no prenatals hit 450 mg (the RDA).</p><p>The supplemental 120 mg is considered average, and most women meet the rest through food.</p><p><strong>Key note:</strong></p><p>If someone eats no eggs or meat, they may want to add an additional choline source.</p><p><strong>Vitamin D: 2,000 IU</strong></p><p>Stays consistent and for good reason.</p><p>Vitamin D deficiency late in pregnancy is correlated with increased C-section rates, glucose issues, and immune challenges.</p><p>2000 IU is ideal for maintenance.</p><p><strong>Magnesium: 100 mg (Chelated)</strong></p><p>This is where the 3rd trimester pack shifts from the 200 mg dose in trimester 2 down to <strong>100 mg</strong>.</p><p><strong>Why less magnesium now?</strong></p><p>In Trimester 2, magnesium is used heavily for cramps and sleep.</p><p>By Trimester 3, they reduce it because:</p><p>&#8226;high magnesium late in pregnancy can soften stools excessively</p><p>&#8226;some women become more sensitive to supplements</p><p>&#8226;the focus shifts toward not over-relaxing smooth muscles too close to labor</p><p>100 mg is still helpful, but far gentler.</p><p><strong>Calcium: 100 mg DimaCal&#174;</strong></p><p>Fetal skeletal mineralization peaks now <strong>this is the highest-demand calcium phase</strong>.</p><p>But calcium is bulky, so most prenatals give 100&#8211;200 mg supplemental and expect the rest from food.</p><p>DimaCal&#174; is a good form:</p><p>&#8226;highly absorbed</p><p>&#8226;less constipating than carbonate</p><p>&#8226;more gentle than citrate for pregnant digestion</p><p><strong>DHA + EPA: 500 mg fish oil</strong></p><p>Same as Trimester 2.</p><p>Again:</p><p>&#8226;250 mg DHA</p><p>&#8226; 100 mg EPA</p><p>&#8226;triglyceride form</p><p>&#8226;wild-caught small fish</p><p>&#8226;no preservatives</p><p>A great, clean omega. </p><p><strong> Probiotic Blend:  5 Billion CFU (12-strain blend)</strong></p><p>This is the unique 3rd-trimester add-on and it&#8217;s well-timed.</p><p><strong>Why put probiotics specifically in the 3rd trimester?</strong></p><p>Because gut + vaginal microbiome shifts in late pregnancy influence:</p><p>&#8226;Group B Strep (GBS) colonization</p><p>&#8226;infant gut microbiome seeding</p><p>&#8226;post-birth immune function</p><p>&#8226;digestion + constipation</p><p>&#8226;maternal inflammation</p><p><strong>The strains they use are good:</strong></p><p>&#8226; Multiple Lactobacillus strains (vaginal + gut support)</p><p>&#8226; Multiple Bifidobacterium strains (gut + infant seeding support)</p><p><strong>This is actually one of the smartest additions in any prenatal.</strong></p><p><strong>Active vs. Inactive Ingredients</strong></p><p><strong>Actives</strong></p><p>All vitamins and minerals remain in active, bioavailable forms:</p><p>&#8226;methylfolate</p><p>&#8226;methylcobalamin</p><p>&#8226;P5P</p><p>&#8226;chelated minerals</p><p>&#8226;DimaCal&#174;</p><p>&#8226;Triglyceride DHA</p><p>This is consistent and high-quality </p><p><strong>Fillers &amp; Excipients (Cleanliness Check)</strong></p><p><strong>Plant cellulose</strong> (capsule + filler) the safe plant-fiber form (NOT the processed wood-pulp MCC most people dislike).</p><p><strong>HPMC delayed-release capsule </strong>prevents nausea and helps minerals absorb lower in the GI tract.</p><p><strong>Organic rice flour: </strong>gentle, clean filler.</p><p><strong>L-leucine: </strong>clean anti-caking agent (doesn&#8217;t coat nutrients or block absorption).</p><p><strong>Silica: </strong>standard flow agent; Perelel uses safe dietary silica (not nano-silicon dioxide).</p><p><strong>Perelel uses the safer, non-nano form</strong>, confirmed by their team.</p><p>Overall, the inactive ingredients remain very clean</p><p><strong>What&#8217;s Good About This Pack</strong></p><p>-Probiotics added at <em>exactly</em> the right trimester</p><p>-High-quality strains</p><p>-Chelated minerals + gentle iron</p><p>-Active B vitamins</p><p>-Fish oil in triglyceride form</p><p>-No synthetic dyes, talc, titanium dioxide, or magnesium stearate</p><p>-Clean excipients</p><p>-Thoughtful reduction in magnesium dose</p><p>-Gentle calcium form</p><p><strong>What&#8217;s Not My Favorite</strong></p><p>-Choline could be higher (but still better than most brands) but not a deal breaker especially if you have it in your diet.</p><p>-Folate dose may be stimulating for methyl-sensitive individuals</p><p>-DHA amount is good but not exceptional (250 mg DHA; some women benefit from 300&#8211;400 mg)</p><p>But truly, nothing in here is a red flag.</p><p>This is one of the few prenatals that actually addresses late-pregnancy needs rather than giving the same formula for all 40 weeks. The addition of probiotics in Trimester 3 is genuinely smart and well-timed. The magnesium and calcium shifts make physiologic sense, and the formulation stays clean and bioavailable.</p><p>If someone is already doing well on the 2nd-trimester pack, this one is an easy transition and stays gentle on digestion during a phase when digestion becomes&#8230; complicated.</p>]]></content:encoded></item><item><title><![CDATA[2nd Trimester: Full Substack-Style Review (Perelel)]]></title><description><![CDATA[Weeks 14&#8211;27]]></description><link>https://dontletthemfoolyou2.substack.com/p/2nd-trimester-full-substack-style</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/2nd-trimester-full-substack-style</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Thu, 27 Nov 2025 18:26:33 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/796d7ead-42fd-48e4-a89a-0d9872c29e71_1000x1000.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<blockquote><p><strong>Affiliate Disclosure</strong></p><p>Some of the links in this post are affiliate links, which means I may earn a small commission if you choose to purchase through them at no extra cost to you. I only partner with brands I would personally use, and have vetted thoroughly. Your support helps me continue creating in-depth reviews, education, and free resources for this community. Thank you for being here. &#128155; use code DLTFY15 for 15% off</p></blockquote><p><a href="https://go.shopmy.us/p-32703016">The second trimester</a> is when blood volume expands aggressively, fetal skeletal development accelerates, and most women begin to experience cramping, constipation, sleep changes, or magnesium-responsive symptoms. Perelel&#8217;s pack is designed to support these shifts and overall, the formulation does make sense for this stage.</p><p>Below is the full deep dive.</p><p><strong>&#128230; What&#8217;s in the Pack?</strong></p><p>Each daily pack includes:</p><ul><li><p>2&#215; Core Prenatal capsules</p></li><li><p>1&#215; DHA + EPA softgel</p></li><li><p>1&#215; Calcium + Magnesium capsule</p></li></ul><p>This trimester gives you the most pills out of all the stages, but it&#8217;s also when nutrient needs are the highest.</p><p><strong>NUTRIENT BREAKDOWN</strong></p><p><strong>Folate: 700 mcg DFE as Methylfolate</strong></p><p>Same dose as the 1st trimester pack.</p><p>This is still a strong dose, and it&#8217;s appropriate because folate&#8217;s role continues beyond neural tube closure it supports red blood cell production, placenta development, and rapid fetal growth.</p><p>The good:</p><ul><li><p>Active methylfolate</p></li><li><p>No folic acid</p></li><li><p>Well absorbed</p></li></ul><p>Considerations:</p><ul><li><p>Still a high dose for someone who is methyl-sensitive</p></li><li><p>People who do better on lower, split, or stabilized methyl donors may need to space this out with food</p></li></ul><p><strong>Iron: 16 mg Ferrochel&#174;</strong></p><p>Ferrochel&#174; is the most gentle, bioavailable form of iron.</p><p>Why iron increases in importance now: This is when maternal blood volume is skyrocketing, and anemia becomes more common. 16 mg is a smart, moderate dose, not too high (to avoid constipation) and not too low.</p><p>The good:</p><ul><li><p>Gentle chelated form</p></li><li><p>Much better tolerated than ferrous sulfate</p></li><li><p>Doesn&#8217;t compete with calcium because packs separate the minerals</p></li></ul><p><strong>Iodine: 150 mcg</strong></p><p>This should stay consistent across all trimesters. Excellent salt-form (potassium iodide), well absorbed.</p><p><strong>Choline: 120 mg as VitaCholine&#174;</strong></p><p>Same dose as Trimester 1.</p><p><strong>Do you need more choline in the second trimester?</strong></p><p>Technically, yes but again, almost no prenatals hit the full 450 mg RDA because choline is extremely bulky. You can always add this in through food or extra supplementation.</p><p>Women usually meet most of their choline through food, and this supplemental dose is consistent with the industry norm.</p><p>The good:</p><ul><li><p>High-quality VitaCholine&#174; form</p></li><li><p>Rare to see in prenatals at all</p></li></ul><p>Consideration:</p><ul><li><p>If someone eats zero eggs or little meat, adding extra food-based choline may be helpful</p></li></ul><p><strong>Vitamin D: 2,000 IU</strong></p><p>Perfect. Safe. Effective.</p><p>You do not want to drop D levels as immune shifts occur mid-pregnancy.</p><p><strong>Magnesium: 200 mg (Chelated)</strong></p><p>This is the biggest difference between 1st and 2nd Trimester.</p><p>This is when magnesium finally becomes a front-line nutrient.</p><p><strong>Why magnesium jumps here</strong></p><ul><li><p>Muscle cramps begin</p></li><li><p>Constipation increases</p></li><li><p>Sleep disturbances start</p></li><li><p>Ligaments loosen</p></li><li><p>Uterine growth increases magnesium demand</p></li></ul><p>200 mg chelated magnesium (glycinate + amino acid chelate blend) is excellent.</p><p>The good:</p><ul><li><p>Chelated = gentle</p></li><li><p>Effective for cramps and sleep</p></li><li><p>Doesn&#8217;t compete with iron because it&#8217;s in a separate capsule</p></li></ul><p><strong>Calcium: 200 mg DimaCal&#174;</strong></p><p>This is the form of calcium that is better absorbed and less constipating than standard calcium carbonate.</p><p><strong>Does someone need extra calcium in the second trimester?</strong></p><p>Yes, fetal skeletal development accelerates dramatically, and maternal calcium demand rises. 200 mg supplemental is appropriate because the rest should come from food.</p><p>Full RDAs are never done in supplement form because calcium is too bulky.</p><p><strong>DHA + EPA: 500 mg fish oil (250 mg DHA + 100 mg EPA)</strong></p><p>This is totally reasonable for mid-pregnancy.</p><p>What I like:</p><ul><li><p>True triglyceride form (better absorbed)</p></li><li><p>Wild-caught anchovies &amp; sardines</p></li><li><p>Natural antioxidant tocopherols</p></li><li><p>No &#8220;mystery fish blends&#8221;</p></li></ul><p><strong>ACTIVE VS. INACTIVE INGREDIENTS &amp; FILLERS</strong></p><p><strong>Active forms:</strong></p><p>Everything is fully active:</p><ul><li><p>methylfolate</p></li><li><p>methylcobalamin</p></li><li><p>P5P (active B6)</p></li><li><p>R5P-style riboflavin derivative</p></li><li><p>chelated minerals</p></li><li><p>gentle amino acid chelate magnesium</p></li></ul><p>Very solid.</p><p><strong>Inactives / Fillers: Are they clean?</strong></p><p><strong>Plant Cellulose</strong></p><p><strong>(veg capsule + internal bulking)</strong></p><p>This is the good cellulose plant-derived, not the heavily processed wood-pulp microcrystalline cellulose (MCC).</p><p>Does not block absorption, dissolves fast, and is standard in high-quality brands.</p><p><strong>L-Leucine</strong></p><p>As we covered earlier, this is a clean amino acid used as an anti-caking agent.</p><p>Does not slow absorption.</p><p><strong>HPMC Delayed-Release Capsule</strong></p><p>This protects stomach-sensitive nutrients like minerals and certain B vitamins.</p><p>Very helpful in preventing nausea.</p><p><strong>Organic rice flour</strong></p><p>Used as a gentle filler. Extremely common and safe.</p><p><strong>Peppermint leaf powder</strong></p><p>Included to support nausea reduction.</p><p>Overall the inactive ingredients are very clean and intentionally chosen.</p><p><strong>What&#8217;s Good About This Pack</strong></p><ul><li><p>Truly trimester-specific</p></li><li><p>High-quality chelated minerals</p></li><li><p>Big magnesium upgrade</p></li><li><p>Gentle iron form</p></li><li><p>Active B vitamins</p></li><li><p>DHA in triglyceride form</p></li><li><p>No dyes, talc, titanium dioxide, or magnesium stearate</p></li><li><p>Clean capsules and flow agents</p></li></ul><p>Perelel is strong in this trimester arguably their best-formulated stage.</p><p><strong>What&#8217;s Not My Favorite</strong></p><ul><li><p>Choline is still low (industry normal, but worth noting)</p></li><li><p>Folate dose can be a little high for someone with methyl sensitivity</p></li><li><p>DHA could be higher (I prefer 300&#8211;400 mg DHA minimum)</p></li></ul><p>Still, none of these are &#8220;bad&#8221; just not optimal for absolutely everyone.</p><p>Perelel shines the most in the second trimester.</p><p>This is where the trimester-by-trimester model makes the most sense magnesium increases, calcium is added for skeletal development, and the nutrient profile matches the physiology of weeks 14&#8211;27 extremely well. It&#8217;s clean, smartly dosed, gentle on digestion, and uses genuinely high-quality forms.</p><p>The main thing someone may want to add is extra choline or DHA from food.</p><p></p>]]></content:encoded></item><item><title><![CDATA[1st Trimester: Perelel 1st Trimester Prenatal Pack]]></title><description><![CDATA[Weeks 0&#8211;13: What&#8217;s In It, What&#8217;s Good, What I&#8217;d Change, Fillers, Actives, Dosing, Etc.]]></description><link>https://dontletthemfoolyou2.substack.com/p/1st-trimester-perelel-1st-trimester</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/1st-trimester-perelel-1st-trimester</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Wed, 26 Nov 2025 18:18:37 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/d1a13e78-a84f-46cc-92b4-791939b58717_1000x1000.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<blockquote><p><strong>Affiliate Disclosure</strong></p><p>Some of the links in this post are affiliate links, which means I may earn a small commission if you choose to purchase through them at no extra cost to you.  Your support helps me continue creating in-depth reviews, education, and free resources for this community. Thank you for being here. &#128155; use code DLTFY15 for 15% off</p></blockquote><p><a href="https://go.shopmy.us/p-32703016">The first trimester</a> is the window where nutrient demands spike fast and nausea usually hits even faster. Perelel builds this trimester pack around that reality keeping the foundation of their Core Prenatal, adding more methylated folate, and layering in a clinically-studied nausea blend (B6 + ginger).</p><p>Each daily packet includes:</p><ul><li><p>2&#215; Core Prenatal Capsules</p></li><li><p>1&#215; Folate + Anti-Nausea Capsule</p></li><li><p>1&#215; DHA + EPA Softgel</p></li></ul><p>It&#8217;s still the same &#8220;one packet per day&#8221; simplicity, just tailored to early pregnancy.</p><p>Let&#8217;s break it down by actives, safety, forms, dosing, what&#8217;s done well, and what I&#8217;d still tweak.</p><p><strong>WHAT&#8217;S IN IT: ACTIVE INGREDIENTS</strong></p><p><strong>1. Core Prenatal (2 capsules)</strong></p><p>This is identical to the Conception Pack&#8217;s foundation. For pregnancy, it hits the major nutrient categories your OB actually cares about: folate, iron, iodine, choline, DHA, B12, vitamin D, zinc, selenium.</p><p><strong>Highlights</strong></p><ul><li><p>Vitamin D3:  2,000 IU (perfect baseline for pregnancy)</p></li><li><p>Methylated folate:  700 mcg DFE</p></li><li><p>Methylcobalamin B12</p></li><li><p>B6 as P5P</p></li><li><p>Chelated minerals (iron bisglycinate, magnesium bisglycinate, zinc bisglycinate, copper bisglycinate)</p></li><li><p>Choline (VitaCholine&#174;): 120 mg</p></li><li><p>Iodine: 150 mcg</p></li><li><p>Selenium: 50 mcg</p></li><li><p>Vitamin K2 MK-7</p></li><li><p>Boron + chromium (nice bonus)</p></li></ul><p>Everything is still in high-quality forms, not the cheap oxides or synthetic folic acid you&#8217;ll see in most retail prenatals.</p><p><strong>2. DHA + EPA Fish Oil Softgel</strong></p><ul><li><p>500 mg total fish oil</p></li><li><p>375 mg combined DHA/EPA</p><ul><li><p>250 mg DHA</p></li><li><p>100 mg EPA</p></li></ul></li><li><p>Natural triglyceride form</p></li><li><p>Wild-caught anchovies + sardines</p></li></ul><p>This keeps DHA at the evidence-based 200&#8211;300 mg minimum for early neural tube development.</p><p><strong>3. Folate + Anti-Nausea Capsule</strong></p><p>Here&#8217;s the 1st-trimester-specific formula:</p><ul><li><p>Vitamin B6 (pyridoxine hydrochloride): 25 mg (Clinically studied dose for morning sickness)</p></li><li><p>Methylated folate: 825 mcg DFE</p></li><li><p>Ginger root powder: 300 mg</p></li></ul><p>This is where the nausea support comes from B6 + ginger is the exact combo used in many OB-recommended nausea formulas.</p><p>Total folate per day now becomes ~1,525 mcg DFE, same as the Conception Pack, but justified for early embryonic development where folate is at peak importance.</p><p><strong>WHAT THEY DID REALLY WELL</strong></p><p><strong>-Nausea Support You Actually Feel</strong></p><p>25 mg B6 + 300 mg ginger is a real, studied dose: not a sprinkle. It won&#8217;t replace Diclegis for severe HG, but a lot of women stay off meds because of this combo.</p><p><strong>-Iron in the gentlest form</strong></p><p>16 mg of Ferrochel&#174; is way easier on the stomach than ferrous sulfate, a huge deal in the nausea trimester.</p><p><strong>-Active, methylated B vitamins</strong></p><p>Every B vitamin is in its physiologic form (P5P, methylcobalamin, L-5-MTHF, riboflavin-5-phosphate).</p><p><strong>-Omega-3s in real triglyceride form</strong></p><p>This is superior to ethyl ester fish oil used in cheaper prenatals.</p><p><strong>-Capsule-based, not compressed tablets</strong></p><p>You avoid dissolution issues and nausea triggered by chalky tablets.</p><p><strong>-Choline included: </strong>Not enough, but FAR better than 95% of prenatals.</p><p><strong>WHAT I WOULD CHANGE (OR add extra of)</strong></p><p><strong>-Choline is still too low</strong></p><p>120 mg is better than nothing, but still below pregnancy needs (450 mg/day). Not a dealbreaker if you eat eggs or add a standalone choline/betaine supplement.</p><p><strong>-Magnesium is underdosed</strong></p><p>At 30 mg, it&#8217;s not enough to help with sleep, constipation, or muscle tension. This is industry-wide, not a Perelel issue. </p><p>A note: Magnesium doesn&#8217;t <strong>need</strong> to be heavily front-loaded in the first trimester, which is why most prenatals (including Perelel) include only a small amount. The major early pregnancy priorities are folate, B12, B6, DHA, choline, iodine, and iron. Magnesium becomes more essential later in pregnancy when symptoms like constipation, muscle cramps, restless legs, difficulty sleeping, and blood pressure shifts become more common. The 30 mg in Perelel&#8217;s 1st Trimester Pack is standard and intentional, not a flaw. Many women get additional magnesium naturally through diet, and if someone needs higher amounts for symptoms, it can be safely added later in the 2nd or 3rd trimester rather than upfront during weeks 0&#8211;13.</p><p><strong>-Folate is high for methyl-sensitive people</strong></p><p>~1,525 mcg DFE per day is great for many women, especially in early pregnancy when folate is non-negotiable, but it can feel intense for people prone to overmethylation symptoms.</p><p>The forms are perfect, the dose is the thing to consider.</p><p><strong>-Still no option to choose iron-free</strong></p><p>If your ferritin is high or you have hemochromatosis traits, this may be more iron than you need in early pregnancy.</p><p><strong>FILLERS &amp; INACTIVE INGREDIENTS</strong></p><p>Just like the Conception Pack, the fillers are minimal and clean:</p><ul><li><p>Vegetable cellulose (capsule)</p></li><li><p>Plant cellulose (flow agent)</p></li><li><p>Organic rice flour</p></li><li><p>Silica</p></li><li><p>L-leucine</p></li><li><p>Softgel: gelatin, glycerin, tocopherols, lemon oil, purified water</p></li></ul><p><strong>About the cellulose (see conception review for more details on these)</strong></p><p>Perelel uses plant-based cellulose, not the processed wood-pulp microcrystalline cellulose (MCC) found in cheap tablets.</p><p>This form dissolves easily and does not block absorption.</p><p><strong>About the silica</strong></p><p>Silica in supplements = standard silicon dioxide, not nano-silica. It&#8217;s inert, doesn&#8217;t coat nutrients, and is considered safe by EFSA and Prop 65.</p><p><strong>About the L-leucine</strong></p><p>A natural amino acid used in tiny amounts to prevent clumping. Doesn&#8217;t coat nutrients and does not hinder absorption like heavy magnesium stearate can. This is a very clean excipient profile.</p><p><strong>DOSING OVERVIEW </strong></p><ul><li><p>Folate: High, intentional, but could be too much for methyl-sensitive people</p></li><li><p>Iron: 16 mg gentle chelate, good middle-ground</p></li><li><p>Choline: Better than most, but still low</p></li><li><p>Magnesium: Very low, you still need your own</p></li><li><p>DHA: Solid and evidence-based</p></li><li><p>Vitamin D: Smart dose for early pregnancy</p></li><li><p>Vitamin B6: Clinically backed anti-nausea dose</p></li><li><p>Ginger: Great for nausea, safe for pregnancy</p></li></ul><p>It&#8217;s balanced well for nausea, fatigue, neural tube development, and iron support.</p><p><strong>WHO THIS PACK IS BEST FOR</strong></p><p>-Someone between 0&#8211;13 weeks pregnant</p><p>-Someone with moderate nausea</p><p>-Someone who wants a clean, methylated prenatal</p><p>-Someone who wants iron and DHA included</p><p>-Someone who wants one daily packet instead of multiple bottles</p><p>-Someone who wants OB/GYN-led formulation</p><p><strong>WHO MAY NEED SOMETHING DIFFERENT</strong></p><p>-Severe hyperemesis gravidarum requiring prescription meds</p><p>-Methyl-sensitive individuals who react to high folate doses</p><p>-Vegans (gelatin softgels)</p><p>-People with very high ferritin who need iron-free prenatals</p><p>-Anyone needing therapeutic choline or magnesium levels (These can be added though)</p><p>The 1st Trimester Prenatal Pack is honestly one of the better early-pregnancy prenatals on the market. The forms are thoughtful, the nausea support is actually effective (not a sprinkle), the mineral chelates are gentle, and the DHA is included so you don&#8217;t have to piecemeal your routine.</p><p>It has a few predictable prenatal gaps (magnesium and choline) but these are issues across the entire industry. Nothing about this formula is a red flag, and the testing is far above standard retail prenatals.</p><p>It&#8217;s simple, clean, clinically reasonable, and genuinely helpful during the &#8220;I can&#8217;t even smell my vitamins without gagging&#8221; trimester.</p><p></p>]]></content:encoded></item><item><title><![CDATA[The WHOOP Strap: My Tiny Wellness Stalker ]]></title><description><![CDATA[Why I Actually Love This Thing &#8212; and What It Can Really Tell You About Your Body]]></description><link>https://dontletthemfoolyou2.substack.com/p/the-whoop-strap-my-tiny-wellness</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/the-whoop-strap-my-tiny-wellness</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Wed, 26 Nov 2025 18:09:38 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/90842417-102e-4e8f-be73-2ea8e28487b1_422x473.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>If you want to try WHOOP: If you use my link, you&#8217;ll get one month free, and right now they&#8217;re up to 70% off for Black Friday, which is the best pricing they do all year.</p><p>Here&#8217;s the link </p><blockquote><p>Just so we&#8217;re clear my Refer-a-Friend link is not an affiliate link. I don&#8217;t earn commissions from it. I only get one month free when someone uses it, which is the same perk anyone with a WHOOP membership gets. You can share your own referral link with your friends and do the exact same thing.</p></blockquote><p>Two years ago, I did it. I joined the cult of people walking around with the little black WHOOP band on their wrist like a membership bracelet to a very nerdy fitness club. And listen&#8230; I get it now. WHOOP is absolutely the only device I&#8217;ve ever owned that manages to feel both judgy and supportive, like a best friend who wants the best for you but also knows exactly when you stayed up scrolling Instagram until 1 a.m.</p><p>And after a few years of wearing it every day, logging all my little habits, and letting it analyze my entire existence, I feel like I&#8217;m ready to give an honest review especially on the part everyone asks me about: Does it actually tell you that your 2 p.m. coffee destroyed your sleep?</p><p>Short answer: Kind of&#8230; but the way it does it makes sense.</p><p>Let&#8217;s get into it.</p><p><strong>The Basics: WHOOP Isn&#8217;t a Smartwatch It&#8217;s a Full-Time Data Goblin</strong></p><p>This is the first wearable I&#8217;ve tried that isn&#8217;t trying to be a mini iPhone. There&#8217;s no screen, no glowing notifications, no random reminders asking me to stand up and stretch like a hostage negotiator. It&#8217;s just&#8230; there. Quiet. Doing its job.</p><p>WHOOP tracks:</p><ul><li><p>Heart rate</p></li><li><p>HRV (heart rate variability)</p></li><li><p>Sleep + sleep stages</p></li><li><p>Recovery readiness</p></li><li><p>Strain (your body&#8217;s &#8220;effort&#8221; level for the day)</p></li><li><p>Respiratory rate</p></li><li><p>Stress load</p></li><li><p>Cycles</p></li><li><p>And a surprisingly detailed list of &#8220;inputs&#8221; you can log</p></li></ul><p>It&#8217;s like having a tiny scientific research assistant strapped to your wrist who doesn&#8217;t speak, but absolutely judges you silently.</p><p><strong>The Sleep Data: Rude&#8230; but Helpful</strong></p><p>The sleep insights are the part that hooked me immediately.</p><p>WHOOP looks at things like your HRV, your resting heart rate, your strain throughout the day, even micro-wakes during the night and it gives you a brutally honest breakdown of how much sleep you needed vs. how much you actually gave your body.</p><p>It doesn&#8217;t yell. It doesn&#8217;t shame. It just quietly puts up a graph that basically says,</p><p>&#8220;Hey queen, you gave yourself 5 hours when you needed 7. We&#8217;re not mad. Just disappointed.&#8221;</p><p>That hits harder than being yelled at, I swear.</p><p><strong>Recovery Score: My New Life Coach</strong></p><p>Whoever designed the recovery algorithm deserves a raise, because this feature alone has made me more grounded in my body.</p><p>WHOOP tells you each morning how &#8220;ready&#8221; your body is green (you&#8217;re good), yellow (chill), or red (girl, sit down).</p><p>And I&#8217;m not kidding, the way this thing says &#8220;today you should focus on recovery&#8221; like it&#8217;s my mom, my therapist, and my personal trainer all in one&#8230; I have never obeyed something so fast.</p><p><strong>The Journal: AKA Where the Magic Happens</strong></p><p>This is where WHOOP becomes next-level.</p><p>Every day, you can log little things like:</p><ul><li><p>Caffeine</p></li><li><p>Alcohol</p></li><li><p>Light exposure</p></li><li><p>Stress</p></li><li><p>Supplements</p></li><li><p>Bedtime routine</p></li><li><p>Late meals</p></li><li><p>Magnesium</p></li><li><p>Workouts</p></li><li><p>Hydration</p></li><li><p>Travel</p></li><li><p>Blue light</p></li><li><p>Cold exposure</p></li><li><p>Screen time</p></li><li><p>And honestly like 50 more things</p></li></ul><p>This information becomes WHOOP&#8217;s astrology chart for your body. After a few weeks, it starts showing correlations between what you log and how your body responds.</p><p>Things like:</p><ul><li><p>&#8220;When you have caffeine after 2 p.m., your sleep efficiency drops 12%.&#8221;</p></li><li><p>&#8220;When you take magnesium, your recovery score increases.&#8221;</p></li><li><p>&#8220;When you eat late, your resting heart rate is higher.&#8221;</p></li><li><p>&#8220;When you hydrate well, your HRV improves.&#8221;</p></li></ul><p>So yes, WHOOP can absolutely show you that late caffeine destroys your sleep&#8230; but only if:</p><ol><li><p>You log your caffeine consistently.</p></li><li><p>You wear the strap consistently.</p></li><li><p>You give it enough data points to recognize the pattern.</p></li></ol><p>It&#8217;s not psychic. It&#8217;s just data-driven. Which makes the insights even more validating.</p><p><strong>The EMF Question (Because Yes, I Looked Into It)</strong></p><p>One of the reasons I chose WHOOP over a traditional smartwatch is because it&#8217;s not constantly pinging like a tiny cell tower on your wrist.</p><p>WHOOP is:</p><ul><li><p>Low-power Bluetooth</p></li><li><p>No screen</p></li><li><p>No cellular or WiFi communication</p></li><li><p>No LED display blasting your wrist</p></li><li><p>Not a mini-computer</p></li></ul><p>If you&#8217;re EMF-sensitive or just EMF-aware (hi, it&#8217;s me), WHOOP is one of the lowest-EMF options in the wearable space. It&#8217;s basically a quiet little sensor that minds its business.</p><p><strong>So&#8230; Is WHOOP Worth It?</strong></p><p>WHOOP is not for people who want a fitness tracker that tells them their text messages, weather, horoscope, and blood oxygen all at once.</p><p>WHOOP is for people who want:</p><ul><li><p>Data</p></li><li><p>Patterns</p></li><li><p>Accountability</p></li><li><p>Personal trends</p></li><li><p>Behavior insights</p></li><li><p>A deeper understanding of what helps or hurts their recovery</p></li><li><p>A lightweight, low-EMF option</p></li><li><p>Something they can wear 24/7 without feeling like they&#8217;re wearing a gadget</p></li></ul><p>It&#8217;s the closest thing you can get to having a wellness researcher whispering in your ear daily:</p><p>&#8220;Hey bestie&#8230; maybe don&#8217;t drink that iced latte at 4 p.m. unless you want to see numbers that will hurt your feelings tomorrow.&#8221;</p><p><strong>Final Thoughts</strong></p><p>The WHOOP strap is like a tiny wellness lab strapped to your wrist. It doesn&#8217;t just tell you what you did it tells you what your body can do today and why. And the more data you give it, the more it gives back.</p><p>It has made me more aware of my patterns, more gentle with my body, and honestly more motivated to take care of myself. And for a little band with no screen and no alarms? That&#8217;s impressive.</p><p>If you&#8217;re someone who loves biohacking, functional wellness, recovery metrics, lifestyle optimization, or just the feeling of being quietly held accountable&#8230; WHOOP is the moment.</p>]]></content:encoded></item><item><title><![CDATA[The Cushion Foundation That Surprised Me: EMANI Cosmetics Wear Test Review]]></title><description><![CDATA[I tried a new foundation today, the Emani Cosmetics Cushion Foundation, and I honestly didn&#8217;t expect to like it as much as I do.]]></description><link>https://dontletthemfoolyou2.substack.com/p/the-cushion-foundation-that-surprised</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/the-cushion-foundation-that-surprised</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Tue, 25 Nov 2025 23:12:55 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/fe896c26-fee2-4b5a-a806-0b70f45e2770_4032x3024.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<blockquote><p><strong>Affiliate Disclosure</strong></p><p>I am an affiliate with Emani, which means I may earn a small commission if you choose to purchase through my link or use my code. This review was created on my own free will  I bought the foundation myself, tested it myself, and wanted to share it because foundation is genuinely one of the hardest categories for me to get right. I only have a handful that I truly love, and this one surprised me in the best way.</p><p>If you want to try it, you can use my code DLTFY2 (the number 2) for a discount. As always, no pressure but thank you so much to those who choose to support my page. It truly means a lot. &#128153;</p></blockquote><p>I tried a new foundation today, <a href="https://emani.com/collections/make-up?ref=beverly_maier">the Emani Cosmetics Cushion Foundation</a>, and I honestly didn&#8217;t expect to like it as much as I do. Cushion foundations can be hit or miss for me: they&#8217;re usually either too sheer, too dewy, or they break apart halfway through the day. But this one&#8230; ended up being kind of impressive.</p><p><strong>The Application (9:00 a.m.)</strong></p><p>From the very first moment I applied it, I noticed how effortlessly it melted into my skin. It has that &#8220;second-skin but better&#8221; texture that&#8217;s thin, breathable, and smooth  not cakey, not streaky, not mask-like. It evened out my complexion without clinging to dryness, texture, or fine lines.</p><p>What surprised me most is how natural the shade match looked. My face, neck, and chest blended perfectly without pulling too yellow or too pink, and the finish was brightened but not artificial. It&#8217;s light coverage on the first pass, but it builds really evenly.</p><p>I have shade light.</p><p>From the start, I could tell this wasn&#8217;t trying to be full-coverage it&#8217;s more of a soft-focus blurring foundation. It blurs more than it hides, but it does it well. You can actually build it up to full coverage if you prefer.</p><p><strong>The Midday Wear (Natural Finish + Soft Glow)</strong></p><p>Right after application, the finish leaned toward a natural, hydrated glow. Not greasy just fresh and skin-like. I made a mental note that people who prefer matte might want to set certain areas, but for me, it was a pretty, healthy radiance.</p><p>Even around the nose and under the eyes, nothing settled, which is rare for me. Cushion foundations usually gather or crease pretty quickly, but this one stayed smooth.</p><p><strong>The Afternoon Check-In (4:00 p.m.): 7 Hours Later</strong></p><p>Fast forward to 4 p.m., and here&#8217;s the honest update:</p><p>I&#8217;m impressed.</p><p>The foundation still looks even and intact. There&#8217;s more glow peeking through my forehead and the center of my face, but it&#8217;s still that &#8220;healthy skin&#8221; glow  not oily, patchy, or broken down.</p><p>Coverage definitely softened throughout the day, but it didn&#8217;t disappear. It feels like my natural skin with a little extra help, lived-in, but still polished.</p><p>The biggest thing for me?</p><p>No separation around the nose or mouth.</p><p>No creasing.</p><p>No settling into lines.</p><p>No weird dry patches appearing out of nowhere.</p><p>Under bright lighting, it still looks hydrated and smooth, which is honestly rare after seven hours with any foundation, let alone a cushion.</p><p>And I didn&#8217;t touch up once.</p><p>I didn&#8217;t use primer or setting powder either!</p><p><strong>The Overall Verdict</strong></p><p>If you want a breathable, skin-like foundation with a naturally radiant finish, this is a really solid option. It&#8217;s one of the few cushion foundations I&#8217;ve tried that wears gracefully instead of falling apart.</p><p>I&#8217;ll break down the full ingredient list next what&#8217;s good, what&#8217;s questionable, and what actually matters but based on performance alone, this is absolutely staying in my rotation.</p><p><strong>Ingredient Breakdown (What&#8217;s Actually In Here + What It Means)</strong></p><p>Here&#8217;s the full list:</p><p>Water, Persea Gratissima (Avocado Butter) Oil, Ricinus Communis (Castor) Seed Oil, Caprylic/Capric Triglyceride, Euphorbia Cerifera (Candelilla) Wax, Oryza Sativa (Rice) Bran Wax, Nicotinamide Mononucleotide, Ceramide NP, Vitis Vinifera (Grape) Seed Extract, Caprylyl Glycol, Tetrahexyldecyl Ascorbate (Vitamin C), Oleic/Linoleic/Linolenic Polyglycerides, Palmitoyl Hexapeptide-14, Lycium Barbarum (Goji Berry) Fruit Extract, Cucumis Sativus (Cucumber) Fruit Extract. &#177; Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).</p><p><strong>Overall takeaway:</strong></p><p>This is a very gentle, nourishing, barrier-supporting formula with no fragrance, no silicones, no essential oils, and no irritants which aligns with the product claims (safe for sensitive + mature skin, hydrating, calming, non-comedogenic).</p><p>Below is each ingredient category and why it matters:</p><p><strong>Barrier + Moisture Support (the bulk of the formula)</strong></p><p><strong>Avocado Butter</strong></p><p>Rich in fatty acids. Deeply moisturizing and helps lock in hydration. Great for dry, mature, or compromised skin.</p><p>Note: Very oily/acne-prone skin may need to patch test because butters can be too occlusive for some.</p><p><strong>Castor Seed Oil</strong></p><p>Creates slip and smoothness. Helps the foundation blend like a serum. Castor oil is generally non-comedogenic and is used in tons of &#8220;clean&#8221; makeup formulas.</p><p><strong>Caprylic/Capric Triglyceride</strong></p><p>Lightweight, non-greasy emollient that improves spreadability and skin softness.</p><p><strong>Plant Waxes (Candelilla + Rice Bran)</strong></p><p>Give the product structure while staying vegan. These help the cushion formula feel balmy and flexible instead of stiff.</p><p><strong>The &#8220;Actives&#8221; They Market</strong></p><p><strong>Nicotinamide Mononucleotide (NMN) - what they&#8217;re referring to when they say &#8220;NAD+&#8221;</strong></p><p>NMN boosts NAD+ levels inside the body, but in topical skincare, the benefits are more along the lines of antioxidant support and hydration.</p><p>It&#8217;s not magic, but it&#8217;s not useless either it&#8217;s a gentle skin-supportive ingredient.</p><p><strong>Tetrahexyldecyl Ascorbate (Vitamin C)</strong></p><p>The most stable, sensitive-skin-friendly vitamin C derivative. Oil-soluble, meaning it pairs well with a creamier formula like this.</p><p>Helps with brightness, tone, and long-term antioxidant protection.</p><p><strong>Palmitoyl Hexapeptide-14 (Peptide)</strong></p><p>A soothing, barrier-supporting peptide. Helps calm irritation and may help support firmness over time.</p><p>This aligns with their claims that it&#8217;s &#8220;ideal for sensitive and mature skin.&#8221;</p><p><strong>Ceramide NP</strong></p><p>One of the OG, well-studied ceramides. Helps strengthen the barrier and reduce transepidermal water loss.</p><p>Great inclusion especially in a foundation meant to look and feel like skincare.</p><p><strong>Antioxidant + Calming Extracts</strong></p><p><strong>Grape Seed Extract</strong></p><p>Antioxidant-rich and supports barrier health.</p><p><strong>Goji Berry Extract</strong></p><p>Brightening + antioxidant benefits.</p><p><strong>Cucumber Extract</strong></p><p>Soothing and hydrating great for redness, reactive skin, or post-tret users.</p><p><strong>The Supporting Ingredients</strong></p><p><strong>Caprylyl Glycol</strong></p><p>A gentle humectant + preservative booster. Not irritating.</p><p><strong>Fatty Acid Polyglycerides (Oleic/Linoleic/Linolenic)</strong></p><p>These help emulsify the formula and reinforce the skin barrier with essential fatty acids.</p><p><strong>Mineral Pigments (Mica + Titanium Dioxide + Iron Oxides)</strong></p><p>This is simply what gives the tint its color.</p><p>No added fragrance, glitter, or shimmer.</p><p><strong>Who This Formula Is Designed For (based on the INCI itself)</strong></p><p><strong>Excellent for:</strong></p><p>-Sensitive skin</p><p>-Dry skin</p><p>-Mature skin</p><p>-Barrier-compromised skin</p><p>-Rosacea-prone skin</p><p>-People who want hydrating, glowy, serum-like coverage</p><p><strong>Might not love it:</strong></p><p>&#9888; Very oily skin (too many emollients)</p><p>&#9888; People wanting matte or full coverage</p><p>&#9888; People who break out easily from avocado butter (rare, but possible)</p>]]></content:encoded></item><item><title><![CDATA[Trying to Conceive Perelel Conception Support Pack]]></title><description><![CDATA[A Full Breakdown: Actives, Inactives, Dosing, Pros, Cons, and Who It&#8217;s Actually For]]></description><link>https://dontletthemfoolyou2.substack.com/p/trying-to-conceive-perelel-conception</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/trying-to-conceive-perelel-conception</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Tue, 25 Nov 2025 17:43:25 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/694a9d9a-b483-46af-8433-22df1d476c5e_1000x1000.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<blockquote><p><strong>Affiliate Disclosure</strong></p><p>Some of the links in this post are affiliate links, which means I may earn a small commission if you choose to purchase through them at no extra cost to you. I only partner with brands I would personally use, and have vetted thoroughly. Your support helps me continue creating in-depth reviews, education, and free resources for this community. Thank you for being here. &#128155;</p></blockquote><p><a href="https://go.shopmy.us/p-32701951">Perelel&#8217;s Conception Support Pack</a> isn&#8217;t a &#8220;prenatal for pregnancy.&#8221;</p><p>It&#8217;s a prep formula meaning it&#8217;s specifically designed for the pre-pregnancy window, where the goal is correcting nutrient gaps, building reserves, and supporting egg quality before you ever miss a period.</p><p>Think of it as:</p><p>a foundational prenatal + omega-3s + mild fertility support (CoQ10 + extra folate) all in one daily sachet.</p><p>Each daily packet contains:</p><ul><li><p>2 Core Prenatal capsules</p></li><li><p>1 Omega DHA/EPA softgel</p></li><li><p>1 CoQ10 + Folate capsule</p></li></ul><p>I&#8217;ll break it down with what&#8217;s good, what&#8217;s not my favorite, what&#8217;s dosed well, what&#8217;s under-dosed, and what the fillers look like.</p><p><strong>1. WHAT&#8217;S IN IT? ACTIVE INGREDIENTS</strong></p><p><strong>1. Core Prenatal Capsules (but remember, you&#8217;re NOT pregnant yet)</strong></p><p>This is simply the nutrient foundation they want you to have before you conceive.</p><p>Vitamins (highlights):</p><ul><li><p>Vitamin D3: 2,000 IU (a great baseline for TTC)</p></li><li><p>Vitamin A (beta carotene only): safer than retinol</p></li><li><p>Vitamin E as d-alpha tocopherol</p></li><li><p>Vitamin C: 50 mg</p></li><li><p>Full B-complex with active forms:</p><ul><li><p>B6 as P5P</p></li><li><p>Methylated folate (L-5-MTHF)</p></li><li><p>B12 as methylcobalamin</p></li></ul></li></ul><p>Minerals (very good forms):</p><ul><li><p>Iron as Ferrochel&#174; (bisglycinate): gentle and well-absorbed</p></li><li><p>Magnesium bisglycinate: excellent form, but low dose</p></li><li><p>Zinc bisglycinate: perfect form</p></li><li><p>Selenium (selenium-methionine): thyroid support</p></li><li><p>Iodine (potassium iodide): TTC essential</p></li><li><p>Copper, chromium, boron</p></li><li><p>Vitamin K2 MK-7 &#8211; the most bioavailable form</p></li></ul><p>Choline:</p><p>120 mg (better than most prenatals, but still under optimal TTC levels) you can always add an extra support for this!</p><p><strong>2. Omega DHA + EPA Softgel</strong></p><ul><li><p>500 mg fish oil</p></li><li><p>250 mg DHA</p></li><li><p>100 mg EPA</p></li><li><p>Wild-caught sources (anchovies &amp; sardines)</p></li><li><p>Natural triglyceride form (A+)</p></li></ul><p>For conception, DHA is important for egg membrane integrity, inflammation balance, and preparing stores for early embryo development before you even know you&#8217;re pregnant.</p><p><strong>3. CoQ10 + Extra Folate Capsule</strong></p><ul><li><p>CoQ10: 50 mg</p></li><li><p>Additional methylated folate: 825 mcg DFE</p></li></ul><p>CoQ10 is the big fertility piece here.</p><p>It supports mitochondrial health and antioxidant status in the ovaries particularly helpful for women 30+ or with stress, inflammation, or lower ovarian reserve.</p><p>50 mg is a nice starting point, but not clinically high-dose (most fertility protocols use 100&#8211;300 mg).</p><p>The extra folate brings you to ~1,525 mcg DFE per day, which is great for preconception if your body tolerates methyl donors well.</p><p><strong>2. DOSING: WHAT THEY GOT RIGHT &amp; WHAT THEY DIDN&#8217;T</strong></p><p><strong>What&#8217;s dosed really well:</strong></p><ul><li><p>Vitamin D (2,000 IU)</p></li><li><p>Iodine (150 mcg)</p></li><li><p>Selenium (50 mcg)</p></li><li><p>Iron (16 mg gentle chelate)</p></li><li><p>B-complex in active forms</p></li><li><p>DHA (250 mg): appropriate for TTC</p></li><li><p>Zinc, copper, chromium in chelated forms</p></li></ul><p><strong>What&#8217;s &#8220;okay but low&#8221;:</strong></p><ul><li><p>Magnesium: 30 mg<br>(You basically still need your own magnesium. This is nowhere near functional levels.)</p></li><li><p>Choline: 120 mg<br>(Better than most brands but not enough for TTC or pregnancy. Most research suggests 400&#8211;450 mg.)</p></li></ul><p><strong>What may be too high for some:</strong></p><ul><li><p>Folate: ~1,525 mcg DFE total<br>This is fine for many women preconception, but not ideal for those with methyl-sensitivity, anxious temperaments, histamine issues, or COMT variants.</p></li></ul><p><strong>Fillers &amp; Inactive Ingredients (And the Silica Question Everyone Always Asks Me)</strong></p><p>Overall, their inactive ingredients list is actually very clean for a multi-capsule system. You&#8217;re not getting the usual offenders like titanium dioxide, magnesium stearate, artificial dyes, coatings, or questionable colorants. Instead, you&#8217;re getting the more basic, naturally derived stabilizers that most higher-quality brands use.</p><p>Here&#8217;s what each capsule/softgel includes:</p><p><strong>Capsule Excipients:</strong></p><ul><li><p>Organic rice flour</p></li><li><p>Plant cellulose / HPMC vegetable capsules</p></li><li><p>Peppermint leaf powder</p></li><li><p>L-leucine</p></li><li><p>Silica</p></li></ul><blockquote><p>Perelel uses plant-based cellulose, not the heavy, wood-pulp&#8211;derived microcrystalline cellulose used in cheaper tablets. Their cellulose dissolves quickly, doesn&#8217;t coat nutrients, and doesn&#8217;t hinder absorption.</p><p>Microcrystalline cellulose doesn&#8217;t block nutrient absorption, but in low-quality tablets where large amounts are used and they&#8217;re compressed too tightly, it can affect how well the tablet dissolves. That&#8217;s a manufacturing issue, not a chemical issue. Perelel doesn&#8217;t use that form they use plant cellulose inside capsules, which dissolves quickly and doesn&#8217;t affect absorption.&#8221;</p><p>I avoid MCC. </p><p>L-leucine is simply an amino acid (the same one found naturally in protein-rich foods) and in supplements it&#8217;s used in tiny amounts as a clean, natural anti-caking agent. Unlike magnesium stearate, it doesn&#8217;t create a film or coating around nutrients, and it doesn&#8217;t slow or block absorption; it just keeps the powdered ingredients from clumping so each capsule fills evenly. Because it dissolves instantly and is metabolized like any other amino acid, it&#8217;s considered one of the gentlest, least intrusive flow agents a brand can use.</p></blockquote><p><strong>Softgel Excipients:</strong></p><ul><li><p>Gelatin</p></li><li><p>Glycerin</p></li><li><p>Mixed tocopherols</p></li><li><p>Natural lemon oil</p></li><li><p>Purified water</p></li></ul><p>These are standard, minimal fillers that help the powder flow evenly, stabilize softgels, and keep the capsules intact without adding coatings, dyes, glazes, or synthetic anti-caking agents.</p><p><strong>Now, about the silica (because this always comes up)</strong></p><p>Perelel explained their silica choice very clearly, and everything they said is accurate.</p><p>Silica is a naturally occurring trace mineral found in foods like leafy greens, oats, bananas, and brown rice, and EFSA (Europe&#8217;s strictest regulatory body) reconfirmed its safety in 2024. It&#8217;s also allowed under California&#8217;s Prop 65 standards, which are far stricter than regular FDA requirements.</p><p>But here&#8217;s the part most people aren&#8217;t told:</p><p><strong>&#10145;&#65039; The silica used in supplements is NOT the same thing as nano-silica.</strong></p><p>This is where a lot of misinformation online comes from.</p><p>Perelel uses standard silicon dioxide, which is a coarse, non-nano form. It acts as a simple &#8220;flow agent&#8221; to keep powders from clumping and ensures consistent dosing. It does not cross biological membranes like a nano-sized particle would, and it doesn&#8217;t come with the theoretical risks people associate with engineered nanosilica (which is used in industrial settings not supplements).</p><p>Standard silicon dioxide:</p><ul><li><p>Does not accumulate in tissues</p></li><li><p>Is categorized as safe by FDA and EFSA</p></li><li><p>Is naturally present in many plant foods</p></li><li><p>Is considered one of the least concerning anti-caking ingredients</p></li><li><p>Is NOT the same thing as nano-sized silica particles</p></li></ul><p>So for anyone looking at the label and thinking &#8220;ugh, silica,&#8221; this is the context: It&#8217;s literally the safer option compared to magnesium stearate, titanium dioxide, synthetic coatings, or glazes.</p><p>It&#8217;s one of the cleanest stabilizers a brand can choose especially when they&#8217;re already avoiding the ingredients most people intentionally avoid.</p><p><strong>4. THE GOOD: WHAT I GENUINELY LIKE</strong></p><p>- Full methylated B-complex</p><p>-Excellent mineral forms (all chelates)</p><p>- Evidence-based TTC nutrients (CoQ10, selenium, iodine, DHA)</p><p>- Iron uses Ferrochel&#174;: highly absorbable and gentle</p><p>- Prop 65 compliant, batch testing, heavy metal testing</p><p>- No artificial fillers</p><p>- They actually ran a 12-week RCT on nutrient levels</p><p>- Perfect for someone who wants everything bundled</p><p><strong>5. THE NOT-SO-GOOD (GAPS OR THINGS TO BE AWARE OF)</strong></p><p>-Magnesium is basically nonexistent 30 mg is more of a &#8220;label decoration.&#8221;</p><p>-Choline is low real TTC needs are much higher.</p><p>-CoQ10 is mild (50 mg will support, but will not achieve therapeutic levels seen in ovary/egg-quality studies).</p><p>-Total folate is high for VERY sensitive people especially if you already eat leafy greens, liver, or fortified foods.</p><p>- Iron is included automatically (not everyone trying to conceive needs iron daily. Ideal to check ferritin).</p><p><strong>6. WHO THIS PACK IS BEST FOR</strong></p><p>-Women prepping 3&#8211;12 months before trying</p><p>- Women wanting clean forms, methylated B&#8217;s, and chelated minerals</p><p>-Women 30+ who want foundational egg-quality support</p><p>- Those who want an &#8220;all-in-one, no thinking required&#8221; daily sachet</p><p>-Those who don&#8217;t tolerate low-quality prenatals well</p><p>-Those who want research-backed, physician-formulated dosing</p><p><strong>7. WHO MAY NEED SOMETHING DIFFERENT</strong></p><p>- Women with methyl sensitivity </p><p>-Women who want higher CoQ10 (100&#8211;300 mg)</p><p>- Anyone with high ferritin who doesn&#8217;t need iron</p><p>- Those needing therapeutic choline or magnesium (you can always add in)</p><p>- Vegans (the DHA softgel is fish-based and uses gelatin)</p><p>The Perelel Conception Support Pack really is one of the better TTC bundles on the market  because the forms are actually good, the doses make sense for the pre-pregnancy window, and they include nutrients that many prenatals skip entirely (CoQ10, selenium, MK-7, chelated minerals, DHA in natural TG form).</p><p>It&#8217;s not perfect, I&#8217;d still recommend:</p><ul><li><p>a separate magnesium</p></li><li><p>possibly more CoQ10</p></li><li><p>and more choline if your diet is low</p></li></ul><p>But as a foundation, for someone who wants everything in one simple packet and doesn&#8217;t want to piecemeal their own fertility regimen, it absolutely works.</p>]]></content:encoded></item><item><title><![CDATA[My Full Tiny Health Review (Pregnancy Edition), Everything It Shows You, and Why I’m Testing Again Plus Their Biggest BFCM Sale Ever]]></title><description><![CDATA[Before anything else, I want to share this because it only happens once a year and they gave me a stackable discount for you guys.]]></description><link>https://dontletthemfoolyou2.substack.com/p/my-full-tiny-health-review-pregnancy</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/my-full-tiny-health-review-pregnancy</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Thu, 20 Nov 2025 13:27:42 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/1d71a3e9-46b9-4695-961c-d3672d066e44_250x84.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>this is a review of my experience with <a href="https://store.tinyhealth.com/DLTFY">tiny health</a> - the link above gives you a discount with code DLTFY.</p><p>This is literally the cheapest this testing will ever be, and if you&#8217;ve been wanting to understand your gut, your hormones, your digestion, or your vaginal microbiome (or retest and compare like I&#8217;m doing), this is hands-down the time to do it.</p><p><strong>Why I Tested With Tiny Health in 2023</strong></p><p>I did my first Tiny Health gut test back in September 2023 when I was 36 weeks pregnant. Pregnancy is one of the biggest microbiome shifts a woman goes through (digestion changes, immune function shifts, your microbial environment changes in preparation for birth) so having data at that time helped me understand exactly what my gut was doing.</p><p>Now that over a year has passed (and now they offer vaginal microbiome testing too), I&#8217;m planning to retest so I can see:</p><ul><li><p>how my pregnancy microbiome compares to postpartum</p></li><li><p>what changed after birth</p></li><li><p>how my supplement routines shifted certain pathways</p></li><li><p>whether my SCFA production improved</p></li><li><p>if any disruptive microbes moved up or down</p></li></ul><p>And because I also do whole-genome sequencing + functional labs, adding a microbiome test gives me the third layer of the full picture.</p><p>Genetics = blueprint</p><p>Labs = physiology</p><p>Microbiome = what your microbes are doing behind the scenes</p><p>That&#8217;s why Tiny Health feels so valuable it doesn&#8217;t replace tests like GI-MAP or OAT necessarily, but it fills the microbial gap that those tests don&#8217;t touch.</p><p>And because I already know the question I&#8217;m going to get &#8220;Do you recommend Tiny Health, or whole-genome sequencing?&#8221; my honest answer is both, but it depends entirely on what you want to learn and what answers you&#8217;re trying to get right now. Whole-genome sequencing tells you your genetic blueprint&#8230; your predispositions, your nutrient risks, detox pathways, inflammation markers, metabolism genes, brain chemistry tendencies, etc. Tiny Health tells you what your microbes are doing today&#8230;your digestion, your SCFA output, which bacteria are helping you, which ones are disrupting things, how well you break down protein and fiber, your vitamin-producing capacity, your gut barrier status, your fungal/parasitic load, and your overall microbial balance. One is your potential (genetics), and the other is your current reality (microbiome). When you pair them, everything suddenly makes sense, but you don&#8217;t have to do them at the same time. It truly depends on what you&#8217;re trying to figure out in this season of your health.</p><p><strong>Everything Tiny Health Actually Shows You</strong></p><p>(Using my own results as the example)</p><p>Below is the full list of what Tiny Health analyzes and these are pulled directly from my results.</p><p><strong>1. Beneficial Microbes</strong></p><p>Tiny Health breaks down your &#8220;good&#8221; bacteria into categories based on what they actually DO for you:</p><p><strong>Bifidobacterium Family</strong></p><p>These are crucial for digestion, immunity, infant gut health, and overall resilience.</p><p>My levels included:</p><ul><li><p>Bifidobacterium 3.202%</p></li><li><p>B. infantis</p></li><li><p>B. longum</p></li><li><p>B. adolescentis</p></li></ul><p>Super important for pregnancy and postpartum.</p><p><strong>Akkermansia (Metabolic Health)</strong></p><p>One of the most important microbes for metabolic health and gut barrier integrity.</p><p>My level: 1.640%, really solid.</p><p><strong>Faecalibacterium (Anti-inflammatory)</strong></p><p>A powerful anti-inflammatory genus.</p><p>My level: 5.634%</p><p><strong>Common Probiotic Species</strong></p><p>Including Lactobacillaceae and other strains that you often see in probiotic supplements.</p><p><strong>2. Disruptive Microbes (Opportunistic Pathogens)</strong></p><p>This is one of the most important categories Tiny Health shows, because these microbes don&#8217;t necessarily cause disease, but imbalances can cause symptoms.</p><p>My results included:</p><ul><li><p>Klebsiella oxytoca l, elevated (0.064%)</p></li><li><p>Streptococcus, slightly elevated (0.538%)</p></li><li><p>Escherichia coli (1 strain detected, but within normal range)</p></li><li><p>Enterobacteriaceae</p></li><li><p>Salmonella, C. diff, Pseudomonas, Campylobacter, etc. 0%</p></li></ul><p>And unlike other tests, Tiny Health gives you:</p><ul><li><p>recommended actions</p></li><li><p>dietary shifts</p></li><li><p>spices + botanicals</p></li><li><p>specific fibers that suppress these strains</p></li></ul><p><strong>3. Antibiotic Resistance Signature</strong></p><p>This shows how many microbes in your gut carry resistance genes.</p><p>My Abundance Index: 0.08 (low = good)</p><p><strong>4. Potential Fungal Overgrowth</strong></p><p>This includes:</p><ul><li><p>Candida</p></li><li><p>Aspergillus</p></li><li><p>Saccharomyces</p></li><li><p>Cryptococcus</p></li><li><p>Malassezia</p></li><li><p>Trichophyton</p></li></ul><p>My levels were 0% across the board.</p><p><strong>5. Parasites &amp; Infection Markers</strong></p><p>Tiny Health screens for:</p><ul><li><p>Blastocystis</p></li><li><p>Giardia</p></li><li><p>Cryptosporidium</p></li><li><p>Entamoeba</p></li><li><p>Cyclospora</p></li><li><p>Vibrio</p></li><li><p>Yersinia</p></li><li><p>H. pylori</p></li></ul><p>All of mine were 0%.</p><p><strong>6. Methane Production</strong></p><p>This is huge for constipation, bloating, and SIBO-type symptoms.</p><p>My Methanobrevibacter smithii: 0%</p><p>Great for avoiding methane-type bloating.</p><p><strong>7. Gut Barrier &amp; Inflammation Markers</strong></p><p>This is something GI-MAP does NOT analyze at this depth.</p><p>Tiny Health measures:</p><ul><li><p>Hexa-LPS Index (mine: 10.1)</p></li><li><p>Mucus Degradation Index (mine: 9.9)</p></li><li><p>Hydrogen Sulfide Index (mine: 9.9)</p></li><li><p>Host DNA (mine: 0.074%)</p></li></ul><p>These help you understand your gut lining, mucus layer, inflammatory potential, and epithelial shedding.</p><p><strong>8. Short-Chain Fatty Acids (SCFAs)</strong></p><p>This is one of the most important metabolic metrics:</p><ul><li><p>Butyrate (1114)</p></li><li><p>Propionate (609)</p></li><li><p>Acetate, needs support (761)</p></li></ul><p>Tiny Health gives you foods, fibers, and probiotics to increase each.</p><p><strong>9. Protein Breakdown Capacity</strong></p><p>Including:</p><ul><li><p>Indole-3-propionic acid</p></li><li><p>TMA (trimethylamine) mine was 0.00</p></li><li><p>Ammonia</p></li><li><p>Branched-chain amino acids</p></li></ul><p>This explains inflammation, brain fog, fishy odor syndrome, and protein digestion.</p><p><strong>10. Vitamin Production Capacity</strong></p><p>Your microbes can synthesize vitamins:</p><ul><li><p>B2 (980)</p></li><li><p>B7 (508)</p></li><li><p>B9 (345)</p></li><li><p>B12 (2086)</p></li><li><p>K2 (264)</p></li></ul><p>This is something NO traditional stool test shows.</p><p><strong>11. Microbiome Diversity &amp; Resilience</strong></p><p>Including:</p><ul><li><p>Shannon diversity score (mine: 6.2)</p></li><li><p>Bacterial phyla breakdown<br></p><ul><li><p>Firmicutes (57.962%)</p></li><li><p>Bacteroidota (31.696%)</p></li><li><p>Actinobacteriota</p></li><li><p>Proteobacteria</p></li></ul></li><li><p>This is how they calculate your overall microbiome stability and resilience.</p></li></ul><p><strong>12. Common Microbiome Members</strong></p><p>Like:</p><ul><li><p>Bacteroides</p></li><li><p>B. fragilis</p></li><li><p>Prevotella</p></li><li><p>Ruminococcus</p></li><li><p>Blautia</p></li><li><p>Roseburia</p></li></ul><p>These shape your digestion, SCFAs, and anti-inflammatory environment.</p><p><strong>13. Gut Ratio Metrics</strong></p><p>Including:</p><ul><li><p>Firmicutes/Bacteroidota ratio</p></li><li><p>Proteobacteria/Actinobacteriota ratio</p></li><li><p>Prevotella/Bacteroides ratio</p></li></ul><p>Ratios matter more than individual numbers, and they influence metabolism, inflammation, and body composition.</p><p><strong>14. Microbial Enzymes &amp; Metabolites</strong></p><p>This section is SO underrated:</p><ul><li><p>Histamine-producing species (mine: 0%)</p></li><li><p>Beta-glucuronidase (mine: 2602)</p></li><li><p>Microbial GABA production (25.9)</p></li><li><p>GABA breakdown (0.00)</p></li></ul><p>This gets into hormones, detox pathways, mood, neurotransmitters, and estrogen recycling.</p><p><strong>How All of This Fits Together</strong></p><p>No single test gives you this level of metabolic + microbial + functional data.</p><p>Not GI-MAP.</p><p>Not OAT.</p><p>Not Genova.</p><p>Not GI Effects.</p><p>Not Viome.</p><p>That&#8217;s why I use Tiny Health as the microbial layer of my full health picture.</p><p><strong>Why I&#8217;m Retesting This Year</strong></p><p>Because:</p><ul><li><p>they now have vaginal microbiome testing</p></li><li><p>postpartum microbiomes shift dramatically</p></li><li><p>I want to compare my 2023 pregnancy baseline</p></li><li><p>I&#8217;ve changed diet + supplements</p></li><li><p>I want to see SCFA changes</p></li><li><p>and their BFCM sale is the best in the entire year</p></li></ul><p>If there&#8217;s one thing I&#8217;ve learned, it&#8217;s that your microbiome tells a story your symptoms never could. Genetics shows your potential. Labs show your physiology. But your microbes tell you what&#8217;s happening minute-to-minute. That&#8217;s why I treat Tiny Health as the microbial lens that ties everything else together. No single test gives this combination of metabolic, microbial, functional, inflammatory, digestive, and resilience data in one place and for the first time it actually feels like the data means something you can act on. I hope this helped you understand the &#8220;why&#8221; behind my testing choices and gives you confidence to make the best decision for your own season of health.</p>]]></content:encoded></item><item><title><![CDATA[Beam Supplement Review: Fully Broken Down]]></title><description><![CDATA[I went through Beam&#8217;s entire line piece-by-piece and pulled the important details you actually want to know: what&#8217;s approved, what I&#8217;d skip, what&#8217;s nuance, and what I still need answers on.]]></description><link>https://dontletthemfoolyou2.substack.com/p/beam-supplement-review-fully-broken</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/beam-supplement-review-fully-broken</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Wed, 19 Nov 2025 19:02:40 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/94407837-5d61-43fa-ba75-9ee9944c8b59_588x294.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>I went through <a href="https://go.shopmy.us/p-31771266">Beam&#8217;s</a> entire line piece-by-piece and pulled the important details you actually want to know like what&#8217;s approved, what I&#8217;d skip, what&#8217;s nuance, and what I still need answers on. This is everything in one place so you don&#8217;t have to dig.</p><blockquote><p><strong><span>Affiliate Disclosure:</span></strong><span> I am </span><strong><span>not directly affiliated with Beam</span></strong><span> and this review was created independently. If you choose to purchase through the link below, it is a </span><strong><span>third-party ShopMy affiliate link</span></strong><span>, not a direct Beam partnership. You can also save using </span><strong><span>code HAINSWORTH</span></strong><span>, which is a friend&#8217;s affiliate code for a discount </span></p></blockquote><p>Update: beam released a new product called biotic after this post was made so I&#8217;m adding to my review 7/8/2026</p><p><strong><span>Biotic &#8211; Approved (with some nuance)</span></strong></p><p><span>Biotic has one of the more thoughtful gut health formulations I&#8217;ve seen from an influencer brand. Rather than relying solely on probiotics, Beam includes a combination of prebiotics, probiotics, postbiotics, and glutathione to support multiple aspects of gut health.</span></p><p><span>The ingredient list is also refreshingly simple, containing natural flavors, fruit- and plant-derived colors, stevia, citric acid, and malic acid without artificial sweeteners or unnecessary fillers.</span></p><p><strong><span>Do the ingredients support the claims?</span></strong></p><p><span>Beam claims Biotic helps reduce bloating, support the gut microbiome, restore regularity, strengthen the gut barrier, and defend against oxidative stress. Overall, I think most of these claims are reasonably supported by the ingredients included, although a few doses are more modest than I&#8217;d ideally like to see.</span></p><p><strong><span>Probiotic Blend (10 Billion CFU)</span></strong></p><p><span>The formula provides:</span></p><ul><li><p><strong><span>Lactobacillus plantarum</span></strong><span> (5 billion CFU)</span></p></li><li><p><strong><span>Lactobacillus rhamnosus</span></strong><span> (2.5 billion CFU)</span></p></li><li><p><strong><span>Bifidobacterium lactis</span></strong><span> (2.5 billion CFU)</span></p></li></ul><p><span>These are all well-studied probiotic species with research supporting digestive health, bowel regularity, immune function, and reductions in certain types of bloating.</span></p><p><span>A total of </span><strong><span>10 billion CFU</span></strong><span> is a respectable dose for a daily probiotic and falls within the range commonly used in clinical research.</span></p><p><span>One thing I appreciate is that Beam discloses the individual strains rather than hiding everything inside a proprietary blend.</span></p><p><strong><span>Verdict:</span></strong><span> Well formulated.</span></p><p><strong><span>Postbiotic (Keystone Postbiotic&#174;) &#8211; 300 mg</span></strong></p><p><span>Postbiotics are one of the newer areas of gut health research. Unlike probiotics, these are inactivated bacterial cells and their beneficial compounds, meaning they don&#8217;t need to survive stomach acid to potentially exert effects.</span></p><p><span>Emerging research suggests postbiotics may help support:</span></p><ul><li><p><span>gut barrier integrity</span></p></li><li><p><span>immune function</span></p></li><li><p><span>inflammation</span></p></li><li><p><span>digestive health</span></p></li></ul><p><span>Using a branded ingredient like Keystone Postbiotic&#174; is a positive because it has ingredient-specific research behind it.</span></p><p><strong><span>Verdict:</span></strong><span>  Nice addition with emerging evidence.</span></p><p><strong><span>Prebiotic Inulin &#8211; 300 mg</span></strong></p><p><span>Prebiotics serve as food for beneficial gut bacteria.</span></p><p><span>The downside is the dose.</span></p><p><span>Most studies evaluating inulin use </span><strong><span>several grams per day</span></strong><span>, often between </span><strong><span>3&#8211;10 grams</span></strong><span>. Beam provides just </span><strong><span>300 mg</span></strong><span>, which is substantially lower than doses typically associated with measurable prebiotic effects.</span></p><p><span>That doesn&#8217;t mean it has no value (it likely contributes to the overall formulation) but it probably isn&#8217;t enough to serve as a meaningful standalone prebiotic.</span></p><p><span>The lower dose may also improve tolerability, since higher amounts of inulin can cause gas and bloating in some people.</span></p><p><strong><span>Verdict:</span></strong><span>  Helpful ingredient, but likely underdosed for significant prebiotic effects.</span></p><p><strong><span>Setria&#174; Glutathione &#8211; 75 mg</span></strong></p><p><span>I like seeing </span><strong><span>Setria&#174;</span></strong><span>, one of the most well-researched branded forms of reduced glutathione. Glutathione is one of the body&#8217;s primary antioxidants and plays an important role in protecting cells from oxidative stress. Some studies have shown that oral Setria glutathione can increase circulating glutathione levels, although most clinical trials use doses closer to </span><strong><span>250&#8211;500 mg daily</span></strong><span>, considerably higher than the </span><strong><span>75 mg</span></strong><span> included here.</span></p><p><span>One important nuance is that </span><strong><span>people don&#8217;t all respond to glutathione the same way</span></strong><span>. Certain genetic variants involved in methylation and sulfur metabolism (such as variations in </span><strong><span>MTHFR</span></strong><span>, </span><strong><span>CBS</span></strong><span>, </span><strong><span>SUOX</span></strong><span>, </span><strong><span>GSTM1</span></strong><span>, </span><strong><span>GSTT1</span></strong><span>, and </span><strong><span>GSTP1</span></strong><span>) may influence how efficiently someone processes sulfur-containing compounds or recycles glutathione. While the research is still evolving and these variants don&#8217;t guarantee someone will react differently, some individuals report symptoms such as fatigue, headaches, brain fog, or feeling generally unwell when taking glutathione.</span></p><p><span>Personally, I fall into that category. I have genetic variants that appear to make me more sensitive to glutathione, and when I take it during the day it makes me extremely tired. If I do use glutathione, I prefer taking it at night instead. That&#8217;s my individual experience rather than something everyone should expect, but it&#8217;s worth knowing if you notice you don&#8217;t tolerate glutathione well.</span></p><p><strong><span>Verdict:</span></strong><span> High-quality ingredient, but included at a relatively modest dose. Individual tolerance can vary, particularly for people with certain genetic predispositions.</span></p><p><strong><span>Do I think it supports gut barrier health?</span></strong></p><p><span>This is actually one of Beam&#8217;s stronger claims.</span></p><p><span>The combination of:</span></p><ul><li><p><span>probiotics</span></p></li><li><p><span>postbiotics</span></p></li><li><p><span>prebiotics</span></p></li></ul><p><span>has a reasonable scientific basis for supporting gut barrier function. None of these ingredients alone are a magic solution, but together they target different aspects of gut health rather than relying on a single mechanism.</span></p><p><strong>Glow</strong></p><p>Glow is mostly fine, but it does contain silicon dioxide, which is used as an anti-caking agent so powders don&#8217;t clump. <span>Food-grade silicon dioxide used in supplements is generally amorphous rather than crystalline. Some products may contain particles within the nanoscale range or a distribution of particle sizes, but manufacturers rarely disclose particle-size data. Without that information from Beam, I can&#8217;t determine whether the silicon dioxide used is predominantly nano or non-nano.</span></p><p>Nano-silica isn&#8217;t automatically dangerous, but it behaves differently in the body because of its size and surface area. The toxicology is still evolving, and most brands don&#8217;t tell you whether the form they use is nano or non-nano, including Beam. I reached out months ago to ask which form they use and haven&#8217;t heard back.</p><p>It&#8217;s not &#8220;bad,&#8221; it&#8217;s just something I personally choose to avoid when brands can&#8217;t confirm the particle type, especially because there are alternatives like tapioca starch that achieve the same purpose.</p><p>Everything else in Glow is fine, my only hesitation is the silica source.</p><p><strong><span>Do the ingredients actually support Beam&#8217;s claims?</span></strong></p><p><span>Beam markets Glow as supporting:</span></p><ul><li><p><span>Hormonal balance</span></p></li><li><p><span>Skin hydration</span></p></li><li><p><span>Hair, skin &amp; nails</span></p></li><li><p><span>Energy</span></p></li><li><p><span>Stress support</span></p></li><li><p><span>Cycle regularity</span></p></li><li><p><span>Collagen production</span></p></li></ul><p><span>Some of these ingredients have evidence behind them but whether they&#8217;re present at meaningful doses is another question.</span></p><p><strong><span>Hormonal balance</span></strong></p><p><strong><span>Chaste Tree Berry (30 mg)</span></strong></p><p><span>This is one of the better-supported ingredients in the formula for hormone-related symptoms, particularly PMS and cyclical breast tenderness. However, most clinical trials typically use standardized extracts at doses closer to </span><strong><span>20&#8211;40 mg of a specific extract</span></strong><span> (often standardized for agnusides). Beam does not disclose the extract standardization, making it difficult to know whether 30 mg here is comparable to what has been studied.</span></p><p><strong><span>Verdict:</span></strong><span> Potentially evidence-based, but insufficient transparency.</span></p><p><strong><span>Stress support</span></strong></p><p><strong><span>Ashwagandha (KSM-66&#174;)  50 mg</span></strong></p><p><span>Using KSM-66 is a positive because it&#8217;s one of the best-researched forms of ashwagandha.</span></p><p><span>The problem is the dose.</span></p><p><span>Most human studies showing reductions in stress, anxiety, or cortisol use approximately:</span></p><ul><li><p><span>300 mg/day</span></p></li><li><p><span>600 mg/day</span></p></li></ul><p><span>Beam provides only </span><strong><span>50 mg</span></strong><span>, roughly one-sixth to one-twelfth of commonly studied amounts.</span></p><p><strong><span>Verdict:</span></strong><span> Good ingredient. Very underdosed for the advertised benefit.</span></p><p><strong><span>Skin, hair &amp; nails</span></strong></p><p><span>This claim relies mostly on:</span></p><ul><li><p><span>Vitamin C (450 mg)</span></p></li><li><p><span>Zinc (10 mg)</span></p></li><li><p><span>Vitamin A</span></p></li><li><p><span>Selenium</span></p></li><li><p><span>Vitamin D</span></p></li></ul><p><span>These nutrients absolutely matter if someone is deficient.</span></p><p><span>Vitamin C is especially important because it&#8217;s required for collagen synthesis.</span></p><p><span>However&#8230;</span></p><p><span>There is </span><strong><span>no collagen</span></strong><span> in this product.</span></p><p><span>So while Vitamin C supports your body&#8217;s ability to make collagen, it isn&#8217;t the same as supplementing collagen peptides.</span></p><p><span>I&#8217;d be careful with wording like &#8220;boost collagen production.&#8221; It&#8217;s technically true that vitamin C participates in collagen formation, but consumers often interpret that as meaning the product directly increases collagen in a clinically meaningful way.</span></p><p><strong><span>Verdict:</span></strong><span> Supported for correcting deficiencies and supporting normal collagen synthesis, but the marketing could overstate expectations. </span></p><p><strong><span>Skin hydration</span></strong></p><p><span>I don&#8217;t really see ingredients that directly improve skin hydration.</span></p><p><span>Hydration is generally supported by:</span></p><ul><li><p><span>Ceramides</span></p></li><li><p><span>Hyaluronic acid</span></p></li><li><p><span>Collagen peptides</span></p></li><li><p><span>Adequate protein intake</span></p></li><li><p><span>Overall hydration status</span></p></li></ul><p><span>This formula doesn&#8217;t contain those.</span></p><p><span>Better skin could occur indirectly if someone was deficient in zinc, vitamin C, vitamin D, or vitamin A but that&#8217;s different from saying the product hydrates skin.</span></p><p><strong><span>Verdict:</span></strong><span> Weak support.</span></p><p><strong><span>Energy</span></strong></p><p><span>This claim is mostly supported through correcting nutrient deficiencies.</span></p><p><span>The formula includes:</span></p><ul><li><p><span>B vitamins</span></p></li><li><p><span>Magnesium</span></p></li><li><p><span>Vitamin D</span></p></li><li><p><span>Vitamin C</span></p></li></ul><p><span>Those nutrients absolutely contribute to normal energy metabolism.</span></p><p><span>However, if someone is already sufficient in these nutrients, they shouldn&#8217;t expect a dramatic energy boost.</span></p><p><span>Interestingly, the formula also contains:</span></p><p><strong><span>100 mg theobromine</span></strong></p><p><span>Theobromine is a naturally occurring stimulant found in cocoa.</span></p><p><span>It can increase alertness and energy, although it is generally milder than caffeine and has a longer duration.</span></p><p><span>So any noticeable &#8220;energy&#8221; from Glow may actually come more from the theobromine than the vitamins.</span></p><p><strong><span>Verdict:</span></strong><span> Reasonably supported.</span></p><p><strong><span>Cycle regularity</span></strong></p><p><span>This claim is almost entirely dependent on the chaste tree berry.</span></p><p><span>There is some evidence supporting Vitex for certain menstrual symptoms and irregular cycles, but results vary depending on the underlying cause of hormonal imbalance.</span></p><p><span>Again, without knowing extract standardization, it&#8217;s difficult to judge how comparable Beam&#8217;s ingredient is to what&#8217;s been studied.</span></p><p><strong><span>Verdict:</span></strong><span> Some evidence, but limited transparency.</span></p><p><strong><span>Bromelain (100 mg)</span></strong></p><p><span>Bromelain has evidence for reducing inflammation and swelling.</span></p><p><span>However, effective doses in studies are often considerably higher than 100 mg, and activity depends heavily on enzyme potency (GDU/FIP), which Beam doesn&#8217;t disclose.</span></p><p><span>Without enzyme activity, the number alone doesn&#8217;t tell us much.</span></p><p><strong><span>Verdict:</span></strong><span> Potentially useful, but difficult to evaluate.</span></p><p><span>Overall, I actually think this formula is </span><strong><span>better than many influencer supplements</span></strong><span>, largely because it contains several ingredients with legitimate research behind them.</span></p><p><span>However, my biggest criticisms are:</span></p><ul><li><p><span>Several promising ingredients appear underdosed (particularly KSM-66&#174; ashwagandha).</span></p></li><li><p><span>Important standardization information is missing for ingredients like chaste tree berry.</span></p></li><li><p><span>Some marketing claims (especially skin hydration and collagen production) are stronger than the formula itself.</span></p></li><li><p><span>The product relies heavily on correcting vitamin and mineral deficiencies rather than providing robust therapeutic doses of botanical ingredients.</span></p></li></ul><p><span>I would describe Glow as a </span><strong><span>nutrient-forward wellness formula</span></strong><span>, not a clinically dosed hormone or skin supplement.</span></p><p><strong>Dream Powder - Approved</strong></p><p><span>Dream is one of Beam&#8217;s strongest formulations. The ingredient list is clean, straightforward, and (most importantly) the active ingredients are included at doses that generally align with the research supporting sleep quality.</span></p><p><strong><span>Do the ingredients support the claims?</span></strong></p><p><span>Beam claims Dream helps you fall asleep faster, stay asleep longer, and wake feeling refreshed. Overall, I think the formula does a good job supporting those claims.</span></p><p><strong><span>L-Theanine (300 mg)</span></strong></p><p><span>This is an evidence-based dose. Most clinical studies evaluating relaxation and sleep quality use between 200&#8211;400 mg daily, making Beam&#8217;s 300 mg a well-supported amount. L-theanine doesn&#8217;t act as a sedative but helps promote relaxation, making it easier for many people to fall asleep.</span></p><p><strong><span>Verdict:</span></strong><span> Well dosed.</span></p><p><strong><span>Reishi Mushroom Extract (350 mg)</span></strong></p><p><span>Reishi has been studied for stress reduction, sleep quality, and immune support. While research uses a fairly wide range of doses depending on the extract, 350 mg of fruiting body extract falls within a reasonable supplemental range.</span></p><p><span>I also appreciate that Beam specifies </span><strong><span>fruiting body extract</span></strong><span>, which is generally preferred over mycelium because it contains higher concentrations of the compounds most associated with reishi&#8217;s potential benefits.</span></p><p><strong><span>Verdict:</span></strong><span> Good ingredient at a reasonable dose.</span></p><p><strong><span>Apigenin (50 mg)</span></strong></p><p><span>Apigenin is the primary flavonoid found in chamomile and has become increasingly popular in sleep formulations. Human research is still limited compared to ingredients like L-theanine, but 50 mg is commonly used in evidence-informed sleep supplements and aligns with the doses recommended by many clinicians who focus on sleep optimization.</span></p><p><strong><span>Verdict:</span></strong><span> Reasonable dose with emerging evidence.</span></p><p><strong><span>Melatonin (3 mg)</span></strong></p><p><span>Melatonin is one of the most researched sleep ingredients available. While 3 mg is a common dose, it&#8217;s worth noting that some research suggests much lower doses (around 0.3&#8211;1 mg) may be sufficient for many people and may reduce the likelihood of morning grogginess.</span></p><p><span>Beam also offers a melatonin-free version, which I appreciate because not everyone benefits from supplemental melatonin.</span></p><p><strong><span>Verdict:</span></strong><span> Evidence-based, although some individuals may prefer a lower dose.</span></p><p><strong><span>Magnesium (60 mg as citrate &amp; dimagnesium malate)</span></strong></p><p><span>I like the forms Beam chose magnesium citrate and dimagnesium malate are well-absorbed forms.</span></p><p><span>That said, </span><strong><span>60 mg isn&#8217;t intended to fully replenish magnesium stores</span></strong><span>. Instead, it serves as a complementary ingredient within the formula. Most of the sleep benefits are likely coming from the combination of L-theanine, melatonin, and apigenin rather than the magnesium alone.</span></p><p><strong><span>Verdict:</span></strong><span> Good forms, modest dose.</span></p><p><span>Unlike many influencer sleep supplements that rely on proprietary blends or tiny &#8220;fairy dust&#8221; amounts of ingredients, Dream uses several ingredients at doses that are generally supported by the available research. While not every ingredient is included at the highest dose seen in clinical studies, the overall formula appears thoughtfully designed, and the ingredients work well together rather than relying on one single compound.</span></p><p><span>The inactive ingredients are also refreshingly simple. Organic coconut milk powder, cocoa, monk fruit, natural flavors, and cinnamon are all reasonable additions, with no gums, artificial sweeteners, or unnecessary fillers.</span></p><p><span>This is one of the better-formulated sleep powders I&#8217;ve reviewed. It combines clean ingredients with evidence-based actives, and I would keep it in my </span><strong><span>Approved</span></strong><span> category.</span></p><p><strong>Dream Capsules (pass)</strong></p><p>The formula matches the Dream powder, but the capsules include magnesium stearate, which is just a flow agent used so powders don&#8217;t stick during manufacturing. It&#8217;s widely considered safe, but some people avoid it because it&#8217;s purely a processing aid, it doesn&#8217;t add any nutritional value, and many practitioners prefer zero-excipient supplements.</p><p>There is some nuance here: magnesium stearate can form a thin hydrophobic coating around capsule contents, which may slightly slow breakdown and absorption in certain formulas, and a few studies have suggested it can irritate the gut in people with very sensitive digestion (SIBO, IBD, or compromised gut lining). The ingredient itself isn&#8217;t harmful, but lower-quality suppliers have occasionally had contamination issues with pesticides or low-grade stearic acid, which is why more careful brands simply avoid it altogether.</p><p>I personally skip it when I can, but it&#8217;s not inherently dangerous it just depends on your preference for excipient-free formulas and how your digestion does with flow agents like this.</p><p><strong>Colostrum (Waiting on Clarification)</strong></p><p>The formula is super simple (colostrum + milk powder) so nothing bad is hiding. My questions (which I emailed but haven&#8217;t received answers to) are:</p><ol><li><p>What percentage of IgG is in the final serving?</p></li><li><p>Is it low-temperature processed?</p></li><li><p>Is it first-milking or blended milking?</p></li></ol><p>These things make a big difference in quality. Without clarity, it&#8217;s fine but not top-tier.</p><p><strong>Collagen: Approved</strong></p><p>Their collagen is clean:</p><ul><li><p>Grass-fed bovine collagen</p></li><li><p>Vitamin C</p></li><li><p>Hyaluronic acid</p></li><li><p>Biotin</p></li><li><p>Sodium</p></li></ul><p>No gums, no fillers, no artificial sweeteners. Very straightforward.</p><p><strong>Kids Greens </strong></p><p>This is a hybrid formula&#8230;. part greens powder, part fiber blend, part kids multivitamin.</p><p><strong>Actives (functional ingredients):</strong></p><ul><li><p>Organic Greens Blend &#8211; kale, broccoli, cabbage, parsley, wheat grass, chlorella, spirulina, barley grass, alfalfa, oat grass, dandelion leaf, sea kelp, broccoli sprout, broccoli bud + stem</p></li><li><p>Mushroom Blend &#8211; maitake (10:1), chaga (10:1), reishi (10:1), turkey tail (10:1), shiitake (10:1)</p></li><li><p>Antioxidant Fruit Blend &#8211; apple, blueberry, pomegranate, beet</p></li><li><p>Prebiotic Fiber &#8211; inulin (from chicory)</p></li><li><p>Probiotics &#8211; Lactobacillus acidophilus, Lactobacillus rhamnosus, Bifidobacterium lactis</p></li></ul><p><strong>Vitamins &amp; Minerals (form + active vs not):</strong></p><ul><li><p>Vitamin A &#8211; as Vitamin A Palmitate (preformed vitamin A, biologically active but not the natural mixed carotenoid form)</p></li><li><p>Vitamin C &#8211; as Ascorbic Acid (active form of vitamin C)</p></li><li><p>Vitamin D3 &#8211; as Cholecalciferol (active/human-identical form your body actually uses)</p></li><li><p>Vitamin K2 &#8211; as Menaquinone-7 (MK-7) (active K2 form with longer half-life)</p></li><li><p>Vitamin B1 (Thiamin) &#8211; as Thiamin Mononitrate (standard, utilizable form; body uses it directly)</p></li><li><p>Vitamin B2 (Riboflavin) &#8211; as Riboflavin-5-Phosphate (co-enzymated &#8220;active&#8221; form)</p></li><li><p>Vitamin B3 (Niacin) &#8211; as Niacinamide (active form, but non-flushing; still needs some conversion for certain pathways)</p></li><li><p>Vitamin B6 &#8211; as Pyridoxine HCl (not pre-activated; body converts to P5P)</p></li><li><p>Folate (B9) &#8211; as Calcium 5-Methyltetrahydrofolate (5-MTHF) (methylated, fully active folate ideal for MTHFR variants)</p></li><li><p>Vitamin B12 &#8211; as Methylcobalamin (methylated, active B12 form)</p></li><li><p>Biotin &#8211; as Biotin (active as is)</p></li><li><p>Pantothenic Acid (B5) &#8211; as D-Calcium Pantothenate (standard, active form)</p></li><li><p>Calcium &#8211; as Di-Calcium Phosphate (mineral salt; requires normal digestion to free calcium)</p></li><li><p>Iodine &#8211; as Iodine Chelate (bound form; iodine itself is active once absorbed)</p></li><li><p>Magnesium &#8211; as Magnesium Citrate (well-absorbed, active mineral form)</p></li><li><p>Zinc &#8211; as Zinc Citrate (well-absorbed, active mineral form)</p></li><li><p>Selenium &#8211; as L-Selenomethionine (highly bioavailable, &#8220;active&#8221; organic form)</p></li><li><p>Manganese &#8211; as Manganese AAC (amino acid chelate) (well-absorbed chelated form)</p></li><li><p>Potassium &#8211; as Potassium Chloride (standard, active electrolyte form)</p></li></ul><p>Overall these are supportive doses more &#8220;nutrient top-off&#8221; than a full multivitamin, with a nice mix of truly active forms (5-MTHF, methylcobalamin, MK-7, R5P) plus a few standard ones that still require a small conversion step (pyridoxine &#8594; P5P, niacinamide for some pathways).</p><p><strong>Inactive ingredients (non-nutritive):</strong></p><ul><li><p>Natural flavors</p></li><li><p>Monk fruit extract</p></li><li><p>Citric acid</p></li><li><p>Malic acid</p></li><li><p>Cocoa powder (for flavor)</p></li></ul><p>Overall it&#8217;s clean, kid-appropriate, and micronutrient-rich I&#8217;d frame it more as a gentle daily support powder than a heavy-hitting multivitamin or &#8220;adult greens&#8221; dose.</p><p><strong>Pre-Workout </strong></p><p>The active ingredients are actually very good:</p><ul><li><p>L-citrulline</p></li><li><p>Beta-alanine</p></li><li><p>Tyrosine</p></li><li><p>Theanine</p></li><li><p>Theobromine</p></li><li><p>Cognizin CDP-choline</p></li><li><p>75 mg PurCaf organic caffeine</p></li></ul><p>The nuance is again the silicon dioxide, used here as an anti-caking agent. Same reasoning as Glow (see above) food-grade safe, but usually nano-sized, and I prefer to avoid that when possible.</p><p>Inactive ingredients are mostly natural flavors, citric acid, calcium silicate, monk fruit, and spirulina for color.</p><p>If silicon dioxide doesn&#8217;t bother you, it&#8217;s a solid pre-workout.</p><p><strong>Protein: Approved With Nuance</strong></p><p>Beam&#8217;s protein uses Whey Protein Isolate, which is clean, low-lactose, and easy to digest. It also avoids:</p><ul><li><p>gums</p></li><li><p>artificial sweeteners</p></li><li><p>cheap fillers</p></li><li><p>inflammatory oils</p></li></ul><p>So it&#8217;s approved, but here&#8217;s the nuance and why I personally prefer other types.</p><p><strong>Types of Whey: What Matters</strong></p><p>1. Whey Concentrate</p><ul><li><p>least processed</p></li><li><p>contains more beneficial fractions</p></li><li><p>not great for people sensitive to lactose</p></li></ul><p>2. Whey Isolate (Beam)</p><ul><li><p>more processed, higher purity</p></li><li><p>removes most lactose + fat</p></li><li><p>great for digestion</p></li><li><p>BUT may be heat-processed or acid-processed depending on the brand</p></li></ul><p>This means isolates can be denatured, which reduces bioactive components (like lactoferrin, immunoglobulins, and growth factors).</p><p>3. Hydrolyzed Whey</p><ul><li><p>pre-digested</p></li><li><p>not necessary for most people</p></li><li><p>most processed form</p></li></ul><p><strong>My Personal Preference</strong></p><p>I typically prefer non-denatured whey, cold-processed whey, or beef protein isolate, because they retain more of the natural proteins and are less heavily processed.</p><p>Beam&#8217;s isolate isn&#8217;t bad, it just isn&#8217;t the highest-tier option for people who want minimal processing. But as far as ingredients go, it&#8217;s clean and acceptable.</p><p><strong>Creatine</strong></p><p>I emailed Beam months ago with a full list of sourcing + purity questions about their creatine and still haven&#8217;t heard back. These are the same questions I ask any brand before recommending a creatine product, because quality varies a lot depending on where and how it&#8217;s made.</p><p>Here&#8217;s what I asked and why each point matters:</p><p><strong>1. Origin of the creatine monohydrate</strong></p><p>I asked whether their creatine is made by a reputable third-party supplier (like Creapure&#174; or another high-purity manufacturer), and whether it&#8217;s produced in the U.S. or internationally and then packaged in their GMP facility.</p><p>Why it matters: some creatine sources produce more synthesis byproducts than others. Source = purity.</p><p><strong>2. Testing for synthesis byproducts</strong></p><p>I asked whether they test for known manufacturing impurities, specifically:</p><ul><li><p>Dicyandiamide (DCD)</p></li><li><p>Dihydrotriazine (DHT &#8211; the byproduct, not the hormone)<br>Why it matters: these compounds aren&#8217;t harmful at trace levels, but elevated amounts can indicate poor purification or lower-tier manufacturing.</p></li></ul><p><strong>3. Micronized vs. non-micronized</strong></p><p>I asked whether their creatine is micronized and whether they test for solubility/particle size.</p><p>Why it matters: micronized creatine dissolves better, is easier to digest, and is generally considered higher quality.</p><p><strong>4. Stability + potency over time</strong></p><p>I asked if they perform stability testing to make sure creatine doesn&#8217;t degrade into creatinine under heat or humidity.</p><p>Why it matters: creatine is sensitive to moisture (proper storage and testing ensure you&#8217;re actually getting the labeled dose).</p><p><strong>5. Manufacturing method</strong></p><p>I asked whether their creatine is produced using the gold-standard sarcosine + cyanamide synthesis (the method used for the highest purity creatine on the market).</p><p>Why it matters: different synthesis methods produce different impurity profiles, and the traditional method is still considered the cleanest.</p><p><strong>Why I ask these questions</strong></p><p>Creatine seems like a simple supplement, but behind the scenes the quality can vary dramatically. These questions help confirm:</p><ul><li><p>purity</p></li><li><p>manufacturing quality</p></li><li><p>stability</p></li><li><p>raw material sourcing</p></li><li><p>and whether the product actually meets the standard I expect for myself and my audience</p></li></ul><p>I always want to verify those things before recommending a creatine brand.</p><p>One thing I do appreciate about Beam as a whole is that their entire product line includes lot-number lab lookup. You can enter the batch number from any product and instantly see the third-party testing tied to that specific lot&#8230; heavy metals, microbes, etc.</p><p>For me, that level of brand-wide transparency matters. Even though some of my questions (like creatine sourcing and byproduct testing) are still unanswered, the fact that they routinely publish batch results is a strong baseline standard. And of course, I&#8217;ll update this review if Beam responds with more detailed information.</p>]]></content:encoded></item><item><title><![CDATA[What Is Petroleum? What No One Explains Clearly (But Should)]]></title><description><![CDATA[An Informed, Not Fearful Deep Dive Into Petroleum-Derived Ingredients in Skincare & Beauty]]></description><link>https://dontletthemfoolyou2.substack.com/p/what-is-petroleum-what-no-one-explains</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/what-is-petroleum-what-no-one-explains</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Mon, 17 Nov 2025 13:34:54 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!4G1e!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F53f2be00-71f4-442c-b92b-034e1d067450_1176x1176.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Petroleum is one of those ingredients that instantly sparks reactions: fear in &#8220;clean beauty&#8221; circles, confusion among consumers, and a whole lot of misunderstanding in the online space. After years of reading ingredient labels, talking to brands, asking for documentation, and researching how raw petroleum becomes cosmetic-grade ingredients, I wanted to create a resource that cuts through the noise. Not a fear-based takedown or a blind &#8220;it&#8217;s totally fine, stop worrying.&#8221;</p><p>Just actual information, in normal-person language, so you can make informed decisions based on facts instead of fear. Let&#8217;s start at the beginning.</p><p><strong>What Petroleum Actually Is</strong></p><p>Petroleum is a thick, dark liquid found deep underground. It forms naturally over millions of years from compressed organic matter essentially ancient plants and animals.</p><p>People drill into the ground to extract it, and once it&#8217;s pulled to the surface, it goes through extensive refining stages to separate it into different useful components. This is where we get gasoline, diesel, jet fuel, heating oil&#8230; but also cosmetic-grade mineral oil and petrolatum (Vaseline).</p><p>Petroleum is like the starting ingredient for hundreds of everyday products plastics, fuels, lubricants, waxes, and yes, skincare ingredients. But the version used in skincare is not raw petroleum, and it is not the same thing that comes out of the ground.</p><p>That&#8217;s one of the biggest misunderstandings online: raw petroleum &#8800; cosmetic-grade petrolatum.</p><p><strong>Why Clean Beauty Often Avoids Petroleum-Derived Ingredients</strong></p><p>In clean beauty spaces, petroleum is usually considered a &#8220;no&#8221; ingredient. Not because the refined cosmetic version is inherently harmful but because of:</p><p>&#8226; environmental concerns</p><p>&#8226; ethical concerns</p><p>&#8226; contamination risk when refinement is done poorly</p><p>&#8226; the association with fossil fuels</p><p>So when people say, &#8220;clean beauty doesn&#8217;t use petroleum,&#8221; they usually mean:</p><blockquote><p>&#8220;We don&#8217;t use ingredients derived from petroleum because of sustainability and purity concerns.&#8221;</p></blockquote><p>But here&#8217;s the nuance: Refined, pharmaceutical-grade mineral oil and petrolatum are heavily regulated and considered safe, while poorly refined ingredients can contain PAHs (polycyclic aromatic hydrocarbons), which are potentially carcinogenic.</p><p>That difference matters. And most people online never explain it.</p><p><strong>Raw vs. Refined Petroleum Ingredients: The Huge Difference</strong></p><p>Petroleum-derived ingredients like:</p><ul><li><p>mineral oil</p></li><li><p>petrolatum</p></li><li><p>paraffin</p></li><li><p>microcrystalline wax</p></li></ul><p>&#8230;are not raw petroleum. They go through a strict purification process to remove harmful contaminants like PAHs, heavy metals, and leftover hydrocarbons.</p><p>This is where terms like USP-grade and BP-grade become important.</p><p><strong>USP-grade = United States Pharmacopeia</strong></p><p><strong>BP-grade = British Pharmacopoeia</strong></p><p>Both require extremely high purity and strict safety standards.</p><p>This means cosmetic and pharmaceutical petrolatum is very different from the crude oil image people picture when they hear &#8220;petroleum.&#8221;</p><p>Raw petroleum = unsafe for skin.</p><p>Pharmaceutical-grade petrolatum = purified, regulated, and safe for use.</p><p><strong>Why Some Brands Still Get Caught With Contaminated Ingredients</strong></p><p>Even though regulations exist, the enforcement system is not perfect. And this is where clean beauty concerns actually have some legitimacy.</p><p>Here are the key reasons contamination can still slip through:</p><p><strong>1. Lack of Routine Pre-Market Testing</strong></p><p>In the U.S., the FDA does not pre-approve cosmetics.</p><p>Brands are expected to follow guidelines on their own, and the FDA steps in only when there&#8217;s a complaint, contamination issue, or adverse reaction.</p><p>This means the system relies heavily on brand integrity. So yes, theoretically, low-quality brands could use poorly refined petroleum ingredients.</p><p><strong>2. Supply Chain Issues</strong></p><p>Brands depend on suppliers to provide pure, refined ingredients.</p><p>If the supplier cuts corners, brands might unknowingly use an unrefined or contaminated ingredient.</p><p>This can happen because of:</p><ul><li><p>mislabeled batches</p></li><li><p>cost-cutting suppliers</p></li><li><p>ingredient swaps</p></li><li><p>offshore manufacturing</p></li></ul><p>It&#8217;s not always malicious sometimes it&#8217;s just sloppy oversight.</p><p><strong>3. Different Rules in Different Countries</strong></p><p>Regulations vary by region. An ingredient sold in Europe might meet EU standards  but if a brand sells globally and sources from multiple suppliers, impurities can vary. This is how some products slip through in certain markets while appearing totally clean in others.</p><p><strong>4. Greenwashing &amp; Mislabeling</strong></p><p>Some brands label products as:</p><ul><li><p>&#8220;natural&#8221;</p></li><li><p>&#8220;clean&#8221;</p></li><li><p>&#8220;pure&#8221;</p></li><li><p>&#8220;petroleum-free&#8221;</p></li></ul><p>&#8230;while still using low-quality or not-fully-refined petrolatum derivatives.</p><p>Sometimes they&#8217;re genuinely unaware.</p><p>Sometimes they&#8217;re marketing to the &#8220;clean&#8221; crowd while cutting costs behind the scenes.</p><p>Either way, it&#8217;s misleading.</p><p><strong>5. Recalls Show It Does Happen</strong></p><p>When a contaminated petroleum ingredient is discovered, regulatory bodies can issue:</p><ul><li><p>recalls</p></li><li><p>fines</p></li><li><p>product seizures</p></li></ul><p>This doesn&#8217;t mean all petroleum-derived ingredients are unsafe it just means the purification standard matters immensely.</p><p>This is exactly why documentation and transparency matter.</p><p><strong>How To Make Sure a Petroleum-Derived Ingredient Is Safe</strong></p><p>This is the part people always ask me about. Here&#8217;s exactly what I do and what anyone can do.</p><p><strong>1. Look for &#8220;USP&#8221; or &#8220;Pharmaceutical Grade&#8221; on the Label</strong></p><p>These designations mean the ingredient meets the highest purity standards. If your product contains petrolatum and it says &#8220;USP,&#8221; you&#8217;re good.</p><p><strong>2. Read the Brand&#8217;s Ingredient Sourcing Info</strong></p><p>Brands that care usually:</p><ul><li><p>specify the grade</p></li><li><p>mention purification standards</p></li><li><p>disclose lab testing</p></li><li><p>talk about safety certifications</p></li></ul><p>If they don&#8217;t mention anything at all, it&#8217;s a yellow flag, not a red one, but still something to note.</p><p><strong>3. Contact the Brand Directly (My #1 Recommendation)</strong></p><p>You can ask:</p><p>&#8226; &#8220;Is the petrolatum/mineral oil in this product USP-grade or pharmaceutical-grade?&#8221;</p><p>&#8226; &#8220;Do you test batches for PAHs and impurities?&#8221;</p><p>&#8226; &#8220;Do you have documentation confirming the refinement level?&#8221;</p><p>I do this all the time.</p><p>Brands that truly care answer quickly and transparently.</p><p><strong>4. Request Documentation</strong></p><p>There are two kinds brands may offer (if they do):</p><p><strong>COA (Certificate of Analysis)</strong></p><p>Issued by a lab or QC department. Shows:</p><ul><li><p>purity level</p></li><li><p>absence of contaminants</p></li><li><p>compliance with USP or pharmaceutical standards</p></li></ul><p><strong>USP Verification Certificate</strong></p><p>Much rarer, but the strongest proof. Means USP itself validated the ingredient batch. Some brands don&#8217;t publicly share these unless asked.</p><p><strong>5. Look for GMP or Third-Party Testing</strong></p><p>GMP certification means the manufacturer follows strict safety protocols and high-quality production standards.</p><p>Third-party lab tests can verify:</p><ul><li><p>purity</p></li><li><p>PAH levels</p></li><li><p>heavy metals</p></li><li><p>impurities</p></li></ul><p>Not all brands disclose this, but many will if you email them. If your brand doesn&#8217;t?</p><p>I&#8217;ll happily email them for you. I do it constantly. Sometimes they don&#8217;t share with just anyone. </p><p><strong>So&#8230; Is Petroleum &#8220;Bad&#8221;?</strong></p><p>Here&#8217;s the truth:</p><p>Raw petroleum = bad.</p><p>Poorly refined petroleum ingredients = bad.</p><p>Pharmaceutical-grade petroleum ingredients = safe.</p><p>That&#8217;s it.</p><p>This conversation is not black and white and anyone telling you otherwise is ignoring the nuances that matter. You can avoid petroleum for environmental or personal reasons. That&#8217;s totally valid. But safety-wise, cosmetic-grade versions have a long track record when properly refined.</p><p><strong>The Real Issue: Lack of Transparency</strong></p><p>At the end of the day, the biggest problem is not petroleum itself it&#8217;s inconsistent sourcing and a lack of transparency.</p><p>When brands openly share:</p><ul><li><p>testing</p></li><li><p>documentation</p></li><li><p>ingredient grades</p></li></ul><p>&#8230;it builds trust.</p><p>When they don&#8217;t, the consumer is stuck guessing.</p><p><strong>The Bottom Line: Informed, Not Fearful</strong></p><p>Petroleum in skincare is not inherently dangerous. What matters is:</p><ul><li><p>the grade</p></li><li><p>the refinement</p></li><li><p>the documentation</p></li><li><p>the supplier</p></li><li><p>the brand&#8217;s integrity</p></li></ul><p>Armed with the right questions, you can confidently choose products you feel safe using without being misled by fear-based marketing or oversimplified &#8220;clean beauty&#8221; rules.</p><p>And if you ever want help emailing a brand or understanding an ingredient, I&#8217;m always here. I do this research every day, and I&#8217;m happy to dig into anything you&#8217;re unsure about.</p>]]></content:encoded></item><item><title><![CDATA[My Honest Review of the Ora Society Sound Machine]]></title><description><![CDATA[Why I Bought It, What the Frequencies Actually Mean, and more]]></description><link>https://dontletthemfoolyou2.substack.com/p/my-honest-review-of-the-ora-society</link><guid isPermaLink="false">https://dontletthemfoolyou2.substack.com/p/my-honest-review-of-the-ora-society</guid><dc:creator><![CDATA[Beverly Maier]]></dc:creator><pubDate>Mon, 17 Nov 2025 02:14:23 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/57769437-30f8-4184-a0a8-4d494c03add3_4032x3024.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>I&#8217;ve tried a lot of sound machines over the years&#8230; fans, brown noise, meditation apps, all of it and while some were nice for a moment, none of them created the calm, grounded, long-lasting nervous system shift I was hoping to build into my nights. My life is busy, my brain is fast, and when I&#8217;m juggling kids, content, product research, and everything else, my sleep can get light and fragmented. So when I bought the <a href="https://orasociety.com/?sca_ref=9704494.uKMSsKDgscO">Ora Society Sound Machine</a>, (affiliate link)</p><p>I wasn&#8217;t expecting much&#8230; but it ended up becoming one of those little wellness tools I reach for constantly, and for way more than just sleep. </p><p>I wanted something intentional and low-tech. No apps, no Bluetooth, no EMFs buzzing by my head while I&#8217;m trying to wind down. I just wanted a simple, high-quality machine that played actual frequencies not the generic white noise that feels like static in the background. The first night I used it, I instantly noticed the difference. The tones felt softer and more soothing, almost like the sound wrapped around me instead of blasting at me. It reminded me of being in a nature where the sound naturally exists instead of feeling &#8220;produced.&#8221;</p><p>Within minutes, my mind was relaxing without me trying. And that&#8217;s when I realized it was doing exactly what I&#8217;d hoped for: helping my body shift down a few gears.</p><p><strong>Let&#8217;s Talk About the Frequencies</strong></p><p>If you&#8217;ve never gone down the sound-healing rabbit hole, Solfeggio frequencies are specific tones measured in Hertz that people have used for emotional, energetic, and relaxation support for a long time. They&#8217;re not medical cures or magic frequencies but the human body does respond profoundly to vibration, and these tones are known for their calming, grounding qualities.</p><p>Here&#8217;s a quick breakdown of some of the frequencies the Ora machine uses and what each one traditionally supports:</p><p><strong>174 Hz: Physical Tension + Soothing Support</strong></p><p>A grounding, body-based frequency. People often use it for softening muscle tension or stress stored in the jaw, shoulders, or temples.</p><p><strong>396 Hz: Stress + Fear Release</strong></p><p>Heavier, deeper &amp; feels like it pulls your energy downward in a good way. I use this when my thoughts won&#8217;t slow down.</p><p><strong>417 Hz: &#8220;Reset&#8221; Frequency</strong></p><p>For clearing mental clutter. When I&#8217;ve been overstimulated all day or bouncing between tasks, this one brings my brain back into one lane.</p><p><strong>528 Hz: Emotional Harmony</strong></p><p>Probably the most well-known. Warm, uplifting, and perfect when my emotions are high or I&#8217;m decompressing from a long day.</p><p><strong>639 Hz: Connection + Communication</strong></p><p>I use this if my day involved a lot of meetings, messages, or social overwhelm.</p><p><strong>741 Hz: Mental Clarity</strong></p><p>This is the frequency I use a LOT when I&#8217;m working from home editing reels, writing Substack, reviewing product data, or responding to Instagram messages. It keeps me focused without overstimulating me.</p><p><strong>852 Hz + 936 Hz: Stillness + Inner Awareness</strong></p><p>These are almost celestial sounding. Perfect for reading, breathwork, or unwinding before bed.</p><p>Again, no wild claims. These are simply tones, and your body interacts with sound in subtle but powerful ways. Some people feel it instantly, some gradually, some not at all. But I&#8217;m definitely in the category of: &#8220;Wow, this actually helps me.&#8221;</p><p><strong>How I Use It (More Than Just Sleep)</strong></p><p>Sleep is the obvious way most people use a sound machine, but this one has slipped into multiple parts of my routine:</p><p><strong>During Red Light Therapy</strong></p><p>I always try to turn my red light sessions into a full reset instead of sitting there staring at the wall. Using one of the grounding frequencies makes the session feel deeper, calmer, and more intentional. It turns red light into an actual ritual.</p><p><strong>While Lying on My Acupressure Mat</strong></p><p>You already know how intense these mats can feel, and pairing the sensations with a soft frequency helps the whole experience land in my nervous system differently. It makes the release feel smoother and easier to surrender into.</p><p><strong>When I&#8217;m Working From Home</strong></p><p>I use it constantly while working on my laptop editing videos, writing posts, planning content, researching products, answering DMs. Instead of music (which distracts me) or silence (which somehow makes my thoughts louder), a steady tone keeps me focused and calm. Especially the 741 Hz frequency, it&#8217;s like an internal &#8220;declutter&#8221; button.</p><p><strong>For Actual Sleep</strong></p><p>This is where I notice the biggest difference. I don&#8217;t toss and turn as much, my mind slows down faster, and I fall into deeper stretches of sleep without waking up every 45 minutes thinking it&#8217;s been 6 hours.</p><p><strong>What Changed for Me</strong></p><p>After a couple weeks of using it consistently, here&#8217;s what I noticed: I fall asleep faster. Instead of lying there spiraling or rehashing my entire day, I drift off before I even realize it.</p><p>My sleep feels deeper and less interrupted.</p><p>Especially when I choose grounding frequencies like 174 or 396 Hz.</p><p>My mornings feel less heavy. That &#8220;tired behind the eyes&#8221; feeling isn&#8217;t as strong.</p><p>My daytime focus improved. Using it during work sessions helps me avoid that scattered, jumping-between-tasks feeling.</p><p>It created a ritual out of things I already do.</p><p>Red light therapy, acupressure, skincare, evening wind-down everything feels more grounding when the sound is on.</p><p><strong>Why This Device Instead of a Phone App</strong></p><p>Apps keep your brain &#8220;on,&#8221; your notifications close, and your EMFs right next to your pillow. I didn&#8217;t want that.</p><p>The Ora machine is rechargeable, small, and completely Wi-Fi/Bluetooth-free. It plays the tones cleanly without any digital harshness. And it&#8217;s simple, the exact opposite of devices that make wellness feel like another chore.</p><p>The Ora Society Sound Machine has become one of those little tools that quietly improves multiple parts of my day. It&#8217;s calming, grounding, and incredibly low-tech in the best possible way. If you&#8217;ve been trying to create a deeper sense of rest in your home, your sleep, or even your work flow, this is genuinely worth looking into. It doesn&#8217;t claim to fix your life it just gives your nervous system a softer place to land.</p>]]></content:encoded></item></channel></rss>