Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• College is a match to be made, not a prize to be won. This philosophy reframes college choice as a personal fit, not a competition for elite schools.

• Prioritize learning and development over a “formula” for elite admissions. This counters the pressure for relentless activity and encourages a focus on genuine growth.

• Long-term counselor relationships are crucial for building trust. A 4-year model enables counselors to know students deeply, fostering the trust needed to guide them effectively.

• Resilience is built through safe failure. Dr. Kenneth Ginsberg’s work (PDFs: Play, Downtime, Family, Sleep) provides a framework for parents to foster resilience.

Topical Breakdown

The Problem: The “Elite College Formula”

• The “elite college formula” creates an unsustainable lifestyle of relentless activity, driven by the belief that success requires attending a specific class of school, which in turn requires impeccable credentials:

  • Phenomenal grades & numerous AP/honors classes

  • Near-perfect test scores

  • Year-round activities (e.g., three-sport athlete)

• Consequence: This approach to college admissions sacrifices genuine learning and personal development for a perceived outcome.

The Solution: A Balanced Approach

• Reframing College Choice: The core philosophy is that college is a match to be made, not a prize to be won.

• A student’s resume should reflect their authentic development and learning, which naturally leads to good-fit schools.

• “Big Fish, Small Pond” Concept: Being a “big fish in a smaller pond” (a strong student at a less selective school) can provide richer opportunities for learning and development than being a “small fish in a big pond” (a struggling student at an elite school).

• Employer Perspective: A 2014 Gallup poll of Fortune 500 companies found that rankings don’t necessarily drive hiring decisions:

  • 9% valued the college’s prestige.

  • 85% valued field experience and practical skills.

• Implication: Smaller schools often provide more opportunities for the hands-on experience employers seek.

Implementation: Counselor Models & Student Engagement

• 4-Year Model:

  • Counselors at Pittsford Mendon work with the same students for all four years (9th–12th).

  • This model builds deep, trusting relationships with students and families, which is paramount for effective guidance.

• Alternative Models (e.g., 9-10th vs. 11-12th counselors):

  • Recommendation: High collaboration between counselor teams is essential to ensure a holistic view of the student.

  • Focus: The 11th–12th grade counselor must prioritize one-on-one time with students and families to quickly build rapport.

• Engaging Under-Involved Students:

  • Method: Leverage established trust to encourage students to take “uncomfortable” risks.

  • Rationale: Discomfort signals growth; excessive stress signals a need to step back.

  • Example: A counselor encouraged a shy student to take public speaking, resulting in significant personal growth and confidence.

Resource: Fostering Resilience

• Dr. Kenneth Ginsberg’s Center for Parent and Teen Resilience provides a framework for parents to foster resilience.

• Core Concept: Resilience is innate but requires opportunities to develop, including safe failure.

• PDFs Framework:

  • Play (unstructured)

  • Downtime

  • Family

  • Sleep

Next Steps

• High School Counselors:

  • Lead district-wide messaging that prioritizes student balance over elite college placement.

  • Structure programs (e.g., AP limits, mandatory lunch) to support student well-being.

  • For split-counselor models, establish strong collaboration between 9-10th and 11-12th grade teams.

• Parents & Students:

  • Shift focus from college prestige to personal learning and development.

  • Explore Dr. Kenneth Ginsberg’s Center for Parent and Teen Resilience for resources on fostering resilience.

Q&A

What does balance mean for high schoolers amid the perceived elite-college formula?

• Balance centers on learning and personal development, not chasing a one-size-fits-all resume.

• Families often treat elite admission as a core value; counselors provide perspective, not value replacement.

• “College is a match to be made, not a prize to be won” frames decisions around fit and growth.

Is the relentless “do everything” approach actually advantageous?

• Over-scheduling skews the “teeter-totter” and can diminish learning, health, and authentic engagement.

• Pressure from peers, parents, and school culture fuels overcommitment; counselors aim to recalibrate expectations.

Do elite colleges guarantee better outcomes or opportunities?

• Access can increase at elites, but learning/development may suffer if students become small fish in a big pond.

• Gallup (2014): 9% of business leaders prioritized college name; 85% prioritized field/educational experience.

• Smaller or better-fit schools may offer more leadership, mentoring, and hands-on experience.

How do you communicate the balance message so parents and students hear it?

• Use platforms like podcasts and district college nights to normalize fit-first thinking.

• Open junior-night programming with the “match, not prize” message to set tone early.

• Align district policies (AP load, course caps, required lunch, schedule sanity) to model balance.

How do schools avoid mixed messages (promoting fit while celebrating elite admits)?

• Shift success metrics from elite placements to quality of post–HS plans across all paths.

• Celebrate diverse outcomes: 4-year, 2-year, military, gap, workforce, as right-for-student wins.

What constitutes a fair measure of counseling success?

• Focus on the share of students with sound, individualized post–HS plans, not elite admit counts.

• Recognize that while ~98–99% may attend college, 4-year readiness may be closer to 85–88%.

• Validate 2-year, military, and gap paths when they best match a student’s stage and needs.

Do counselors at Pittsford Mendon work with students all four years, and why?

• Yes; the Alpha model keeps caseloads balanced and relationships continuous from grades 9–12.

• Longitudinal relationships enable better guidance, development tracking, and richer college recommendations.

• Counselors coordinate closely with the district’s other high school to align programs and opportunities.

How big is the high school and how is the counseling structure justified?

• Two high schools serve grades 9–12 in the district, collaborating on programming.

• The model prioritizes depth of relationships over maximal efficiency to support adolescent development.

Advice for schools where students switch counselors junior year?

• Ensure deep collaboration and handoffs between 9–10 and 11–12 counselors.

• Let 9–10 focus on developmental needs and coursework foundations; 11–12 on planning and applications.

• Increase one-on-one time with families in 11–12; parents and students are the experts on the student.

How do you support students with very few activities?

• Leverage trust to nudge low-risk experiments: try a club, class, or role that stretches comfort.

• Distinguish productive discomfort (growth) from overwhelming stress (scale back if too intense).

Practical frameworks and resources to build resilience and balance?

• Dr. Kenneth Ginsburg’s Center for Parent and Teen Resilience emphasizes letting kids struggle safely to build grit.

• Prioritize PDFs: Play (unstructured), Downtime, Family, and Sleep as daily balance anchors.

• Teach that balanced habits in HS increase odds of balanced, sustainable adult lives.

Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• Prioritize connection over content. Build rapport first to create a safe space for learning; this connection is the primary driver of student retention.

• Deliver a “wow factor.” Teach one powerful, empowering technique to give the student a tangible win and build confidence.

• Secure the next session immediately. Ask the student directly if they want to continue while their motivation is high, then book the next meeting on the spot to eliminate follow-up admin.

• Leverage intake forms. Use pre-session data (hobbies, goals) to personalize rapport-building and create relevant analogies that make lessons more engaging.

• Students and parents have roles as well: Read your welcome letters, complete all pre-session assignments, and arrive ready to learn.

Are you an educator looking to make every SAT or ACT session matter? Master the strategies needed to expertly unlock your students’ Math or Verbal best results. Register for September training sessions now:

SEPTEMBER

SAT/ACT Verbal – September 14-15, 10am-2pm EST

SAT/ACT Math – September 19-20, 10am-2pm EST

Get better. Get TestBright!

Topical Breakdown

The First Session: Connection Over Content

• The first session’s success hinges on building rapport, not just delivering information.

• Students are often intimidated or unconfident. A strong connection creates a safe environment, making them feel heard and valued, which is essential for effective learning.

• Lisa Tran’s early experience showed that students who connected with her stayed, while those who only received information often left after one session.

Rapport-Building Techniques

• Tutor-Led Intro: The tutor shares personal facts first to model openness and provide a springboard for shy students.

• Student-Led Intro: The tutor asks the student about themselves first to give them agency and control.

• Leverage Intake Forms: Use pre-session data (hobbies, classes) to ask targeted questions, find common ground, and create relevant analogies (e.g., baseball analogies for a pitcher).

Setting Expectations & Delivering Value

• Pre-Session Email: Send an email outlining the session’s purpose and key questions (e.g., “What does success look like for you?”).

• Share Resources: Clearly explain all available materials (flashcards, curriculum) to set expectations for the scope of support.

• The “Wow Factor”: Teach one powerful, empowering technique. This gives the student a tangible win and builds confidence, showing the tutor can help them overcome a specific challenge.

Securing the Next Session

• Direct Confirmation: In the final 5 minutes, ask the student directly, “Did you find this helpful? Do you want to continue?”

• Why: This leverages peak motivation and gives the student agency. Hesitation can signal a need for follow-up with the parent.

• Immediate Booking: Schedule the next session on the spot to eliminate follow-up admin and secure the commitment.

Q&A

What makes an ideal first tutoring/coaching session?

• Prioritize rapport over instruction to build safety, trust, and engagement (Lisa).

• Open with brief personal intros to humanize the tutor and seed connection points.

• Use intake info to tailor questions and “speak their language” with analogies.

• Set goals and expectations after rapport to align on success metrics and roles.

How should tutors balance rapport-building with parents’ desire to “get right to work”?

• Explain upfront that rapport is a prerequisite for learning, not a detour.

• Share the structure: brief intros, student chat, then academics to reassure focus.

• Use early wins/mini-teach to demonstrate value alongside connection.

Should the tutor lead with “about me” or ask the student first?

• Lead with a concise “about me” to reduce shyness and provide springboards.

• Alternatively, outline the agenda (“you, me, then work”) to ease students in.

• Choose based on student temperament; both paths aim to unlock conversation.

What intake and expectation-setting improves the first session?

• Collect academics, activities, goals, challenges, and work preferences pre-session.

• Email a pre-brief: what success looks like, tech checks, required books/links, platforms.

• Validate/clarify parent-filled intake with the student to build ownership and accuracy.

• Map resources on day one (flashcards, curriculum, reviews) and how to use them.

What is the role of students and parents before session one?

• Review sent materials, secure required texts/accounts, and ensure working mic/cam.

• Arrive with goals/challenges in mind to accelerate alignment.

What should happen in the first session so the student wants to return?

• Create a “wow factor”: teach one memorable, high-impact technique or framework.

• Drive early empowerment so students leave feeling capable and excited.

• Use student-specific analogies/metaphors to make concepts click.

How to close the first session to maximize continuation?

• Reserve 5 minutes to debrief: “Was this helpful?” and invite questions.

• Ask directly, “Do you want to continue?” and schedule the next session on the spot.

• Read hesitation signals; follow up with parent/student to address gaps.

• Booking in-session reduces admin and leverages peak motivation.

We’re excited to share that this newsletter has been ranked #7 on the Top 25 Education Newsletters! What started as a way to share useful, practical insights about testing, college admissions, and education has grown into a community of readers who care about helping students make smarter, more informed decisions. A huge thank you to everyone who reads, shares, subscribes, and joins the conversation. We’re grateful to have you along for the ride—and pretty excited to see Tests and the Rest recognized among the best in education!

LAST WEEK

751. ARE SUPPLEMENTAL ESSAYS DEAD?

Even in the Common App era, completing college applications can feel like an interminably long and complex process with far too many permutations from one school to another. But some schools are announcing what appear to be efforts to eliminate application bloat. Are they really, though? Amy and Mike invited independent education consultant Beth Kraemer to answer the question, “Are supplemental essays dead?”

What are five things you will learn in this episode?

1. Why are some colleges eliminating supplemental essays, and do their stated reasons tell the whole story?

2. Are supplemental essays simply another application hurdle?

3. What additional information is elicited through supplemental essays?

4. Which schools have eliminated supplemental essays heading into the 2026-27 admissions cycle?

5. How should applicants determine whether they should write optional essays?

Did you love this episode?

Buy us a coffee

to show that you want more episodes like this!

752. EXTEMP WITH AMY & MIKE: August 2026

The Tests and the Rest podcast consistently focuses on exploring important topics in testing, admissions, education, and learning with amazing expert guests. Sometimes, though, we enjoy an unstructured opportunity to discuss our own takes on major issues, upcoming events, and our endeavors at the intersection of business and education. Catch up with us in the latest episode of EXTEMP with Amy & Mike.

1. What have Amy and Mike been up to this month?

2. Why is Mike headed to NYC during a busy month?

3. What big project did Amy complete?

4. What is a habit Amy and Mike are trying to build or break?

5. What’s coming up in the next month for Amy and Mike?

PRESENTED BY SEELEY TEST PROS/ LEAP

Prepare for the HSPT anytime, anywhere with a full-length diagnostic test, individualized score report, proctor video, and 6+ hours of targeted instruction broken into short, manageable lessons covering all five HSPT areas. Self-paced. Targeted. Comprehensive. Know where you stand. Know what to work on. Be ready for test day! Learn more here.

Have you listened to this gem from our archives?

632. THE THREE CORE EXECUTIVE FUNCTIONS AND TEST PREP

Traits like cognitive flexibility and impulse control strongly influence student grades and test scores to such an extent that they may be best learned in an academic context. Amy and Mike invited educator Ariel Lieberman to explore the relationship between the three core executive functions and test prep.

Thanks for listening!

Listen to the full episode HERE before or after you review the key takeaways. Listening to EXTEMP is a lot more fun than reading about it ;)

Key Takeaways

• SAT Prep Season: The August SAT season is ending, marked by a student cancellation and two high-scoring students (1500+) who opted out due to perfectionism—a missed opportunity, as you “can’t win if you don’t play.”

• Project Completion: Amy completed a major revamp of the HSPT on-demand program, a project that required shifting focus from daily tutoring to strategic business development.

• Habit Formation: The discussion centered on professional habits: Amy’s focus on strategic projects and Mike’s commitment to daily exercise. Both highlighted the value of coaching for accountability and improvement.

• Upcoming Events: September is busy with family events (Mike’s daughter’s college move, Amy’s son’s wedding) and professional commitments (SAT/ACT prep, TestBright training).

Thanks so much to all of our listeners, sponsors, and guests. Here’s looking forward to an amazing September 2026!

Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• The pendulum is swinging: Some schools (UGA, Tulane) are dropping supplementals, citing low utility and application inflation, while others (USC, U of Arizona) are adding them to gather more data.

• A strategic tool: Supplementals are a key way for students to demonstrate genuine interest and unique fit, which can be critical for admissions and yield management.

• AI is a factor, not a solution: While schools cite AI as a reason for dropping essays, using AI to write them is a self-defeating strategy that eliminates a chance to stand out.

• The rule remains: If a supplemental essay exists, complete it. Its presence signals a conscious choice by the school to gather specific information.

Do you know a student who needs to learn how to use the built-in Desmos graphing calculator on the SAT? Choose the expert course that teaches how to graph, solve, and check answers in seconds.

Topical Breakdown

The Pendulum Swing: Dropping vs. Adding Supplementals

• The post-pandemic era has created volatility in admissions, with supplemental essays now under scrutiny.

• Schools Dropping Essays: UGA, UVA, and Tulane

  • UGA’s Rationale: Low utility, student stress, and admissions team fatigue from application inflation.

  • Tulane’s Rationale: Cited AI use and the prevalence of consultants.

  • UVA: Dropping supplementals last year caused a ~27% application increase.

• Schools Adding Essays: USC and U of Arizona

  • USC: Adding an essay on having one’s viewpoints challenged.

  • U of Arizona: Added an “optional” essay (which, in admissions, means “do it”).

• Speculation on Identity Essays:

  • Cornell, WashU, and U Miami dropped essays on identity and community.

  • This may be a response to the Students for Fair Admissions (SFFA) ruling, though no school has confirmed this.

The Strategic Value of Supplementals

• Supplementals serve a critical function by allowing students to stand out in a homogenous applicant pool. Common supplemental topics include the following:

1. “Why Us?” / “Why Major?”: Demonstrates understanding of specific programs and resources. A strong “Why Us?” essay is a key indicator of genuine interest, which can influence a school’s yield. Colleges want to see understanding beyond surface-level factors like campus beauty or sports teams.

2. “What You’ll Contribute”: Shows how a student will enrich the campus community.

3. Creative Prompts: Reveals personality and thinking style (e.g., UVM’s “design a Ben & Jerry’s flavor” prompt).

The Future of Supplementals

• Short-Term Prediction: The trend of dropping supplementals will continue, especially at large publics and less selective schools facing high application volumes.

• Long-Term Prediction: Highly selective schools and those admitting by major will likely retain supplementals, as they are essential for assessing fit.

• The AI Question: The role of AI in writing and reading essays remains a major unknown, creating uncertainty for students and consultants.

Next Steps

• Students:

  • Complete all required supplemental essays.

  • Answer “optional” essays if you have something additive to say.

  • Use supplementals to demonstrate genuine interest and unique fit.

  • Avoid using AI to write essays; it eliminates a chance to stand out.

• Families:

  • Recognize that admissions remains in a period of high volatility.

  • Understand that the “right” approach varies by school and year.

• Consultants:

  • Stay current on annual essay changes for each school.

Q&A

Are supplemental essays “dead,” and what’s driving changes?

• Not dead but “on life support,” with policies shifting post-pandemic alongside testing.

• Application inflation pressures reading loads and pushes some schools to drop essays.

• AI concerns and consultant influence are cited reasons by schools like Tulane.

• Optionality and removals vary by region and selectivity; chaos is the “new normal.”

How do supplementals differ from the main Common App essay?

• Common buckets: “Why us,” “Why major,” quirky prompts, and quick takes (USC).

• They add personality/context beyond grades/scores and extend word count real estate.

• They help students reflect on fit and unique contributions, which main essay may not.

Does eliminating supplementals increase applications?

• Yes; UVA saw ~27% app jump after dropping essays; UGA and Tulane show similar patterns.

• Ease-of-apply drives “throw-in” apps, even with minimal school knowledge.

• More apps amplify reader fatigue and selection noise.

Are some dropped prompts tied to identity concerns post-SFFA?

• Several schools (WashU, Cornell, Miami) dropped identity/community prompts.

• Speculation: legal caution to avoid eliciting sensitive info; no official confirmations.

Which schools dropped or added supplementals, and why?

• Dropped: Tulane (cited AI and consultants), UGA (utility, stress relief, reader fatigue via Graves’ blog), UVA; Miami pared back.

• Added/leaned in: USC adding “viewpoints challenged” essay; Arizona added an “optional” essay.

• “Optional” often functions as expected/strategic, not truly optional.

How should students decide whether to write optional essays?

• If you have additive info not elsewhere, write it; skip only when truly N/A (e.g., no hardships).

• Treat included prompts as important; if a school keeps them, it’s a conscious data-seeking choice.

• Don’t conflate one school dropping essays with others not valuing theirs.

How to approach “Why us?” and demonstrated interest?

• Demonstrate understanding, not just interest: cite resources/opportunities you’ll use.

• Include what you will contribute, not just what you’ll take (fit is two-way).

• Strong “Why us?” can signal yield likelihood at DI-aware schools.

Is AI a meaningful factor in supplemental policy and student writing?

• Schools cite AI as a rationale to drop essays, but AI can as easily touch main essays.

• Using AI to write for you shortchanges authenticity and reflection.

• Open question: how admissions offices will use AI in reading; landscape still evolving.

What’s next for supplementals over the next 2–3 cycles?

• Expect more drops at large publics and mid/high-selective non-elites to manage scale.

• Highly selective and admit-by-major schools likely retain targeted supplementals for fit.

• Pendulum may swing back later; broader admissions “reboot” pressures are building.

What a week of test prep profiles on Tests and the Rest! Get to know them:

750. TEST PREP PROFILE: Eric Rath
749. TEST PREP PROFILE: Amy Brooks
748. TEST PREP PROFILE: Bobby Nicholson
747. TEST PREP PROFILE: Mishkaat Rawjee
746. TEST PREP PROFILE: Myles Múnera-Keating

Did you love these episodes?

Buy us a coffee

to show that you want more episodes like this!

PRESENTED BY SEELEY TEST PROS/ LEAP

Get ahead on the college application process with our comprehensive College Application Workshop! Designed for seniors, this six-session program will guide students step by step through every major component of the college application journey. Students will leave the workshop feeling organized, confident, and prepared for application season. Learn more here.

Have you listened to this gem from our archives?  

524. HOW TO BE SUCCESSFUL IN HIGH SCHOOL

Grades 9 through 12 represent one of the most influential periods in a person’s life, a time of dramatic change and growth during which many teens determine the trajectories of their lives. Amy and Mike invited educator Flo Brett to share what parents, educators, and counselors should know about how to be successful in high school.

745. WHY ARE SOUTHERN COLLEGES SO POPULAR?

While higher education is grappling with the implications of a demographic shift among applicants, an equally important trend of a decidedly geographic nature is creating winners and losers on opposite sides of the Mason-Dixon Line. Amy and Mike invited independent education consultant Mark Stucker to explain why Southern colleges are currently so popular.

What are five things you will learn in this episode?

1. Are Southern colleges and universities really outpacing other schools in popularity, and why?

2. How did the pandemic influence admissions trends?

3. Are there any particular schools drawing more applicants?

4. Are students happy at Southern colleges once they get there?

5. What should students who aren’t from the South know about attending Southern colleges?

Did you love this episode?

Buy us a coffee

to show that you want more episodes like this!

PRESENTED BY SEELEY TEST PROS/ LEAP

Get ahead on the college application process with our comprehensive College Application Workshop! Designed for seniors, this six-session program will guide students step by step through every major component of the college application journey. Students will leave the workshop feeling organized, confident, and prepared for application season. Learn more here.

Have you listened to these gems from our archives?

630. THE HIGH SCHOOL CLASS PROFILE

So much of the college search and application process looks forward, focusing on the destination. Where a student is coming from matters quite a bit, though. Amy and Mike invited educational consultants Aly Beaumont and Meg Joyce to explain the significance of the high school class profile.

593. THE ROLE OF TEST SCORES IN COLLEGE MERIT AID

We all know that getting into and paying for college represent two very different challenges. But what if you could focus on factors that improve your odds of accomplishing both at the same time? For a surprising number of schools, you can! Amy and Mike invited educator Brian Eufinger to explain the role of test scores in college merit aid.

Thanks for listening!

Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• Massive Growth: Northern student enrollment in Southern schools rose 84% from 2018–22, and SEC undergrads increased 91% from 2014–23.

• Primary Drivers: The “3 Fs” (Football, Fun, & Fraternities/Sororities) create a palpable community, while lower costs ($35k–$60k vs. $100k+) and higher admit rates offer a compelling value proposition.

• Strategic Recruitment: Aggressive out-of-state recruitment, pioneered by Alabama and adopted by Tennessee, is a key factor. UTK’s applicant pool grew from 17k to 60k in 7 years, a change its VP of enrollment attributed primarily to this strategy.

• Evolving Landscape: The trend is concentrated in the coastal South (VA, NC, SC, GA, FL, TX). However, rising selectivity at top Southern schools is now pushing some students to the Midwest, which is emerging as the “new South.”

💲💲College bound seniors: You don’t need perfect grades or test scores to earn tons of scholarship dollars. Find out how to get that money in the Class of 2027 Scholarship Navigator.💲💲

Topical Breakdown

The Rise of Southern Colleges

• Data confirms the trend: Northern students applying to Southern schools have increased 84% (2018–22) with SEC undergraduates up +91% (2014–23).

• Concentration: Growth is strongest in the coastal South (VA, NC, SC, GA, FL, TX) and Tennessee, with less impact on interior states like Arkansas or Oklahoma.

Key Drivers of Popularity

• 1. The “3 Fs”: Football, Fun, & Fraternities/Sororities

  • Creates a palpable sense of community and belonging.

  • “Flutie Effect” in action: Indiana University’s national championship coincided with School Match For You sending 0 students there from 2020–24, then 4 in 2025 and 4 in 2026.

• 2. Warmer Weather

  • A strong preference for many students, especially those with seasonal affective disorder.

• 3. Lower Cost

  • Sticker price: $35k–$60k vs. $100k+ at many Northeastern privates.

  • More generous AP credit policies (e.g., a 3/5 can earn credit) further reduce costs.

• 4. Higher Admit Rates

  • Offers a “gentler” admissions process than the single-digit rates and ED pressure of top Northeastern schools.

  • Note: This advantage is eroding as top Southern schools (GA, FL, VA) become more selective, pushing some students to the Midwest.

• 5. Political Climate

  • Appeals to students seeking a more balanced political environment or less stringent policies (e.g., COVID masks).

• 6. Familiarity

  • Northeastern families often vacation in the Carolinas and Florida, creating comfort and familiarity with the region.

• 7. Strategic Recruitment (”Regionals”)

  • Southern schools pioneered placing admissions officers (”regionals”) in key out-of-state markets.

  • Impact: UTK’s applicant pool grew from 17k to 60k in 7 years, a change its former VP of enrollment attributed primarily to this strategy.

Student Satisfaction & Advice

• Satisfaction is generally high, as students get what they seek (weather, cost, community).

• Northern Students need to do their research: The South is diverse. Find a school that aligns with your specific preferences (e.g., UT Austin vs. Texas A&M).

  • Understand the culture, climate, and academic environment to ensure a happy transition.

Q&A

Are Southern colleges and universities really outpacing other regions in popularity, and why?

• Yes; multiple analyses (WSJ, Town & Country, Fox) show sharp growth, e.g., +84% northern-to-southern movement and +91% SEC undergrad growth since mid-2010s (Mark).

• Top driver is “football, fun, fraternities/sororities” and the palpable community/rah-rah energy students crave.

• Warmer weather is a major draw, especially for students sensitive to long winters or with SAD.

• Lower net cost versus many Northeastern privates, plus generous AP credit policies, often cuts total price roughly in half.

• Easier admission at quality schools versus single-digit ED-heavy Northeastern options, though some Southern publics are now highly selective OOS.

• COVID/politics: looser mask policies and desire for ideologically balanced climates nudged some to the South.

• Familiarity via vacations to Carolinas/GA/FL and “skate to where the puck’s going” logic as jobs/in-migration flow South/Southwest.

Did COVID create this trend or just accelerate it?

• The trend predates COVID, but pandemic-era outdoor living, campus policy differences, and political climate accelerated it.

Which Southern schools have been most successful attracting out-of-region applicants?

• Big winners cluster along the Eastern seaboard: VA, NC, SC, GA, FL; plus TN and TX.

• Standouts include South Carolina, Clemson, Georgia, Georgia Tech, Florida, Florida State, Tennessee, and many Texas publics; privates like Wake Forest and Elon draw heavily from New Jersey.

• Less pronounced gains in interior Gulf states like Arkansas, Missouri, Oklahoma; LSU has some lift via athletics but not at coastal levels.

• Ole Miss is an emerging exception due to football buzz, strong Greek life, and distinct Southern culture, appealing across a wider academic range.

What strategic moves fueled these gains beyond macro trends?

• Aggressive use of regional admissions reps living in target markets (pioneered by Alabama; Tennessee scaled from ~17k to 60k apps in 7 years), with high-touch outreach (school workshops, Starbucks meetings, interviews).

• Out-of-state merit packages at some publics (e.g., Alabama) sweeten the value proposition.

Is the “easier admit at lower cost” advantage still real?

• It remains a factor, but top Southern flagships (TX, UNC, UVA, UGA, Georgia Tech, UF/FSU) are now tough OOS; ED additions may further tighten admits.

• Mid-tier options (e.g., South Carolina, Tennessee) are more selective than a few years ago, with program-specific spikes (e.g., USC business).

• Net price edge persists versus high-cost Northeastern privates with limited merit, amplified by AP/dual credit acceptance.

Are students happy at Southern colleges once they get there?

• Mostly yes; students are selecting for weather, community, sports culture, cost, and/or political balance and generally get what they sought.

• Occasional mismatches occur (e.g., underestimating summer heat or political tilt), but overall satisfaction trends positive.

What advice ensures a smooth transition to Southern campuses?

• Don’t treat “the South” as monolithic; culture varies widely (e.g., UT Austin vs. Texas A&M; Trinity SA vs. Baylor/SMU/TCU).

• Clarify priorities (climate, rah-rah, academics, politics, cost) and build a list of Southern schools aligned to those specifics.

• Expect tradeoffs (heat, selectivity OOS, size/Greek life intensity) and visit to validate fit and community vibe.

The Common App isn’t so common anymore! With colleges increasingly customizing their applications, knowing what to expect can make the process much less overwhelming. Join Seeley Test Pros/ LEAP for NAVIGATING THE COMMON APP on Wednesday, August 12, at 12 pm EDT. This informative webinar will tackle common Common App questions—from entering dual enrollment courses and finding supplemental essays to explaining special circumstances and understanding what happens after you hit submit. Get the answers you need to navigate the Common App with greater clarity and confidence. Register using this link.

LAST WEEK

744. HOW TO DEFINE A DREAM SCHOOL

Young adults should always be encouraged to dream big when imagining their futures. When the time comes to actualize those aspirations, though, practical details matter most. Amy and Mike invited author Jeff Selingo to clarify how to define a dream school.

What are five things you will learn in this episode?

1. What is the “Top 25 or bust” mentality and why do so many families still equate selectivity with quality?

2. Do you need to attend a top-ranked school to get an exceptional college education?

3. How do you define fit, and what specific factors should families consider when evaluating whether a college is truly the right match for a student?

4. What is a hidden gem college and what characteristics do these institutions tend to share?

5. What indicators should families look for when assessing a college’s ability to prepare students for meaningful careers?

Did you love this episode?

Buy us a coffee to show that you want more episodes like this!

PRESENTED BY SEELEY TEST PROS/ LEAP

Get ahead on the college application process with our comprehensive College Application Workshop! Designed for seniors, this six-session program will guide students step by step through every major component of the college application journey. Students will leave the workshop feeling organized, confident, and prepared for application season. Learn more here.

Have you listened to these gems from our archives?

579. A SCIENTIFIC APPROACH TO TEST TAKING

When the most important exams in our lives tend to be meticulously crafted instruments based on research, statistics, and standards, a sloppy and spontaneous approach just won’t cut it. Amy and Mike invited educator Russ Hanush to outline a scientific approach to test taking.

587. SHOULD I APPLY EARLY DECISION OR EARLY ACTION?

When applying to highly selective schools, every advantage makes a difference. Why, then, would a student pass up one of the biggest multipliers in acceptance rate? Amy and Mike invited education consultant David Parker to explore the existential college admissions question: should I apply Early Decision or Early Action?

Thanks for listening!

Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• The “Top 25 or bust” mentality is a myth; these schools are for networking, not optimal undergraduate teaching, and have <15% acceptance rates.

• A true “dream school” is a feeling—a place that fulfills a student’s learning style and goals—rather than a single, elite institution.

• Use a 3-part fit framework (Academic, Social, Financial) and data from the College Scorecard and LinkedIn to find “hidden gem” schools that deliver strong outcomes.

• A key indicator of a school’s career support is whether faculty can name recent graduate placements; a blank stare is a major red flag.

Do you know a student who needs to learn how to use the built-in Desmos graphing calculator on the SAT? Choose the expert course that teaches how to graph, solve, and check answers in seconds.

Topical Breakdown

The “Top 25 or Bust” Myth

• The “Top 25 or bust” mentality is a myth driven by the difficulty of evaluating the vast majority of colleges outside the top tier.

  • Acceptance rates are extremely low (<15%).

  • These schools prioritize networking and pedigree over undergraduate teaching.

  • Students often miss out on the core learning experience, as seen in a Harvard report where networking was the “main hustle.”

Defining a True “Dream School”

• A “dream school” is a feeling—a place that fulfills a student’s learning style and goals—not a single, elite institution.

• Shift from a scarcity mindset (chasing a hard-to-get name) to an abundance mindset (finding the right fit among many options).

• Example: A student at a small college became a “big fish,” building close faculty relationships that led to a research fellowship and admission to Harvard Law School.

The 3-Part Fit Framework

• A “good fit” is defined across three dimensions:

1. Academic Fit: Focus on the first-year experience (e.g., integrated programs, advising) to ensure a supportive start.

2. Social Fit: Assess the campus vibe by observing student-faculty interaction and peer engagement.

3. Financial Fit: Evaluate the total cost, merit aid potential, and post-graduation job outcomes.

Finding “Hidden Gems” with Data

• To find “hidden gems,” start with a student’s personal fit criteria (size, location, feel) to narrow the field, then use data to uncover schools with strong outcomes that “punch above their weight.”

  • College Scorecard: For graduation rates and post-graduation salary data by major.

  • LinkedIn: Search by Alma Mater to see where graduates are employed.

  • Career Websites: Review job placement lists for specific departments.

  • Faculty: Ask professors where recent graduates are working.

Geography & Post-Graduation Outcomes

• Geography is a critical factor, as the job market is largely regional.

• Most colleges’ strongest hiring areas are the states and regions around them.

• Actionable Insight: A student planning to settle on the East Coast should consider colleges in that region, as their alumni network and career services will be strongest there.

Next Steps

• Define personal fit criteria (academic, social, financial) before building a college list.

• Use data from the College Scorecard, LinkedIn, and career websites to find “hidden gem” schools.

• Ask faculty directly about recent graduate placements to assess career support.

Q&A

Why has interest in college admissions surged in recent years?

• Post-pandemic volatility in admissions, aid, and enrollment keeps the topic in the news.

• Once “sleepy,” admissions now changes rapidly, driving demand for clarity and guidance.

• Broader debates about higher ed’s role elevate public attention.

Where do families go wrong with the top-25-or-bust mentality?

• Acceptance rates under ~15% make those outcomes statistically unlikely for most applicants.

• Rankings beyond the top tier don’t meaningfully differentiate academic experience or outcomes.

• Prestige often masks poor undergraduate teaching access and limited faculty engagement.

Are elite schools the best for undergraduate education?

• Many elites deliver access to powerful networks more than superior teaching (Jeff).

• Undergrad mentoring and faculty relationships are often stronger at less selective institutions.

• Large classes, TA reliance, and gatekeeping in courses/clubs can undermine learning at elites.

What is your current definition of a “dream school”?

• A set of experiences aligned to how a student learns, the peers/faculty they want, and goals.

• Multiple schools can fit the dream; no single “must-get-in” institution determines life outcomes.

• Reframes from scarcity/prestige to personal fit and fulfillment.

How should families define “fit”?

• Think across academic, social, and financial dimensions, not just major or size.

• Academic: strong first-year experience, advising, and access to caring professors/peers.

• Social: observe on-campus vibe and student-faculty interactions during real class times.

• Financial: total cost, merit aid likelihood, and job outcomes relative to price.

How can applicants gauge access to real professors and mentoring?

• Ask who teaches first-year/intro courses and class sizes; probe TA vs. faculty contact.

• Request to sit in on classes, especially post-admit; observe before/after class dynamics.

• Speak with current students in your intended major about faculty accessibility and support.

How do students uncover great but lesser-known schools?

• Start upstream with personal fit (size, distance, environment) before listing names.

• Use data: College Scorecard by major, grad/retention rates, department job lists, LinkedIn alumni paths, student newspapers.

• Weigh what matters to you (e.g., 4-year grad rate, salaries) to narrow to high-fit options.

• Expect schools to “pop” on outcomes vs. reputation (e.g., Dickinson “punches above its weight”).

Should geography influence the college list?

• Yes; half of students attend within 50 miles, and most job markets are regionally driven.

• Regional employer demand favors nearby institutions except at the most selective levels.

• If you aim to live/work on the East Coast, a West Coast college may be a weaker launchpad.

How can families tell if a college effectively launches graduates?

• Treat “90% employed/grad school in 6 months” claims skeptically due to low response rates.

• Ask departments where recent grads work; lack of faculty awareness is a red flag.

• Strong faculty-student engagement correlates with better mentorship, networks, and placement.

How does your advice translate to your own kids’ searches?

• Maintain consistency: not anti-elite, but pro-fit and realism about odds and experience.

• It’s the student’s search; parents set guardrails without reliving their own paths.

• Encourage exploration of multiple “dream” fits based on learning style, community, and goals.

742. WHY COLLEGE FLASH ISN’T FIT

How many bad relationships begin because people prioritize superficial qualities over true virtues? Whether you are looking for a partner or applying to college, your deeper values should inform your decisions. Amy and Mike invited educational consultant Ann Cadwallader to explain why college flash isn’t fit.

What are five things you will learn in this episode?

1. In terms of both college admissions and dating, what does it mean to say “flash isn’t fit?”

2. Why do students and families get pulled toward what looks impressive when building a college list?

3. How does the idea of “potential” show up in the college process, and why can it be misleading?

4. What do students needing to define their own criteria actually look like in practice?

5. If a student is building a list right now, what important mindset shift should they adopt?

Did you love this episode?

Buy us a coffee

to show that you want more episodes like this!

743. EXTEMP WITH AMY & MIKE: July 2026

The Tests and the Rest podcast consistently focuses on exploring important topics in testing, admissions, education, and learning with amazing expert guests. Sometimes, though, we enjoy an unstructured opportunity to discuss our own takes on major issues, upcoming events, and our endeavors at the intersection of business and education. Catch up with us in the latest episode of EXTEMP with Amy & Mike.

1. What have Mike and Amy been up to this month?

2. How did Mike work with ACT recently?

3. What has Amy been philosophizing about?

4. Is a perfect test score worth working for?

5. What’s coming up in the next month for Amy and Mike?

PRESENTED BY SEELEY TEST PROS/ LEAP

Get ahead on the college application process with our comprehensive College Application Workshop! Designed for seniors, this six-session program will guide students step by step through every major component of the college application journey. Students will leave the workshop feeling organized, confident, and prepared for application season. Learn more here.

Have you listened to this gem from our archives?

3. ACT SCORE REVIEW AND VALIDATION

Security at testing centers is almost as tight as screening at American airports. Yet some test takers still find ways to cheat on the ACT or at least raise suspicions. Amy and Mike invited school counselor Desiree Rodriguez-Gould to explore the process of ACT score review and validation.

Thanks for listening!

Listen to the full episode HERE before or after you review the key takeaways. Listening to EXTEMP is a lot more fun than reading about it ;)

Key Takeaways

• ACT Counselor Webinar: Mike co-presented a webinar on Understanding the ACT: Foundations and Tools for Student Success for hundreds of counselors on the ACT’s value as a college readiness signal, highlighting underutilized fee waivers and data dashboards.

• The Value of Perfection: A perfect test score is a valid goal for internally driven students, serving as their “gold medal” and a rare social currency in a system that often overlooks academic achievement.

• Amy’s “Philosophizing”: Recent travels inspired Amy to begin journaling existential questions, exploring themes of identity, gratitude, and the value of perseverance.

• July Updates: Amy traveled to Prague and New England, while Mike hosted family and reported mixed gardening results (failed strawberries, successful tomatoes, gorgeous wildflowers).

Thanks so much to all of our listeners, sponsors, and guests. Here’s looking forward to an amazing August 2026!

Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• Prioritize Fit over Flash: “Flash” (rankings, brand names) gets attention, but “Fit” (alignment with personal needs) sustains growth. Families often force fit to justify flash, a flawed strategy.

• Define Personal Criteria First: The process must start with self-reflection to define non-negotiable needs (e.g., specific dietary, religious, or social support) before researching schools.

• Seek a Two-Sided Match: A successful list balances two criteria: 1) the student is a viable candidate for admission, and 2) the college genuinely meets the student’s needs.

• Do the Work to Avoid Settling: Settling for flash is easy but means giving up on personal values. Compromise is necessary, but true fit requires deep research and self-reflection.

❤️ Do you love what you’ve learned from this episode of Tests and the Rest? How about forwarding this newsletter to two friends who need it today? ❤️

Topics

The “Flash Isn’t Fit” Metaphor

• Flash: Superficial appeal (e.g., rankings, brand names, campus aesthetics).

• Fit: Deep alignment with a student’s individual needs, values, and learning style.

• The Problem: Families are drawn to flash, then force fit by rationalizing away misalignments (e.g., “I can make it work”). This leads to settling for a school that doesn’t support the student.

Why Applicants Chase Flash

• Human Nature: It’s easy to let external “experts” (e.g., U.S. News rankings) dictate the path, avoiding the work of self-reflection.

• Parental Agenda: Parents often seek the security of a credential, believing a name-brand degree will open doors, rather than focusing on the student’s experience.

• Validation: Students may seek validation from a “flashy” school, believing its prestige reflects on their own worth.

Defining Personal Criteria

• Self-Reflection is Key: The process must start with the student understanding their own needs before looking at colleges.

• Example: Two Business Students

  • Student A: Needs a strong Hillel, year-round golf, and immediate access to marketing classes.

  • Student B: Needs guaranteed gluten-free food, a quiet space for piano, and is exploring finance out of a general love for math.

  • Outcome: Despite identical academic “flash,” these students require entirely different college lists based on their unique “fit” criteria.

• Example: The Weightlifter

  • A student who only works out in women-only gyms discovered this was a non-negotiable need.

  • This criterion led her to research schools with such facilities and add all-women’s colleges to her list, shifting her mindset from seeking acceptance to making an informed choice.

The Two-Sided Fit

• A successful college list balances two criteria:

  1. Admissibility: The student is a viable candidate for the college.

  2. Alignment: The college genuinely meets the student’s needs.

• The Goal: A list where both are true, allowing the student to confidently say “yes” back to an accepting school.

Compromise vs. Settling

• Settling: Giving up on core values or needs to accept a “flashy” option.

• Compromise: Making necessary trade-offs while staying true to essential criteria.

• The Work: True fit requires deep research beyond brochures—visiting campuses, asking specific questions, and self-reflecting on authentic needs—to avoid settling.

Next Steps

• Begin the college search with self-reflection to define core needs and values.

• Prioritize these personal criteria over external rankings and brand names.

• Conduct deep research, asking specific questions during visits to assess true fit.

Q&A

Flash vs. Fit

What does “Flash isn’t Fit” mean in college admissions?

• Flash = surface appeal (brand, rankings, pretty campus, big sports); Fit = what sustains growth and wellbeing.

• Impressive on paper doesn’t equal right for a specific student’s needs or values.

• Stop asking “Is it impressive?” and start asking “Is it right for me?”

Why do families get pulled toward what looks impressive when building lists?

• Human nature defaults to external validators and expert lists (rankings) to reduce uncertainty.

• Broad criteria used by rankers ignore individual needs, leading to misaligned lists.

• Two similar “flash” students can require entirely different lists once needs are surfaced.

Are we just talking about obvious, surface-level attributes when we say “flash”?

• Yes; flash refers to first-glance signals for students and for colleges (scores, GPAs, titles, photos).

• The real work is probing beneath flash to align with authentic needs.

Forcing Fit and Red Flags

How do students/parents rationalize misfit once they fall for flash?

• They tell “I can make it work” stories, minimizing missing majors, weak support, or culture mismatch.

• Families plan around gaps (e.g., shipping food, ignoring limited access) instead of seeking alignment.

• As in dating, expecting change leads to losing core parts of self.

How should we treat patterns and red flags from colleges?

• Believe stated/selectivity patterns the first time; don’t bank on being the exception.

• Build lists on reality (criteria, admissibility, supports), not on “maybe.”

How should students define and prioritize their own criteria?

• Start with self-knowledge, then translate needs into actionable campus features.

• Rank criteria because tradeoffs are inevitable; know which values trump others.

• Aim for two-sided fit: likely admit for you, and you can wholeheartedly say yes.

What does criteria-setting look like in practice?

• Convert personal habits/needs into campus checks (e.g., women-only gym hours; robust Hillel; year-round golf; gluten-free dining).

• Field-test on visits: eat in dining halls, map late-night food, inspect dorm vicinity, assess access/practice policies.

How do student vs. parent agendas differ, and how to handle “validation” bias?

• Students chase fun/popularity; parents chase security/credential signaling.

• Both can overvalue prestige as personal validation, ignoring individual fit.

• Reframe power: research shifts power to the applicant by clarifying must-haves and dealbreakers.

Potential, Compromise, and Settling

Why is chasing a school’s “potential” misleading, and how to view compromise?

• Rankings signal outcomes for “someone,” not necessarily supports your student needs.

• Compromise = healthy tradeoffs while honoring values; settling = abandoning core needs/identity.

• Choosing fit may look like “settling” externally, but it’s the strongest long-term choice.

741. WHAT IS AN IEC AND WHO NEEDS ONE?

Most people know–or at least think they know–the role of a school-based counselor. What about all of the professionals in private practice who support families on their admissions journeys and more? Amy and Mike invited IECA CEO Stephanie Simpson to learn what an Independent Educational Consultant (IEC) is and who needs one.

What are five things you will learn in this episode?

1. What role do Independent Educational Consultants (IECs) play in a student’s academic journey, and how do they

2. How can IECs complement the contributions of school counselors, especially in districts where high counselor-to-student ratios make individualized support difficult?

3. At what point in a teen’s academic journey can IECs be most valuable?

4. What else do IECs offer beyond application coaching?

5. What does a qualified, ethically grounded IEC practice look like in today’s landscape, and how should educators and school counselors help families evaluate who they choose to work with?

Did you love this episode?

Buy us a coffee

to show that you want more episodes like this!

PRESENTED BY SEELEY TEST PROS/ LEAP

Get ahead on the college application process with our comprehensive College Application Workshop! Designed for seniors, this six-session program will guide students step by step through every major component of the college application journey. Students will leave the workshop feeling organized, confident, and prepared for application season. Learn more here.

Have you listened to these gems from our archives?

356. HOW EXECUTIVE FUNCTIONING PROCESSES IMPACT LEARNING

We’ve long understood how fundamental skills related to executive function facilitate workplace success. Only recently, however, has the public grasped how these skills–or the lack thereof–influence academic success. Amy and Mike invited educator Natallia Kohut to explain how executive functioning processes impact learning.

202. CRAFTING YOUR COLLEGE RESUME

When you hear “resume,” you probably think (perhaps with a shudder) of applying for a job. But since a document like this serves as a succinct summary of someone’s experience, educational background, and special skills, it also makes a surprising difference when applying to a school. Amy and Mike invited college counseling expert Judi Robinovitz to detail the process of crafting a college resume.

Thanks for listening!

Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• Independent Educational Consultants (IECs) are unbiased advisors who provide personalized guidance for all post-secondary pathways (K-12, college, grad school, career), operating independently of institutions to avoid conflicts of interest.

• Early engagement is critical for shaping high school decisions (course selection, activities) that directly impact college applications, preventing last-minute gaps.

• Membership in a professional organization is a trust signal, often requiring a strict Code of Ethics (e.g., no referral fees) and ongoing professional development, which differentiates members from the broader field.

• IECs are accessible to middle-class families via flexible pricing (hourly, packages) and online services, debunking the myth that they are only for the wealthy.

Topical Breakdown

The IEC Role & IECA’s Mission

• IEC Definition: An Independent Educational Consultant provides unbiased, personalized guidance for post-secondary education.

  • Independent: No referral fees from institutions → ensures advice is solely in the student’s best interest.

  • Educational: Covers a full spectrum of pathways: K-12, college, grad school, career exploration, and therapeutic placements.

  • Consultant: A paid resource for families, often working with small caseloads (~25 students/grade) for high-touch support.

• IECA’s Mission: The Independent Educational Consultants Association is the leading professional organization for IECs. The organization works to elevate the entire industry by setting ethical standards and promoting the value of professional guidance.

Why IECs Are Essential

• Complement School Counselors: IECs supplement school counselors, who are often overwhelmed (e.g., 400:1 student ratio) and focused on mental health.

  • “Push-in services”: Schools contract IECs for specialized college counseling, freeing up school counselors for other duties.

• Navigate a Complex Landscape: The post-pandemic admissions process is highly dynamic, requiring constant expertise.

  • IECA Requirement: Members must visit many college campuses (20+ annually recommended) to stay current.

• Provide Early, Strategic Guidance:

  • Course Selection: 86% of IECs advise on high school course choices.

  • Career Exploration: Over 50% of IECs help students explore career paths.

  • Activities List: Early planning helps build a stronger, more authentic profile for applications.

• Help Students Stand Out:

  • Authentic Voice: IECs help students craft essays that reflect their unique personality, a key differentiator against AI-generated content.

  • Financial Strategy: IECs advise on financial aid, scholarships, and smart borrowing to protect future options (e.g., grad school loans).

The IECA Code of Ethics

• A Trust Signal: IECA membership signifies a commitment to a strict Code of Ethics, which protects families.

• Key Ethical Principles:

  • No Conflicts of Interest: Prohibits accepting referral fees from institutions.

  • Student-Centered: All advice must be in the student’s best interest.

• Membership Requirements: IECA’s rigorous application process ensures members are qualified and committed to these standards.

• Professional Development: Members engage in continuous learning to maintain their expertise.

Q&A

What is an Independent Educational Consultant (IEC) and how does IECA define the role?

• Independent = unbiased advice with no referral fees or institutional ties.

• Educational = guidance spans K-12, therapeutic placements, college, transfer, grad/professional programs, and career pathways.

• Consultant = families contract directly; some IECs also contract with schools for supplemental counseling.

• Practices vary from solo caseloads (~25/grade) to niche subspecialties (e.g., equestrian, military-impacted, business/law).

• IECA members commit to extensive college visits (recommend ~20/year) to stay current.

What are “push-in” services in schools?

• Schools contract IECs to augment counseling where capacity/expertise is limited (e.g., 400:1 counselor ratios).

• IECs provide focused admissions planning and application support that complements mental-health–centric counseling.

Is IEC help only for juniors/seniors, or does earlier engagement matter?

• Early touchpoints guide HS course selection; >86% of members support academic planning before junior year.

• 50% do career exploration, and many support executive function and neurodivergent students.

• Earlier planning shapes activities, reading habits, and rigor that later feed applications.

Beyond applications, what else do IECs help with?

• Partnerships with or provision of test prep, tutoring, and transcript development for homeschool/microschool students.

• Financial aid/affordability advising to align choices with family budgets and future grad/professional plans.

• Online delivery post-COVID expands access across geographies and price points.

Are IECs only for wealthy families, and are costs prohibitive?

• Majority of IEC clients are middle-class, with hourly and comprehensive packages tailored to need.

• Pricing varies by market/services; online work increases accessibility and choice.

• IECA emphasizes equity; >90% of IECs do pro bono/low-cost work and engage in mentorship/foundation initiatives.

How can IECs save families money or improve outcomes?

• Informed school lists, scholarship targeting, and aid strategy reduce total cost of attendance.

• Early borrowing guidance avoids undermining capacity for later professional degrees.

• IECs help surface authentic student voice in essays amid rising “AI slop” detection.

How should IECs, school counselors, and test prep professionals collaborate?

• IECs complement—not replace—school counselors; all serve on the student’s team.

• Counselors’ growing mental-health load makes specialized partners valuable for admissions/testing.

• Regular communication aligns messaging on admissions, testing, and special programs.

Why prioritize an IECA member and a strict code of ethics?

• IECA vets members rigorously (credentials, experience, site visits) to safeguard families’ trust.

• Members commit to principles of good practice: no conflicts of interest; student-centered guidance.

• Diverse professional backgrounds converge on ethical standards and continuous PD.

How does IECA support ongoing quality and learning?

• Daily professional development and peer/admissions touchpoints keep members current in a dynamic landscape.

• IECA’s searchable database helps families find vetted consultants aligned to needs and specialties.

740. DECODING STUDENT LOANS

Paying for college poses serious challenges for most families, but should understanding the rules around borrowing really be one of the hardest parts? Amy and Mike invited financial aid expert Will McGinley to offer guidance into decoding student loans.

What are five things you will learn in this episode?

1. Why are student loans such an important topic?

2. How much do students borrow on average for their undergraduate degrees?

3. What is the difference between federal DL, PLUS, and Private education loans?

4. Which student loan option is best for most students?

5. When should someone start applying for their loans?

Did you love this episode?

Buy us a coffee to show that you want more episodes like this!

PRESENTED BY SEELEY TEST PROS AND LEAP

Looking to PROPEL your student’s math and grammar skills for tests like the SAT, PSAT, ACT, ISEE, or HSPT? Check out our online Propel gamified platform, featuring practice that will lead to better classroom and test performance for all students. Learn more here.

Have you listened to these gems from our archives?

373. SMALL GROUP CLASSES VS 1-1 TUTORING FOR SAT & ACT PREP

At every stage of education–including test preparation–highly individualized instruction presents both benefits and tradeoffs compared to learning in large or small groups. Amy and Mike invited educator Dominique Padurano to explore the pros and cons of small group classes vs 1-1 tutoring for SAT & ACT prep.

372. MAKING LEARNING SCIENCE WORK FOR YOU

While education often feels like an art, a great deal of objective research and proven strategies support the technical craft of both teaching and learning. Amy and Mike invited educator Mike McGibbon to explain how to make learning science work for you.

Thanks for listening!

Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• Public school loans are rising faster than private school loans. Public schools, facing reduced state funding, must raise tuition, which grows the “gap” (Cost of Attendance – Gift Aid) that students must cover with loans.

• Federal Direct Loans are the foundation. They offer low fixed rates (~6.5%), no credit check, and subsidized options (interest-free while in school). Limits are capped at ~$27k–$31k for a 4-year degree.

• Private loans can be better than federal PLUS loans for gap financing. Private loans often have lower fees and better rates than PLUS loans (~9% rate, 4% fee) for borrowers with strong credit (740+ score).

• The best strategy is a hybrid approach. Maximize free aid (scholarships), use payment plans, and work part-time to minimize borrowing. For remaining gaps, prioritize Direct Loans, then compare private options against PLUS loans.

Topical Breakdown

Student Loan Landscape

• Key trend: Public school loan growth is accelerating faster than private school loan growth.

• What happened? Reduced state funding forces public schools to raise tuition, increasing the “gap” students must cover.

• Average loan debt for a bachelor’s degree (SoFi data):

  • Private nonprofit 4-year: ~$40,000

  • Public 4-year: ~$31,000

Loan Types & Features

1. Federal Direct Loans (Taken in Student’s Name)

• Subsidized: Interest-free while in school. Need-based.

• Unsubsidized: Interest accrues immediately. Not need-based.

• Limits: ~$27k–$31k for a 4-year degree.

• Freshman: $5,500 total ($3,500 subsidized max) - Senior: $7,500 total ($5,500 subsidized max).

• Eligibility: No credit check required.

• Fees & Rates: Low (~1% fee, ~6.5% fixed rate).

2. Federal PLUS Loans (Taken in Parent’s Name)

• Purpose: Gap financing after Direct Loans and gift aid.

• Eligibility: Credit check for “adverse credit” (e.g., default, bankruptcy).

  • If denied: Student can get higher unsubsidized Direct Loan limits (e.g., $9,500 as a freshman).

• Fees & Rates: High (~4% fee, ~9% fixed rate).

3. Private Education Loans (Co-signer Required)

• Purpose: Gap financing.

• Fees & Rates: Often lower than PLUS loans, especially for strong credit (740+ score), fixed or variable rates.

• Limits: Capped at the Cost of Attendance (COA) minus all other aid.

  • COA: Tuition + fees + indirect costs (books, travel).

Recommended Strategy & Timeline

• Strategy: Minimize borrowing by first maximizing free aid and using payment plans.

  • October: FAFSA opens.

  • May–June: Complete federal loan steps (Entrance Counseling, Master Promissory Note).

  • June–July: Apply for PLUS or private loans after receiving the first bill to ensure you borrow only the exact amount needed.

Next Steps

• Complete the FAFSA in October.

• Maximize gift aid (scholarships) and use payment plans.

• For remaining gaps, compare private loan offers against federal PLUS loans.

Q&A

Has the role of student loans changed over time, especially public vs. private schools?

• Borrowing has risen with cost of attendance, but private schools offset more via scholarships/discounting.

• Public universities are seeing faster growth in borrowing as state subsidies decline and tuition gaps widen.

• “Gap” = Cost of attendance minus gift aid (grants/scholarships) that don’t need repayment.

Are average total loans really lower than many assume?

• Recent SoFi data: private nonprofit 4-year grads borrow just under $40k; public 4-year about $31k (bachelor’s only).

• Federal portion hasn’t shifted much; typical federal cap over undergrad is ~ $28k–31k depending on tenure/status.

What’s the difference between subsidized and unsubsidized Direct Loans?

• Subsidized: no interest accrues in-school; need-based; best first option.

• Unsubsidized: interest accrues upon disbursement; not need-based; available to all who file FAFSA.

What are the annual/aggregate limits for undergrads?

• Freshman: up to $5,500 (max $3,500 subsidized if eligible).

• Sophomore: up to $6,500 (max $4,500 subsidized).

• Junior/Senior: up to $7,500 (max $5,500 subsidized).

• Aggregate: typically $31,000 dependent; up to $57,500 independent or with PLUS denial adjustments.

PLUS vs. Private Loans (Gap Financing)

How do Parent PLUS loans compare to private education loans?

• PLUS is in the parent’s name, non-transferable, fixed rate ~9% with ~4% origination fee.

• Direct student loans have ~1% fee and rates ~6.5% (fixed), generally 1.5–2% lower than PLUS.

• PLUS checks for “adverse credit” (e.g., recent default, big delinquencies, bankruptcy), not strong positive credit.

What happens if a parent is denied a PLUS loan?

• Student becomes eligible for additional unsubsidized Direct Loan.

• Freshman/Sophomore: +$4,000; Junior/Senior: higher total (e.g., up to $12,500 as a senior).

When might private loans be better than PLUS?

• With good credit (generally 740–760+), families can often secure lower rates and no/low fees privately.

• Private lenders offer both fixed and variable options; shop via school’s preferred/historical lender lists.

How much can families borrow with private education loans?

• Capped by cost of attendance minus all other aid (gift + self-help), including indirect costs (books, travel, computer).

• Many private lenders allow filling the entire remaining gap subject to credit and affordability.

Strategy and Affordability

What’s the best loan option for most applicants?

• It depends on family finances, credit, and the gap after gift aid.

• Prioritize: maximize gift aid (merit/need), use Direct Loans first (favor subsidized), then compare PLUS vs. private based on fees/rates.

How can families reduce borrowing and piece together funding?

• Use school payment plans to cash-flow part of costs (e.g., $10k/year ≈ $1k/month).

• Student employment (RA, campus jobs) can cover a few thousand per year.

• Pursue outside scholarships annually; juniors/seniors can offset large portions if they build strong profiles.

How should families think about school choice vs. cost?

• Focus on the value of the degree and outcomes, not brand alone; many paths lead to the same credential.

• Use net price calculators early to estimate true cost and aid.

When should students/parents apply and complete loan steps?

• FAFSA opens in October; complete Entrance Counseling and Master Promissory Note online by May–June.

• First school bills typically post early July; initiate PLUS/private applications in June to finalize and adjust amounts by July.

• You can borrow slightly early and reduce later once the actual bill is known.

The Common App essay is one of the few opportunities students have to speak directly to admissions officers—and a thoughtful essay can make a lasting impression. Join us for this informative webinar to learn how to brainstorm meaningful topics, write with confidence, and craft an essay that authentically reflects who you are by attending the Seeley Test Pros/LEAP webinar: WRITING COMMON APP ESSAYS on Wednesday, July 15, at 12 pm EDT. Register using this link.

LAST WEEK

738. WHAT COLLEGES AREN’T TELLING YOU

If you think the massive amount of information colleges expect applicants to absorb is too much, think about the equally essential insights that are left unsaid. Amy and Mike invited ed tech professional Reetu Gupta to dive into what colleges aren’t telling you.

What are five things you will learn in this episode?

1. What are colleges actually looking for today that they weren’t before?

2. Why is “minimum to compete” an important consideration for applicants?

3. What should parents thinking “my kid has great grades, but I’m still worried” know?

4. What are colleges doing behind the scenes to find their next class of students — and why does every family need to know this?

5. What is one thing every college-bound teen should start thinking about immediately?

Did you love this episode?

Buy us a coffee to show that you want more episodes like this!

739. SPONSOR SPOTLIGHT: Desmos SAT Math Course

The Desmos SAT Math Course is a complete self-paced video course covering every calculator concept and every practice question — so students walk into the test knowing exactly what the SAT Desmos calculator can do for them.

1. What is the story behind the Desmos SAT Math Course?

2. How does the Desmos SAT Math Course work?

3. Who should use the Desmos SAT Math Course?

4. What kinds of outcomes does the Desmos SAT Math Course deliver?

5. What should someone curious about the Desmos SAT Math Course know about it?

To learn more, please visit desmosSATmath.com.

PRESENTED BY SEELEY TEST PROS/ LEAP

Get ahead on the college application process with our comprehensive College Application Workshop! Designed for seniors, this six-session program will guide students step by step through every major component of the college application journey. Students will leave the workshop feeling organized, confident, and prepared for application season. Learn more here.

Have you listened to this gem from our archives?

430. DEBUNKING LEARNING STYLES

We’ve long accepted that students tend to learn best through specific instructional channels based on their personal preferences. But do they really? Amy and Mike invited data scientist Stanislaw Pstrokonski to review the evidence on learning styles.

Thanks for listening!

Listen to the Sponsor Spotlight HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• New Course: Rob Pollak & Vinny Madera launched the Desmos SAT math course, a self-paced program with 5+ hours of video and ~200 practice questions to teach students how to use Desmos for the digital SAT.

• Tutor Supplement: Designed to supplement tutoring, not replace it. It offloads Desmos instruction, freeing tutors to focus on conceptual strategy and higher-level problem-solving during live sessions.

• Engaging Format: Content is delivered via short, engaging videos (2–4 mins) with humor and voice-over narration, plus a video explanation for every practice question to maintain student focus.

• Broad Appeal: Benefits all students, from those with no Desmos experience to high-scorers (e.g., a 1550 SAT scorer found new tools). An affiliate program supports easy adoption by tutors and schools.

Topical Breakdown

The Problem: Inefficient Desmos Instruction

• Tutors spend valuable live session time on basic Desmos mechanics (e.g., “how to type this in”), which is inefficient and prevents focus on higher-level strategy.

• Many students lack Desmos training from school, creating a knowledge gap.

• The course aims to solve this by providing a structured, self-paced resource that students can use independently.

The Solution: Desmos SAT Math Course

• 5+ hours of video instruction on all SAT-relevant Desmos tools.

• ~200 practice questions tailored to specific topics.

Desmos SAT Math Course Format

• Short, engaging videos (2–4 mins) with humor and voice-over narration.

• A video explanation for every practice question.

• Self-paced structure allows students to work through lessons sequentially or jump to specific topics.

Desmos SAT Math Course Format Target Audience:

• Students: All math levels, from those with no Desmos experience to high-scorers.

• Tutors: Use as a supplement to focus live sessions on strategy.

• Schools: License for entire student bodies to provide expert-led Desmos training.

Outcomes & Adoption

• Student Outcomes:

  • Builds confidence and creates time-saving efficiencies.

  • Enables students to solve problems they couldn’t before.

  • A 1550 SAT scorer found new tools, proving value for high-achievers.

• Tutor Adoption:

  • Vinny Madera assigns students to find three new Desmos tricks each week.

  • Tutors can apply course learnings to official College Board content.

• Affiliate Program: Supports easy adoption for individual tutors and large institutions.

Next Steps

• Visit desmosatmath.com for course info, licensing, or affiliate opportunities.

• Vinny Madera: vinny@testprepwizards.com; Rob Pollak: rob@pollaktutors.com

Q&A

Course Overview and Design

What’s the story behind the Desmos SAT Math course?

• Vinny and Rob built a self-paced Desmos training with ~5 hours of instruction covering nearly all SAT-relevant tools.

• The course includes ~200 targeted practice questions with both video and text explanations.

• Content is purpose-built for SAT use-cases rather than generic Desmos training.

How is the course structured and how do students engage with it?

• Dashboard supports linear progression or jump-to-topic (e.g., Regression) navigation.

• Each topic has a short overview video, specific worked examples, then seven practice questions.

• Videos are intentionally brief (most 2–4 minutes) to fit 15–20 minute study bursts.

Is the content engaging or just dry tool demos?

• All videos use voiceover with humor and lively editing to sustain engagement.

• Rob and Vinny do not appear on camera; narration-focused by design.

Use Cases for Tutors and Schools

How should tutors integrate this with live instruction?

• Use the course to offload mechanics (e.g., typing, tool steps) and preserve session time for concepts and strategy.

• Tutors can map learned tools onto Bluebook/Assessiv/Study Spaces items for higher-difficulty application.

• Course is vendor-agnostic—built to supplement any program, not replace a tutor.

Can institutions deploy this at scale, and is there an affiliate option?

• Platform supports easy rollout from 1 to 1,000+ students.

• An affiliate program enables educators to recommend/share and track referrals.

Impact and Outcomes

What results should users expect—points or correct-answer gains?

• Hard to quantify points, but novices will finish able to fully leverage Desmos across SAT math.

• Students gain alternate solution pathways and confidence on items previously unsolved via pure math.

• Reported student discoveries: percents, regression, and fast systems solving without manual elimination.

Will both low- and high-scoring students benefit?

• Lower scorers should work through sequentially from fundamentals and tool orientation.

• Higher scorers can target modules; even 1550/36-level students reported learning new, test-useful features.

• Efficiency gains help with timing, a growing pain point on digital SAT modules.

Content Coverage

Do you cover sliders and other advanced Desmos features?

• Yes, there is a dedicated sliders module, with standout intro video editing and sound effects.

• Coverage spans common SAT tool applications plus specific tactical features.

Purchasing and Contact

Where can listeners learn more, license, or become affiliates?

• Website: desmosatmath.com for course info, licensing, and affiliate details.

• Contacts: Vinny at vinny@testprepwizards.com; Rob at rob@pollaktutors.com.

Listen to the full episode and find links to related resources HERE before or after you review the key takeaways, topic breakdowns, and questions answered from this episode.

Key Takeaways

• Holistic Review is the New Standard: Colleges now look beyond grades and scores, seeking qualitative evidence of character, curiosity, and real-world experience (e.g., internships, volunteering).

• The “Folder” Applies, Not the Student: The application is a curated story demonstrating personal growth and campus contribution, not just a list of achievements.

• Proactive Recruitment is Key: Colleges spend ~$10B annually recruiting students based on PSAT/SAT scores and specific traits (e.g., volunteering hours), often before applications are submitted.

• Build & Document Your Story: Students must actively create a compelling narrative and record all activities in a persistent tool (e.g., Google Drive, Cirkled In) to ensure nothing is forgotten.

Topical Breakdown

What Colleges Aren’t Telling You

• The admissions process has evolved from a numbers-based system (GPA, test scores) to a holistic review.

• Minimum to Compete: Strong grades and scores are still required to be considered.

• Beyond the Numbers: Colleges seek qualitative evidence of character, curiosity, and real-world experience to assess potential campus contribution and future success, which reflects positively on the institution’s brand and rankings.

• The “Folder” Analogy: The application is a curated story, not just a resume.

  • It must connect experiences to a central theme or “North Star” (e.g., a passion for medicine).

  • It can also be used for “process of elimination” to clarify interests.

Behind the Scenes: College Recruitment

• Colleges actively recruit students before applications are submitted, a process known as enrollment management in order to proactively build a balanced and diverse incoming class.

• Colleges use various sources to find students, including the following:

  • PSAT score lists

  • Specific traits (e.g., volunteering hours, first-gen status)

  • Demographic data (used for recruitment, not admission, post-Supreme Court ruling)

Action Plan: Building & Documenting Your Story

• 1. Build Your Story: Actively pursue passions and explore interests to create a compelling narrative.

• 2. Document Your Story: Record all activities in a persistent tool to capture details from 9th grade that are easily forgotten by senior year.

• Look for tools that are accessible long-term (e.g., Google Drive, Cirkled In, LinkedIn) and easy and fun to use to ensure consistent updates.

• Recommended Cadence: 5 minutes weekly for reflection and updates allows for timely “course correction” and ensures the narrative is intentional.

Next Steps

• Start building a compelling personal story through activities aligned with passions.

• Select a persistent tool to document all experiences.

• Adopt a weekly cadence (5 mins) for reflection and updates.

Q&A

What are colleges looking for now that parents might not realize?

• Strong GPA/test scores are minimum-to-compete; they’re not sufficient alone.

• Schools are emphasizing holistic review: character, growth, contribution to community, and evidence of impact.

• They value real-world experiences: internships, leadership, sustained volunteering, and initiative.

• Fit is individualized; colleges want students who will enhance campus culture and reflect well on the brand.

If my kid’s grades aren’t perfect, how can we improve odds?

• Build a compelling “folder”: strengthen qualitative elements to complement or offset numbers.

• Clarify and communicate an authentic story tied to interests, actions, and growth over time.

• Demonstrate progression and alignment from 9th–12th grade through choices and achievements.

How can students figure out and tell their authentic story?

• Identify what they care about (e.g., climate, health, community) and take actions that show commitment.

• Use experiences for exploration and elimination to find direction if clarity is lacking.

• Curate highlights; connect the dots into a concise, evolving bio/elevator pitch.

How should students capture activities and progress over time?

• Record continuously so nothing is forgotten; four years are too dense to recall later.

• Use tools you won’t lose access to: Google Drive, Excel, LinkedIn, or platforms like Cirkled In.

• Make it engaging and easy so the habit sticks; complexity kills consistency.

What cadence works for reflection and record-keeping?

• Aim for 5 minutes weekly to log progress and adjust course; biweekly also works (counselor-led classes do this).

• Use reflections for fast pivots; stop low-value activities and double down on aligned ones.

What are colleges doing behind the scenes to build their class?

• Recruitment starts well before applications; schools buy lists (e.g., PSAT) and market by score bands and other filters.

• Enrollment management targets traits/needs: service orientation, first-gen, income band, activities (e.g., pitchers), and more.

• Race cannot be used in admissions decisions but may influence recruitment outreach; large budgets (~$10B market) back these efforts.

• Post-application, schools then apply holistic review to assemble a balanced class.